Cricut (398) Stock Overview
Engages in the design, marketing, and distribution of a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Canada, the United Kingdom, Ireland, Australia, New Zealand, Western Europe, the Middle East, Latin America, South Africa, and Asia. More details
| Snowflake Score | |
|---|---|
| Valuation | 4/6 |
| Future Growth | 0/6 |
| Past Performance | 5/6 |
| Financial Health | 6/6 |
| Dividends | 3/6 |
398 Community Fair Values
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Cricut, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$4.12 |
| 52 Week High | US$6.15 |
| 52 Week Low | US$3.54 |
| Beta | 0.094 |
| 1 Month Change | 0.98% |
| 3 Month Change | -22.99% |
| 1 Year Change | -25.77% |
| 3 Year Change | -51.93% |
| 5 Year Change | n/a |
| Change since IPO | -43.72% |
Recent News & Updates
Recent updates
Shareholder Returns
| 398 | DE Consumer Durables | DE Market | |
|---|---|---|---|
| 7D | -5.9% | -0.2% | 0.4% |
| 1Y | -25.8% | 13.5% | 14.2% |
Return vs Industry: 398 underperformed the German Consumer Durables industry which returned 13.5% over the past year.
Return vs Market: 398 underperformed the German Market which returned 14.2% over the past year.
Price Volatility
| 398 volatility | |
|---|---|
| 398 Average Weekly Movement | 5.6% |
| Consumer Durables Industry Average Movement | 3.5% |
| Market Average Movement | 5.1% |
| 10% most volatile stocks in DE Market | 12.3% |
| 10% least volatile stocks in DE Market | 2.5% |
Stable Share Price: 398 has not had significant price volatility in the past 3 months compared to the German market.
Volatility Over Time: 398's weekly volatility (6%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1969 | 640 | Ashish Arora | cricut.com |
Cricut, Inc. engages in the design, marketing, and distribution of a creativity platform that enables users to turn ideas into professional-looking handmade goods in the United States, Canada, the United Kingdom, Ireland, Australia, New Zealand, Western Europe, the Middle East, Latin America, South Africa, and Asia. It operates through Platform and Products segments. The company offers connected machines, accessories, and materials for users to create personalized birthday cards, mugs, T-shirts, and large-scale interior decorations.
Cricut, Inc. Fundamentals Summary
| 398 fundamental statistics | |
|---|---|
| Market cap | €879.43m |
| Earnings (TTM) | €68.52m |
| Revenue (TTM) | €605.60m |
Is 398 overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| 398 income statement (TTM) | |
|---|---|
| Revenue | US$714.49m |
| Cost of Revenue | US$326.52m |
| Gross Profit | US$387.97m |
| Other Expenses | US$307.13m |
| Earnings | US$80.84m |
Last Reported Earnings
Sep 30, 2025
Next Earnings Date
n/a
| Earnings per share (EPS) | 0.38 |
| Gross Margin | 54.30% |
| Net Profit Margin | 11.31% |
| Debt/Equity Ratio | 0% |
How did 398 perform over the long term?
See historical performance and comparisonDividends
Does 398 pay a reliable dividends?
See 398 dividend history and benchmarks| Cricut dividend dates | |
|---|---|
| Ex Dividend Date | Jan 06 2026 |
| Dividend Pay Date | Jan 20 2026 |
| Days until Ex dividend | 12 days |
| Days until Dividend pay date | 26 days |
Does 398 pay a reliable dividends?
See 398 dividend history and benchmarksCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/12/24 05:32 |
| End of Day Share Price | 2025/12/23 00:00 |
| Earnings | 2025/09/30 |
| Annual Earnings | 2024/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Cricut, Inc. is covered by 5 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Adrienne Yih-Tennant | Barclays |
| Asiya Merchant | Citigroup Inc |
| Eric Sheridan | Goldman Sachs |