BAIC Motor (SEHK:1958) Losses Deepen 17% Annually, Challenging Turnaround Optimism

Simply Wall St

BAIC Motor (SEHK:1958) remains in the red, with losses growing at 17% per year across the past five years and no sign yet of improvement in net profit margin. Despite weaker past performance, analysts see a major turnaround. Earnings are forecast to surge 29.89% per year and profitability is expected within three years. In addition, revenue is projected to grow 6.2% annually, trailing the Hong Kong market benchmark of 8.6%. No risks have been flagged and the reward profile is considered positive by the latest filings.

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The next section compares these numbers with the narratives shaping market sentiment for BAIC Motor and highlights where the latest results confirm or challenge prevailing views.

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SEHK:1958 Earnings & Revenue History as at Oct 2025

Losses Persist Despite Promising Turnaround Forecasts

  • Net profit margin has failed to show improvement, and losses have increased by 17% per year over the last five years, signaling ongoing challenges with sustained profitability.
  • Management's focus on electrification and partnerships is seen as modestly positive by market observers. However, consensus among investors is that stability comes with the risk of falling further behind industry leaders.
    • Continued annual losses draw attention to execution risks. If margin trends do not recover, positive sentiment tied to new ventures may not translate into actual gains.
    • With state backing providing some downside protection, analysts note that market share maintenance alone may not be enough to drive meaningful upside without stronger earnings quality.

Trading at a 0.1x Price-to-Sales Ratio, a Deep Discount to Peers

  • BAIC Motor’s Price-to-Sales Ratio is just 0.1x, far below the Asian auto industry average of 0.9x and peer average of 4.3x, highlighting a valuation gap that stands out in the sector.
  • What catches the attention of value-focused investors is that this steep discount leaves significant room for re-rating if the company can deliver on growth targets, especially given expectations for nearly 30% earnings growth.
    • However, broader sector trends emphasize that discounted legacy automakers only close the value gap through visible execution on new energy vehicles and successful strategic partnerships.
    • Analysts underscore that while bargains look tempting on paper, profitability must be proven to capture long-term market confidence under current market conditions.

Share Price Lags DCF Fair Value by a Wide Margin

  • At HK$2.02, the current share price sits well below the estimated DCF fair value of HK$11.84, suggesting the market is pricing in doubts about future profitability and revenue growth against sector peers.
  • Skeptics note that despite the apparent upside, BAIC Motor’s lack of progress on net profit margin and slower revenue growth versus the Hong Kong market (6.2% vs. 8.6%) justify investors’ wait-and-see stance.
    • No risks have been flagged in the filings, but the challenge remains to translate projected earnings growth into actual results, especially in an industry where only visible turnaround stories command premium multiples.
    • Stable positioning among state-backed automakers may support downside protection, yet meaningful outperformance requires more than just an undervalued entry point.

Next Steps

Don't just look at this quarter; the real story is in the long-term trend. We've done an in-depth analysis on BAIC Motor's growth and its valuation to see if today's price is a bargain. Add the company to your watchlist or portfolio now so you don't miss the next big move.

See What Else Is Out There

BAIC Motor struggles with persistent losses and lagging profitability, raising concerns about whether projected growth can be realized without steady financial improvement.

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This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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