NIKE, Inc.

SWX:NKE Stock Report

Market Cap: CHF 77.1b

NIKE Valuation

Is NKE undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

1/6

Valuation Score 1/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of NKE when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

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Learn how to determine fair value like the best investors in the world.

Below Fair Value: NKE (CHF50.96) is trading above our estimate of fair value (CHF44.5)

Significantly Below Fair Value: NKE is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for NKE?

Key metric: As NKE is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for NKE. This is calculated by dividing NKE's market cap by their current earnings.
What is NKE's PE Ratio?
PE Ratio38.3x
EarningsUS$2.52b
Market CapUS$96.74b

Price to Earnings Ratio vs Peers

How does NKE's PE Ratio compare to its peers?

The above table shows the PE ratio for NKE vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average56.6x
CFR Compagnie Financière Richemont
27.7x9.08%CHF 98.8b
UHR Swatch Group
150.6x32.88%CHF 9.1b
7936 ASICS
33.2x12.41%JP¥2.8t
DECK Deckers Outdoor
14.8x2.59%US$15.7b
NKE NIKE
38.3x18.85%CHF 96.7b

Price-To-Earnings vs Peers: NKE is good value based on its Price-To-Earnings Ratio (38.3x) compared to the peer average (56.7x).

Historical Price to Earnings Ratio

Historical Price to Earnings Ratio compares a stock's price to its earnings over time. Higher ratios indicate that investors are willing to pay more for the stock.

Fetching historical data

Price to Earnings Ratio vs Industry

How does NKE's PE Ratio compare vs other companies in the European Luxury Industry?

5 CompaniesPrice / EarningsEstimated GrowthMarket Cap
NKE 38.3xIndustry Avg. 18.6xNo. of Companies8PE01632486480+
5 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: NKE is expensive based on its Price-To-Earnings Ratio (38.3x) compared to the European Luxury industry average (18.3x).

Price to Earnings Ratio vs Fair Ratio

What is NKE's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

NKE PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio38.3x
Fair PE Ration/a

Price-To-Earnings vs Fair Ratio: Insufficient data to calculate NKE's Price-To-Earnings Fair Ratio for valuation analysis.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst NKE forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentCHF 50.96
CHF 61.37
+20.43%
21.22%CHF 95.61CHF 27.89n/a34
Jan ’27CHF 47.60
CHF 61.18
+28.54%
21.23%CHF 95.06CHF 27.73n/a34
Dec ’26n/a
CHF 67.15
0%
18.31%CHF 96.73CHF 30.63n/a35
Nov ’26n/a
CHF 66.66
0%
19.13%CHF 96.07CHF 30.42n/a35
Oct ’26n/a
CHF 65.53
0%
19.39%CHF 95.64CHF 30.29n/a35
Sep ’26n/a
CHF 63.32
0%
21.47%CHF 96.29CHF 30.49n/a34
Aug ’26n/a
CHF 62.82
0%
21.66%CHF 97.65CHF 30.92n/a34
Jul ’26n/a
CHF 60.04
0%
21.91%CHF 95.08CHF 30.11n/a36
Jun ’26n/a
CHF 60.68
0%
22.99%CHF 99.25CHF 33.08n/a36
May ’26n/a
CHF 61.37
0%
22.38%CHF 99.03CHF 33.01n/a36
Apr ’26n/a
CHF 71.75
0%
20.87%CHF 105.79CHF 35.26n/a34
Mar ’26n/a
CHF 77.68
0%
18.46%CHF 108.34CHF 44.24n/a33
Feb ’26n/a
CHF 79.03
0%
17.55%CHF 109.29CHF 45.54n/a34
Jan ’26n/a
CHF 77.74
0%
17.11%CHF 107.87CHF 44.95CHF 47.6034
Dec ’25n/a
CHF 80.00
0%
15.16%CHF 105.66CHF 50.19n/a34
Nov ’25n/a
CHF 79.78
0%
14.75%CHF 104.47CHF 49.62n/a34
Oct ’25n/a
CHF 78.40
0%
15.94%CHF 104.94CHF 48.24n/a34
Sep ’25n/a
CHF 77.77
0%
16.19%CHF 105.12CHF 50.87n/a34
Aug ’25CHF 200.00
CHF 80.31
-59.84%
16.97%CHF 108.83CHF 52.66n/a33
Jul ’25CHF 200.00
CHF 86.81
-56.60%
17.02%CHF 116.49CHF 54.18n/a33
Jun ’25CHF 200.00
CHF 101.04
-49.48%
12.42%CHF 118.06CHF 68.11n/a34
May ’25CHF 200.00
CHF 102.54
-48.73%
12.76%CHF 125.62CHF 68.54n/a35
Apr ’25CHF 200.00
CHF 102.90
-48.55%
12.37%CHF 124.36CHF 67.85n/a37
Mar ’25CHF 200.00
CHF 107.98
-46.01%
11.21%CHF 125.12CHF 77.54n/a37
Feb ’25CHF 200.00
CHF 107.30
-46.35%
11.55%CHF 130.33CHF 76.46n/a37
Jan ’25CHF 200.00
CHF 104.41
-47.79%
11.68%CHF 126.62CHF 74.28n/a36
CHF 60.07
Fair Value
15.2% undervalued intrinsic discount
34
Number of Analysts

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/01/07 15:23
End of Day Share Price 2026/01/07 00:00
Earnings2025/11/30
Annual Earnings2025/05/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

NIKE, Inc. is covered by 63 analysts. 35 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
David HeasmanAccountability Research Corporation
John StaszakArgus Research Company
Jonathan KompBaird