Bragg Gaming Group Inc.

TSX:BRAG Stock Report

Market Cap: CA$149.0m

Bragg Gaming Group Valuation

Is BRAG undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

4/6

Valuation Score 4/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of BRAG when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
CA$3.41
Fair Value
72.8% overvalued intrinsic discount
3
Number of Analysts

Below Fair Value: BRAG (CA$5.9) is trading above our estimate of fair value (CA$3.41)

Significantly Below Fair Value: BRAG is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for BRAG?

Key metric: As BRAG is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for BRAG. This is calculated by dividing BRAG's market cap by their current revenue.
What is BRAG's PS Ratio?
PS Ratio1x
Sales€98.20m
Market Cap€100.60m

Price to Sales Ratio vs Peers

How does BRAG's PS Ratio compare to its peers?

The above table shows the PS ratio for BRAG vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average2.4x
GH Gamehost
2.7x-0.6%CA$222.5m
PBL Pollard Banknote
1.3x6.2%CA$716.0m
RVLY Rivalry
0.8x35.5%CA$13.8m
JJ Jackpot Digital
5xn/aCA$12.1m
BRAG Bragg Gaming Group
1x10.2%CA$149.0m

Price-To-Sales vs Peers: BRAG is good value based on its Price-To-Sales Ratio (1x) compared to the peer average (2.4x).

Price to Sales Ratio vs Industry

How does BRAG's PS Ratio compare vs other companies in the CA Hospitality Industry?

3 CompaniesPrice / SalesEstimated GrowthMarket Cap
BET NorthStar Gaming Holdings
0.4xn/aUS$7.15m
SPP Spot Coffee (Canada)
0.3xn/aUS$1.77m
LUCK.H Real Luck Group
0.2xn/aUS$250.33k
No more companies available in this PS range
BRAG 1.0xIndustry Avg. 1.7xNo. of Companies6PS01.63.24.86.48+
3 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: BRAG is good value based on its Price-To-Sales Ratio (1x) compared to the North American Hospitality industry average (1.7x).

Price to Sales Ratio vs Fair Ratio

What is BRAG's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

BRAG PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio1x
Fair PS Ratio1.4x

Price-To-Sales vs Fair Ratio: BRAG is good value based on its Price-To-Sales Ratio (1x) compared to the estimated Fair Price-To-Sales Ratio (1.4x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst BRAG forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentCA$5.90
CA$8.98
+52.2%
6.5%CA$9.80CA$8.51n/a3
Jan ’26CA$5.17
CA$8.98
+73.7%
6.5%CA$9.80CA$8.51n/a3
Dec ’25CA$4.61
CA$8.98
+94.8%
6.5%CA$9.80CA$8.51n/a3
Nov ’25CA$6.37
CA$10.25
+60.8%
8.9%CA$11.48CA$9.31n/a3
Oct ’25CA$6.73
CA$10.25
+52.2%
8.9%CA$11.48CA$9.31n/a3
Sep ’25CA$6.65
CA$10.25
+54.1%
8.9%CA$11.48CA$9.31n/a3
Aug ’25CA$7.57
CA$11.79
+55.7%
13.8%CA$14.21CA$9.99n/a4
Jul ’25CA$8.14
CA$11.56
+42.0%
13.1%CA$13.86CA$10.00n/a4
Jun ’25CA$9.07
CA$11.67
+28.6%
13.2%CA$14.01CA$10.06n/a4
May ’25CA$7.64
CA$11.61
+52.0%
13.6%CA$14.03CA$9.97n/a4
Apr ’25CA$8.85
CA$11.63
+31.4%
13.4%CA$14.00CA$10.00n/a4
Mar ’25CA$7.57
CA$11.46
+51.5%
17.1%CA$14.59CA$9.71n/a4
Feb ’25CA$7.29
CA$11.85
+62.6%
15.6%CA$14.74CA$9.81n/a5
Jan ’25CA$6.78
CA$12.06
+77.9%
15.7%CA$15.01CA$9.99CA$5.175
Dec ’24CA$7.14
CA$12.06
+68.9%
15.7%CA$15.01CA$9.99CA$4.615
Nov ’24CA$6.09
CA$12.07
+98.2%
15.7%CA$14.99CA$10.06CA$6.375
Oct ’24CA$6.57
CA$12.58
+91.5%
14.7%CA$14.98CA$9.96CA$6.734
Sep ’24CA$7.30
CA$12.58
+72.3%
14.7%CA$14.98CA$9.96CA$6.654
Aug ’24CA$6.78
CA$12.59
+85.7%
14.8%CA$15.01CA$9.96CA$7.574
Jul ’24CA$4.09
CA$12.51
+205.9%
15.2%CA$15.03CA$9.85CA$8.144
Jun ’24CA$4.48
CA$12.51
+179.3%
15.2%CA$15.03CA$9.85CA$9.074
May ’24CA$4.44
CA$12.80
+188.2%
13.9%CA$15.01CA$10.24CA$7.644
Apr ’24CA$4.80
CA$12.61
+162.6%
14.7%CA$14.98CA$9.97CA$8.854
Mar ’24CA$5.46
CA$12.56
+130.0%
10.2%CA$13.99CA$10.51CA$7.574
Feb ’24CA$5.11
CA$12.43
+143.2%
10.9%CA$14.06CA$10.33CA$7.294
Jan ’24CA$5.25
CA$12.43
+136.7%
10.9%CA$14.06CA$10.33CA$6.784
Analyst Price Target
Consensus Narrative from 3 Analysts
CA$8.98
Fair Value
34.3% undervalued intrinsic discount
3
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/01/16 22:32
End of Day Share Price 2025/01/16 00:00
Earnings2024/09/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Bragg Gaming Group Inc. is covered by 12 analysts. 6 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Michael HickeyBenchmark Company
Matthew LeeCanaccord Genuity
David McFadgenCormark Securities Inc.