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Hugo Boss AGBIT:1BOSS Stock Report

Market Cap €2.6b
Share Price
€37.02
€39.02
5.1% undervalued intrinsic discount
1Y11.7%
7D2.8%
Portfolio Value
View

Hugo Boss AG

BIT:1BOSS Stock Report

Market Cap: €2.6b

Hugo Boss (1BOSS) Stock Overview

Provides apparel, shoes, and accessories for men and women worldwide. More details

1BOSS fundamental analysis
Snowflake Score
Valuation5/6
Future Growth0/6
Past Performance4/6
Financial Health6/6
Dividends0/6

1BOSS Community Fair Values

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Hugo Boss AG Competitors

Price History & Performance

Summary of share price highs, lows and changes for Hugo Boss
Historical stock prices
Current Share Price€37.02
52 Week High€45.00
52 Week Low€33.33
Beta0.77
1 Month Change3.58%
3 Month Change3.55%
1 Year Change11.67%
3 Year Change-45.20%
5 Year Change2.66%
Change since IPO-10.47%

Recent News & Updates

Recent updates

Shareholder Returns

1BOSSIT LuxuryIT Market
7D2.8%2.7%3.1%
1Y11.7%2.5%34.0%

Return vs Industry: 1BOSS exceeded the Italian Luxury industry which returned 7.9% over the past year.

Return vs Market: 1BOSS underperformed the Italian Market which returned 39.1% over the past year.

Price Volatility

Is 1BOSS's price volatile compared to industry and market?
1BOSS volatility
1BOSS Average Weekly Movement2.6%
Luxury Industry Average Movement5.3%
Market Average Movement5.0%
10% most volatile stocks in IT Market8.1%
10% least volatile stocks in IT Market3.0%

Stable Share Price: 1BOSS has not had significant price volatility in the past 3 months compared to the Italian market.

Volatility Over Time: 1BOSS's weekly volatility (3%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
192417,527Daniel Griederwww.hugoboss.com

Hugo Boss AG, together with its subsidiaries, provides apparel, shoes, and accessories for men and women worldwide. It offers licensed products, such as fragrances, eyewear, and watches. The company also provides sportswear for tennis and padel, gym and running, ski, golf, equestrian, and swimming.

Hugo Boss AG Fundamentals Summary

How do Hugo Boss's earnings and revenue compare to its market cap?
1BOSS fundamental statistics
Market cap€2.56b
Earnings (TTM)€249.48m
Revenue (TTM)€4.27b
10.3x
P/E Ratio
0.6x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
1BOSS income statement (TTM)
Revenue€4.27b
Cost of Revenue€1.64b
Gross Profit€2.63b
Other Expenses€2.38b
Earnings€249.48m

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

May 05, 2026

Earnings per share (EPS)3.61
Gross Margin61.51%
Net Profit Margin5.84%
Debt/Equity Ratio26.0%

How did 1BOSS perform over the long term?

See historical performance and comparison

Dividends

0.1%
Current Dividend Yield
1%
Payout Ratio

Does 1BOSS pay a reliable dividends?

See 1BOSS dividend history and benchmarks
When do you need to buy 1BOSS by to receive an upcoming dividend?
Hugo Boss dividend dates
Ex Dividend DateMay 22 2026
Dividend Pay DateMay 27 2026
Days until Ex dividend41 days
Days until Dividend pay date46 days

Does 1BOSS pay a reliable dividends?

See 1BOSS dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/04/09 07:54
End of Day Share Price 2026/04/09 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Hugo Boss AG is covered by 31 analysts. 13 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Volker BosseBaader Helvea Equity Research
Christian ObstBaader Helvea Equity Research
Julian EasthopeBarclays