ServiceNow, Inc.

WBAG:SNOW Stock Report

Market Cap: €88.5b

ServiceNow Valuation

Is SNOW undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Future Cash Flow Value

  • Significantly Below Future Cash Flow Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Future Cash Flow Value

What is the Fair Price of SNOW when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Ultimate guide to DCF valuation for stock investing

Learn how to determine fair value like the best investors in the world.

Below Future Cash Flow Value: SNOW (€84.99) is trading below our estimate of future cash flow value (€150.73)

Significantly Below Future Cash Flow Value: SNOW is trading below future cash flow value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for SNOW?

Key metric: As SNOW is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for SNOW. This is calculated by dividing SNOW's market cap by their current earnings.
What is SNOW's PE Ratio?
PE Ratio60.2x
EarningsUS$1.75b
Market CapUS$105.21b

Price to Earnings Ratio vs Peers

How does SNOW's PE Ratio compare to its peers?

The above table shows the PE ratio for SNOW vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average46.6x
PANW Palo Alto Networks
103.2x19.52%US$115.4b
FTNT Fortinet
35.2x9.82%US$63.6b
ORCL Oracle
29.3x22.47%US$459.5b
CHKP Check Point Software Technologies
18.8x0.31%US$19.4b
SNOW ServiceNow
60.2x21.78%€105.2b

Price-To-Earnings vs Peers: SNOW is expensive based on its Price-To-Earnings Ratio (60.2x) compared to the peer average (46.6x).

Historical Price to Earnings Ratio

Historical Price to Earnings Ratio compares a stock's price to its earnings over time. Higher ratios indicate that investors are willing to pay more for the stock.

Fetching historical data

Price to Earnings Ratio vs Industry

How does SNOW's PE Ratio compare vs other companies in the European Software Industry?

9 CompaniesPrice / EarningsEstimated GrowthMarket Cap
SNOW 60.2xIndustry Avg. 23.3xNo. of Companies22PE020406080100+
9 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: SNOW is expensive based on its Price-To-Earnings Ratio (60.2x) compared to the European Software industry average (23.3x).

Price to Earnings Ratio vs Fair Ratio

What is SNOW's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

SNOW PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio60.2x
Fair PE Ration/a

Price-To-Earnings vs Fair Ratio: Insufficient data to calculate SNOW's Price-To-Earnings Fair Ratio for valuation analysis.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst SNOW forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
Current€84.99
€159.88
+88.12%
16.47%€218.82€96.78n/a41
Feb ’27€98.33
€162.67
+65.43%
16.73%€219.23€96.97n/a41
Jan ’27€131.60
€192.28
+46.11%
9.81%€226.81€146.32n/a41
Dec ’26€140.62
€197.67
+40.57%
10.42%€229.48€131.97n/a41
Nov ’26€159.30
€200.47
+25.85%
9.68%€231.10€132.90n/a40
Oct ’26€156.22
€195.64
+25.23%
9.30%€221.57€125.10n/a40
Sep ’26€156.82
€195.09
+24.40%
9.34%€221.96€125.32n/a40
Aug ’26€158.94
€197.61
+24.33%
9.26%€225.06€127.07n/a41
Jul ’26€172.12
€185.02
+7.49%
8.82%€220.74€122.94n/a41
Jun ’26€178.84
€190.77
+6.67%
8.86%€229.01€127.54n/a41
May ’26€166.36
€186.99
+12.40%
9.03%€230.28€128.25n/a40
Apr ’26€148.78
€208.28
+39.99%
12.71%€264.35€132.73n/a40
Mar ’26€176.12
€222.44
+26.30%
12.32%€274.99€138.07n/a40
Feb ’26€198.66
€221.15
+11.32%
12.85%€276.29€138.15€98.3339
Jan ’26€205.60
€205.28
-0.16%
13.31%€250.09€137.74€131.6038
Dec ’25€198.60
€191.24
-3.71%
10.41%€236.25€135.32€140.6238
Nov ’25€174.78
€183.93
+5.23%
8.73%€216.33€132.39€159.3037
Oct ’25€158.36
€157.62
-0.47%
5.98%€171.65€129.37€156.2237
Sep ’25€151.36
€157.93
+4.34%
6.77%€172.48€116.20€156.8237
Aug ’25€151.80
€160.78
+5.92%
6.74%€175.47€118.21€158.9437
Jul ’25€146.76
€159.24
+8.50%
5.56%€176.95€136.71€172.1236
Jun ’25€118.36
€157.84
+33.35%
5.55%€175.14€135.32€178.8437
May ’25€131.28
€160.19
+22.02%
5.48%€177.99€137.52€166.3638
Apr ’25€140.00
€155.14
+10.81%
7.14%€184.52€121.78€148.7837
Mar ’25€142.92
€153.44
+7.36%
7.16%€167.80€121.70€176.1237
Feb ’25€141.28
€152.56
+7.99%
8.09%€168.04€118.18€198.6637
€160.53
Fair Value
47.1% undervalued intrinsic discount
41
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.

Discover undervalued companies

7D

1Y

7D

1Y

7D

1Y

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/02/12 18:44
End of Day Share Price 2026/02/12 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

ServiceNow, Inc. is covered by 62 analysts. 43 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Adam ShepherdArete Research Services LLP
Joseph BonnerArgus Research Company
Robert OliverBaird