SSP Group Valuation

Is SSPGL undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of SSPGL when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
UK£1.41
Fair Value
24.3% overvalued intrinsic discount
13
Number of Analysts

Below Fair Value: SSPGL (£1.76) is trading above our estimate of fair value (£1.41)

Significantly Below Fair Value: SSPGL is trading above our estimate of fair value.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for SSPGL?

Key metric: As SSPGL is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for SSPGL. This is calculated by dividing SSPGL's market cap by their current revenue.
What is SSPGL's PS Ratio?
PS Ratio0.4x
SalesUK£3.58b
Market CapUK£1.41b

Price to Sales Ratio vs Peers

How does SSPGL's PS Ratio compare to its peers?

The above table shows the PS ratio for SSPGL vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average0.8x
GRG Greggs
0.9x7.23%UK£1.7b
MAB Mitchells & Butlers
0.6x3.45%UK£1.7b
JDW J D Wetherspoon
0.4x5.13%UK£856.0m
DOM Domino's Pizza Group
1.4x6.26%UK£955.1m
SSPGL SSP Group
0.4x4.84%UK£1.4b

Price-To-Sales vs Peers: SSPGL is good value based on its Price-To-Sales Ratio (0.4x) compared to the peer average (0.8x).


Price to Sales Ratio vs Industry

How does SSPGL's PS Ratio compare vs other companies in the GB Hospitality Industry?

7 CompaniesPrice / SalesEstimated GrowthMarket Cap
NGHT Nightcap
0.1xn/aUS$8.62m
COM Comptoir Group
0.1xn/aUS$6.47m
PIER Brighton Pier Group
0.1xn/aUS$5.69m
TRC Revel Collective
0.03x0.46%US$5.08m
No. of Companies7PS00.61.21.82.43+
7 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: SSPGL is good value based on its Price-To-Sales Ratio (0.4x) compared to the UK Hospitality industry average (1.1x).


Price to Sales Ratio vs Fair Ratio

What is SSPGL's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

SSPGL PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.4x
Fair PS Ratio1x

Price-To-Sales vs Fair Ratio: SSPGL is good value based on its Price-To-Sales Ratio (0.4x) compared to the estimated Fair Price-To-Sales Ratio (1x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst SSPGL forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUK£1.76
UK£2.39
+36.29%
22.33%UK£3.30UK£1.68n/a13
Jul ’26UK£1.73
UK£2.39
+38.11%
22.58%UK£3.30UK£1.65n/a13
Jun ’26UK£1.64
UK£2.41
+47.22%
21.86%UK£3.30UK£1.65n/a14
May ’26UK£1.51
UK£2.45
+62.66%
21.45%UK£3.30UK£1.65n/a15
Apr ’26UK£1.52
UK£2.49
+64.01%
20.26%UK£3.30UK£1.65n/a15
Mar ’26UK£1.67
UK£2.50
+50.23%
19.56%UK£3.30UK£1.77n/a15
Feb ’26UK£1.83
UK£2.51
+37.42%
19.85%UK£3.30UK£1.77n/a15
Jan ’26UK£1.80
UK£2.51
+38.95%
19.95%UK£3.30UK£1.75n/a15
Dec ’25UK£1.61
UK£2.49
+54.90%
21.06%UK£3.30UK£1.60n/a15
Nov ’25UK£1.63
UK£2.64
+61.57%
22.69%UK£3.50UK£1.60n/a15
Oct ’25UK£1.58
UK£2.70
+70.98%
21.57%UK£3.50UK£1.60n/a16
Sep ’25UK£1.71
UK£2.78
+61.90%
19.84%UK£3.50UK£1.60n/a16
Aug ’25UK£1.74
UK£2.81
+61.00%
19.33%UK£3.50UK£1.60n/a16
Jul ’25UK£1.47
UK£2.79
+89.47%
19.09%UK£3.50UK£1.60UK£1.7316
Jun ’25UK£1.66
UK£2.92
+75.38%
12.00%UK£3.50UK£2.25UK£1.6416
May ’25UK£1.95
UK£2.96
+52.31%
11.44%UK£3.50UK£2.25UK£1.5116
Apr ’25UK£2.19
UK£3.03
+38.30%
9.17%UK£3.50UK£2.55UK£1.5216
Mar ’25UK£2.19
UK£3.03
+38.68%
9.17%UK£3.50UK£2.55UK£1.6716
Feb ’25UK£2.24
UK£3.04
+35.48%
8.99%UK£3.50UK£2.60UK£1.8316
Jan ’25UK£2.35
UK£3.04
+29.58%
8.82%UK£3.50UK£2.60UK£1.8016
Dec ’24UK£2.11
UK£3.06
+44.57%
10.25%UK£3.60UK£2.45UK£1.6116
Nov ’24UK£1.85
UK£3.07
+65.61%
10.51%UK£3.60UK£2.45UK£1.6316
Oct ’24UK£2.03
UK£3.08
+51.96%
10.94%UK£3.60UK£2.45UK£1.5817
Sep ’24UK£2.34
UK£3.21
+37.32%
11.26%UK£4.00UK£2.60UK£1.7118
Aug ’24UK£2.44
UK£3.21
+31.69%
11.26%UK£4.00UK£2.60UK£1.7418
Jul ’24UK£2.53
UK£3.21
+27.01%
11.26%UK£4.00UK£2.60UK£1.4718
AnalystConsensusTarget
Consensus Narrative from 13 Analysts
UK£2.40
Fair Value
26.7% undervalued intrinsic discount
13
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.


Discover undervalued companies

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/07/22 03:17
End of Day Share Price 2025/07/22 00:00
Earnings2025/03/31
Annual Earnings2024/09/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

SSP Group plc is covered by 37 analysts. 13 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Chandni HiraniBarclays
Richard TaylorBarclays
Patrick CoffeyBarclays