Grupo Hotelero Santa Fe. de Valuation

Q: What is the Fair Price of HOTEL * when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

HOTEL * (MX$3.98) is trading below our estimate of [[fair value]] (MX$6.06)

Is HOTEL * undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

Below Fair Value
Significantly Below Fair Value
Price-To-Earnings vs Peers
Price-To-Earnings vs Industry
Price-To-Earnings vs Fair Ratio
Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of HOTEL * when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: HOTEL * (MX$3.98) is trading below our estimate of fair value (MX$6.06)

Significantly Below Fair Value: HOTEL * is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for HOTEL *?

Key metric: As HOTEL * is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for HOTEL *. This is calculated by dividing HOTEL *'s market cap by their current earnings.
What is HOTEL *'s PE Ratio?
PE Ratio	36.5x
Earnings	Mex$78.06m
Market Cap	Mex$2.85b

HOTEL * key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue	2.5x
Enterprise Value/EBITDA	19.6x
PEG Ratio	1x

Price to Earnings Ratio vs Peers

How does HOTEL *'s PE Ratio compare to its peers?

The above table shows the PE ratio for HOTEL * vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
Company	Forward PE	Estimated Growth	Market Cap
Peer Average	18.2x
HCITY * Hoteles City Express. de	18.4x	45.5%	Mex$1.9b
CIDMEGA * Grupe. de	17.2x	n/a	Mex$2.2b
RLH A RLH Properties. de	30.9x	n/a	Mex$18.4b
AGUILAS CPO Ollamani	6.1x	n/a	Mex$4.2b
HOTEL * Grupo Hotelero Santa Fe. de	36.5x	35.6%	Mex$2.9b

Price-To-Earnings vs Peers: HOTEL * is expensive based on its Price-To-Earnings Ratio (36.5x) compared to the peer average (18.2x).

Price to Earnings Ratio vs Industry

How does HOTEL *'s PE Ratio compare vs other companies in the South American Hospitality Industry?

3 Companies	Price / Earnings	Estimated Growth	Market Cap

3 Companies		Estimated Growth	Market Cap

No more companies

Price-To-Earnings vs Industry: HOTEL * is expensive based on its Price-To-Earnings Ratio (36.5x) compared to the South American Hospitality industry average (17.2x).

Price to Earnings Ratio vs Fair Ratio

What is HOTEL *'s PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

HOTEL * PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio	36.5x
Fair PE Ratio	18.9x

Price-To-Earnings vs Fair Ratio: HOTEL * is expensive based on its Price-To-Earnings Ratio (36.5x) compared to the estimated Fair Price-To-Earnings Ratio (18.9x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Insufficient data to show price forecast.