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adidas AGBIT:1ADS Stock Report

Market Cap €24.0b
Share Price
€136.85
€198.64
31.1% undervalued intrinsic discount
1Y-39.0%
7D3.5%
Portfolio Value
View

adidas AG

BIT:1ADS Stock Report

Market Cap: €24.0b

adidas (1ADS) Stock Overview

Designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. More details

1ADS fundamental analysis
Snowflake Score
Valuation4/6
Future Growth4/6
Past Performance5/6
Financial Health6/6
Dividends3/6

1ADS Community Fair Values

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adidas AG Competitors

Price History & Performance

Summary of share price highs, lows and changes for adidas
Historical stock prices
Current Share Price€136.85
52 Week High€227.00
52 Week Low€128.90
Beta1.2
1 Month Change-13.69%
3 Month Change-15.81%
1 Year Change-38.96%
3 Year Change-16.09%
5 Year Change-50.44%
Change since IPO7.84%

Recent News & Updates

Recent updates

Shareholder Returns

1ADSIT LuxuryIT Market
7D3.5%-0.2%2.3%
1Y-39.0%-12.2%13.5%

Return vs Industry: 1ADS underperformed the Italian Luxury industry which returned -12% over the past year.

Return vs Market: 1ADS underperformed the Italian Market which returned 13.8% over the past year.

Price Volatility

Is 1ADS's price volatile compared to industry and market?
1ADS volatility
1ADS Average Weekly Movement4.6%
Luxury Industry Average Movement5.1%
Market Average Movement4.9%
10% most volatile stocks in IT Market7.7%
10% least volatile stocks in IT Market3.0%

Stable Share Price: 1ADS has not had significant price volatility in the past 3 months compared to the Italian market.

Volatility Over Time: 1ADS's weekly volatility (5%) has been stable over the past year.

About the Company

FoundedEmployeesCEOWebsite
192056,713Bjorn Guldenwww.adidas-group.com

adidas AG, together with its subsidiaries, designs, develops, produces, and markets a range of athletic and sports lifestyle products in Europe, Greater China, Japan, South Korea, Latin America, North America, and internationally. The company offers footwear and apparel, as well as accessories and gear, including bags, balls, sunglasses, and fitness equipment under the adidas brand; golf footwear and apparel under the adidas Golf brand; and outdoor footwear under the Five Ten brand. It sells its products through its own retail stores, mono-branded franchise stores, shop-in-shops, joint ventures with retail partners, and co-branded stores, as well as through its wholesale and e-commerce platforms.

adidas AG Fundamentals Summary

How do adidas's earnings and revenue compare to its market cap?
1ADS fundamental statistics
Market cap€24.00b
Earnings (TTM)€1.33b
Revenue (TTM)€24.81b
18.0x
P/E Ratio
1.0x
P/S Ratio

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
1ADS income statement (TTM)
Revenue€24.81b
Cost of Revenue€12.01b
Gross Profit€12.81b
Other Expenses€11.47b
Earnings€1.33b

Last Reported Earnings

Dec 31, 2025

Next Earnings Date

Apr 29, 2026

Earnings per share (EPS)7.58
Gross Margin51.61%
Net Profit Margin5.37%
Debt/Equity Ratio43.1%

How did 1ADS perform over the long term?

See historical performance and comparison

Dividends

2.0%
Current Dividend Yield
38%
Payout Ratio

Does 1ADS pay a reliable dividends?

See 1ADS dividend history and benchmarks
When do you need to buy 1ADS by to receive an upcoming dividend?
adidas dividend dates
Ex Dividend DateMay 08 2026
Dividend Pay DateMay 12 2026
Days until Ex dividend36 days
Days until Dividend pay date40 days

Does 1ADS pay a reliable dividends?

See 1ADS dividend history and benchmarks

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/03/31 12:57
End of Day Share Price 2026/03/31 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

adidas AG is covered by 62 analysts. 25 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Volker BosseBaader Helvea Equity Research
Knut WollerBaader Helvea Equity Research
Jonathan KompBaird