Step One Clothing ASX:STP Stock Report

Step One Clothing Limited Provides Earnings Guidance for the Second Half of 2022

Step One Clothing Limited Reaffirms Earnings Guidance for the Fiscal Year 2022

Step One Clothing Limited reaffirmed earnings guidance for the fiscal year 2022. For the period, the company expects sales revenue to grow 21% - 25% for fiscal year 2022.

First half 2022 earnings released

First half 2022 results: Revenue: (flat on 1H 2021). Net income: (flat on 1H 2021). Profit margin: (in line with 1H 2021). Over the next year, revenue is forecast to grow 43%, compared to a 56% growth forecast for the industry in Australia.

Step One Clothing Limited Announces That It Has Expanded Its Product Range to Include A Women's Line

Step One Clothing Limited announced that it has expanded its product range to include a Women's line. Step One estimates that approximately 40% of its existing customers are women. The launch follows significant demand from its female customers who, as purchasers of men's Step Ones, requested a similar innovative innerwear product for women. The initial product line is a boxer short style, which has been tailored specifically for women after feedback following initial testing by existing Step One female customers. It features organic bamboo fabric with its superior comfort and ability to manage sweat, signature Step One UltraGlydeTM panels to combat chafing, a soft and comfortable waistband for all day use, with the benefit of no visible panty line. In line with the men's product, it is available in a range of colours and sizes to suit different tastes and body types. The women's product is priced at the same level as the equivalent men's product, with volume discounts applicable to larger cart sizes. The women's product has initially been launched in Australia and the United Kingdom, which will be extended to the USA later in 2022. All Step One products are high-quality, organically grown, ethically produced, and sustainable.