Imperial Brands PLC

BATS-CHIXE:IMBL Stock Report

Market Cap: UK£21.3b

Imperial Brands Valuation

Is IMBL undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

5/6

Valuation Score 5/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of IMBL when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: IMBL (£25.72) is trading below our estimate of fair value (£69.12)

Significantly Below Fair Value: IMBL is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for IMBL?

Key metric: As IMBL is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for IMBL. This is calculated by dividing IMBL's market cap by their current earnings.
What is IMBL's PE Ratio?
PE Ratio8.1x
EarningsUK£2.61b
Market CapUK£21.28b

Price to Earnings Ratio vs Peers

How does IMBL's PE Ratio compare to its peers?

The above table shows the PE ratio for IMBL vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average18.1x
ABF Associated British Foods
10.3x5.8%UK£15.0b
DGE Diageo
17.9x3.8%UK£55.4b
CCH Coca-Cola HBC
18.7x12.6%UK£9.8b
BVIC Britvic
25.7x17.4%UK£3.2b
IMBL Imperial Brands
8.1x-4.8%UK£21.3b

Price-To-Earnings vs Peers: IMBL is good value based on its Price-To-Earnings Ratio (8.1x) compared to the peer average (18.1x).

Price to Earnings Ratio vs Industry

How does IMBL's PE Ratio compare vs other companies in the Global Tobacco Industry?

2 CompaniesPrice / EarningsEstimated GrowthMarket Cap
No. of Companies9PE01020304050+
2 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: IMBL is good value based on its Price-To-Earnings Ratio (8.1x) compared to the Global Tobacco industry average (12.3x).

Price to Earnings Ratio vs Fair Ratio

What is IMBL's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

IMBL PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio8.1x
Fair PE Ratio16.2x

Price-To-Earnings vs Fair Ratio: IMBL is good value based on its Price-To-Earnings Ratio (8.1x) compared to the estimated Fair Price-To-Earnings Ratio (16.2x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst IMBL forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUK£25.72
UK£28.19
+9.6%
12.6%UK£36.00UK£21.00n/a10
Dec ’25UK£25.63
UK£28.13
+9.7%
12.6%UK£36.00UK£21.00n/a10
Nov ’25UK£23.68
UK£25.60
+8.1%
15.4%UK£36.00UK£20.00n/a10
Oct ’25UK£21.63
UK£24.50
+13.2%
18.2%UK£36.00UK£20.00n/a10
Sep ’25UK£21.77
UK£23.11
+6.2%
19.4%UK£36.00UK£18.50n/a12
Aug ’25UK£21.56
UK£23.11
+7.2%
19.4%UK£36.00UK£18.50n/a12
Jul ’25UK£20.32
UK£23.11
+13.8%
19.4%UK£36.00UK£18.50n/a12
Jun ’25UK£19.37
UK£23.58
+21.8%
20.2%UK£36.00UK£18.50n/a12
May ’25UK£18.37
UK£22.78
+24.1%
22.6%UK£36.00UK£17.10n/a12
Apr ’25UK£17.75
UK£22.93
+29.2%
21.5%UK£36.00UK£18.00n/a12
Mar ’25UK£16.98
UK£22.90
+34.8%
20.7%UK£36.00UK£18.00n/a13
Feb ’25UK£18.78
UK£22.90
+21.9%
20.7%UK£36.00UK£18.00n/a13
Jan ’25UK£18.10
UK£22.81
+26.1%
20.3%UK£35.00UK£16.50n/a15
Dec ’24UK£18.55
UK£23.06
+24.3%
19.4%UK£35.00UK£16.50UK£25.6315
Nov ’24UK£17.72
UK£23.19
+30.9%
19.3%UK£35.00UK£16.50UK£23.6815
Oct ’24UK£16.77
UK£23.42
+39.7%
18.0%UK£35.00UK£16.80UK£21.6315
Sep ’24UK£17.85
UK£23.75
+33.1%
17.3%UK£35.00UK£16.80UK£21.7716
Aug ’24UK£18.45
UK£23.75
+28.7%
17.3%UK£35.00UK£16.80UK£21.5616
Jul ’24UK£17.40
UK£23.77
+36.7%
17.2%UK£35.00UK£16.80UK£20.3216
Jun ’24UK£17.18
UK£24.36
+41.8%
14.4%UK£35.00UK£19.93UK£19.3717
May ’24UK£19.69
UK£24.45
+24.2%
14.1%UK£35.00UK£19.93UK£18.3717
Apr ’24UK£18.68
UK£24.38
+30.5%
14.1%UK£35.00UK£19.93UK£17.7517
Mar ’24UK£20.19
UK£24.38
+20.8%
14.1%UK£35.00UK£19.93UK£16.9817
Feb ’24UK£20.53
UK£24.39
+18.8%
14.1%UK£35.00UK£20.07UK£18.7817
Jan ’24UK£20.74
UK£24.29
+17.1%
12.7%UK£33.00UK£20.08UK£18.1017
Dec ’23UK£20.97
UK£24.33
+16.0%
12.8%UK£33.00UK£20.08UK£18.5517

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/23 02:44
End of Day Share Price 2024/12/23 00:00
Earnings2024/09/30
Annual Earnings2024/09/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Imperial Brands PLC is covered by 38 analysts. 7 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Anna ZyniewiczAlphaValue
Simon HalesBarclays
David HayesBarclays