CPNG Share Price Performance
US$22.74
0.94 (4.31%)
37.2% undervalued intrinsic discount
US$36.23
Fair Value
Price US$22.74
AnalystConsensusTarget US$36.23
AnalystHighTarget US$40.00
AnalystLowTarget US$28.00
Fair ValueUS$36.23
Share Pricen/a
Coupang, Inc. Stock Price
- 4 Narratives written by author
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- 148 Fair Values set on narratives written by author
CPNG Community Narratives
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Fair Value US$36.23 37.2% undervalued intrinsic discount
AI And Automation Will Expand Horizons In Korea And Taiwan
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Fair Value US$40 43.2% undervalued intrinsic discount
E-commerce Adoption And Urbanization Will Drive Asia-Pacific Retail Evolution
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Fair Value US$28 18.8% undervalued intrinsic discount
South Korean Labor Costs And Asian Regulations Will Erode Margins
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CPNG Market Outlook
Coupang Inc. (NYSE: CPNG) is a prominent e-commerce company based in South Korea, often referred to as the "Amazon of South Korea." Sector: Technology Industry: e-commerce, Internet Retail, Consumer Cyclical Market Capitalization: 40.0b (mid cap) Major Competitors: Local Competitors in South Korea Naver: Naver is South Korea's largest search engine and one of the biggest competitors to Coupang in the e-commerce space.Read more
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South Korean Labor Costs And Asian Regulations Will Erode Margins
Key Takeaways Rising labor costs, regulatory risks, and continued capital spending threaten long-term profitability by increasing expenses and challenging free cash flow. Expansion abroad and intensified competition may drive sustained losses, increase earnings volatility, and erode market share over time.Read more
39
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AN
US$28
18.8% undervalued intrinsic discount
AnalystLowTarget's Fair Value
Revenue
10.87% p.a.
Profit Margin
4.92%
Future PE
30.13x
Price in 2029
US$36.56
E-commerce Adoption And Urbanization Will Drive Asia-Pacific Retail Evolution
Key Takeaways Dramatic increases in customer engagement and category expansion could accelerate revenue growth and market share beyond current expectations. Advances in automation and overlooked developing segments may drive significant margin expansion and earnings growth, with share buybacks set to boost shareholder returns.Read more
43
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US$40
43.2% undervalued intrinsic discount
AnalystHighTarget's Fair Value
Revenue
16.78% p.a.
Profit Margin
5.67%
Future PE
32.01x
Price in 2028
US$51.4
AI And Automation Will Expand Horizons In Korea And Taiwan
Key Takeaways Technology-led efficiency gains and smart capital allocation are driving operating leverage, margin expansion, and long-term earnings growth opportunities. Growth in spend per customer and rapid expansion in new geographies and verticals position the company to outpace traditional retail and diversify revenue streams.Read more
711
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AN
US$36.23
37.2% undervalued intrinsic discount
AnalystConsensusTarget's Fair Value
Revenue
13.1% p.a.
Profit Margin
4.35%
Future PE
41.46x
Price in 2028
US$46.47
Trending Discussion
Recently Updated Narratives
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CPNG Market Outlook
Fair Value: US$27.25 16.6% undervalued intrinsic discount
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AN
CPNG Margin Expansion And Earnings Outlook Will Drive Bullish Upside Potential
Fair Value: US$28 18.8% undervalued intrinsic discount
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CPNG $40 Upside Will Be Driven By Expanding Profit Margins
Fair Value: US$40 43.2% undervalued intrinsic discount
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Snowflake Analysis
Coupang, Inc. Key Details
About CPNG
- Founded
- 2010
- Employees
- 95000
- CEO
- WebsiteView website
Coupang, Inc., together with its subsidiaries, owns and operates retail business through its mobile applications and internet websites in South Korea and internationally. It operates through Product Commerce and Developing Offerings segments. The Product Commerce segment includes Korean retail and marketplace offerings; Rocket Fresh, a fresh grocery offering; and advertising products. The Developing Offerings segment offers Coupang Eats, a restaurant ordering and delivery service; Coupang Play, an online content streaming service; fintech activities; and Farfetch, a luxury fashion marketplace. It also performs operations and support services in the United States, South Korea, Taiwan, Singapore, China, Japan, and India. Coupang, Inc. was incorporated in 2010 and is headquartered in Seattle, Washington.
