Philip Morris International Inc.

WBAG:PMOR Stock Report

Market Cap: €186.9b

Philip Morris International Valuation

Is PMOR undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

2/6

Valuation Score 2/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of PMOR when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: PMOR (€119.06) is trading below our estimate of fair value (€227.77)

Significantly Below Fair Value: PMOR is trading below fair value by more than 20%.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for PMOR?

Key metric: As PMOR is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for PMOR. This is calculated by dividing PMOR's market cap by their current earnings.
What is PMOR's PE Ratio?
PE Ratio19.8x
EarningsUS$9.81b
Market CapUS$193.65b

Price to Earnings Ratio vs Peers

How does PMOR's PE Ratio compare to its peers?

The above table shows the PE ratio for PMOR vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average15.2x
MO Altria Group
8.8x-4.2%US$90.2b
ITC ITC
28.4x9.6%₹5.8t
2914 Japan Tobacco
15.3x6.6%JP¥7.4t
IMB Imperial Brands
8.2x-4.8%UK£21.3b
PMOR Philip Morris International
19.8x9.4%€193.7b

Price-To-Earnings vs Peers: PMOR is expensive based on its Price-To-Earnings Ratio (19.8x) compared to the peer average (15.2x).

Price to Earnings Ratio vs Industry

How does PMOR's PE Ratio compare vs other companies in the Global Tobacco Industry?

2 CompaniesPrice / EarningsEstimated GrowthMarket Cap
PMOR 19.8xIndustry Avg. 12.2xNo. of Companies9PE01020304050+
2 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: PMOR is expensive based on its Price-To-Earnings Ratio (19.8x) compared to the Global Tobacco industry average (12.2x).

Price to Earnings Ratio vs Fair Ratio

What is PMOR's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

PMOR PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio19.8x
Fair PE Ration/a

Price-To-Earnings vs Fair Ratio: Insufficient data to calculate PMOR's Price-To-Earnings Fair Ratio for valuation analysis.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst PMOR forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
Current€119.06
€129.73
+9.0%
12.2%€147.68€97.19n/a13
Dec ’25€125.68
€125.04
-0.5%
12.1%€142.51€93.78n/a13
Nov ’25€121.14
€123.51
+2.0%
12.5%€142.72€93.92n/a13
Oct ’25€109.90
€114.26
+4.0%
11.3%€130.99€92.15n/a13
Sep ’25€110.94
€107.78
-2.8%
9.1%€121.65€86.24n/a14
Aug ’25€107.66
€106.76
-0.8%
8.6%€123.64€87.66n/a14
Jul ’25€95.07
€103.53
+8.9%
8.3%€124.79€83.82n/a14
Jun ’25€92.59
€101.84
+10.0%
9.0%€124.71€80.04n/a15
May ’25€88.52
€102.25
+15.5%
8.8%€125.53€80.56n/a16
Apr ’25€85.25
€99.34
+16.5%
9.5%€123.33€78.23n/a15
Mar ’25€82.55
€98.98
+19.9%
10.4%€124.37€78.89n/a16
Feb ’25€84.90
€99.55
+17.3%
10.7%€123.44€78.76n/a16
Jan ’25€84.95
€99.42
+17.0%
9.1%€119.08€78.32n/a18
Dec ’24€85.45
€99.37
+16.3%
9.1%€118.48€77.92€125.6818
Nov ’24€84.15
€103.25
+22.7%
8.6%€122.45€80.53€121.1417
Oct ’24€88.50
€107.39
+21.4%
7.7%€123.08€82.37€109.9017
Sep ’24€88.45
€104.24
+17.8%
8.2%€119.86€80.21€110.9418
Aug ’24€89.85
€101.73
+13.2%
8.2%€116.86€78.20€107.6618
Jul ’24€89.60
€103.45
+15.5%
8.2%€119.13€79.73€95.0718
Jun ’24€84.15
€102.76
+22.1%
8.0%€118.11€81.77€92.5918
May ’24€90.55
€102.48
+13.2%
7.9%€117.66€81.46€88.5218
Apr ’24€89.36
€104.41
+16.8%
8.2%€119.93€83.03€85.2517
Mar ’24€91.25
€104.95
+15.0%
8.6%€121.93€84.41€82.5519
Feb ’24€95.77
€98.09
+2.4%
10.0%€118.34€81.93€84.9019
Jan ’24€94.60
€98.86
+4.5%
10.2%€119.81€81.13€84.9518
Dec ’23€96.41
€99.36
+3.1%
9.5%€122.91€83.23€85.4517

Analyst Forecast: Target price is less than 20% higher than the current share price.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/19 01:03
End of Day Share Price 2024/12/19 00:00
Earnings2024/09/30
Annual Earnings2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Philip Morris International Inc. is covered by 41 analysts. 11 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
David ColemanArgus Research Company
Ishan MajumdarBaptista Research
Michael BrancaBarclays