Aankondiging • Apr 16

Adobe Unveils Firefly AI Assistant and Expands Firefly with New Creative Agent and Generative AI Innovations

Adobe unveiled Firefly AI Assistant, powered by Adobe’s creative agent, that brings the power of Adobe’s creative tools into a single conversational interface. Available soon in Adobe Firefly, the all-in-one creative AI studio, Firefly AI Assistant enables creators to describe the outcome they want using their own words as the assistant orchestrates and executes complex, multi-step workflows across Adobe’s Creative Cloud apps, including Firefly, Photoshop, Premiere, Lightroom, Express, Illustrator and more. Firefly AI Assistant lets creators simply describe the outcome they want, then orchestrates and executes complex, multi-step workflows across Adobe Photoshop, Firefly, Premiere, Express, Lightroom, Illustrator and more, all within a single, unified conversational interface. Coming soon to the Firefly app, Firefly AI Assistant will include: A Single, Unified Conversational Interface: Firefly AI Assistant brings content creation into a unified conversational interface inside the Firefly app. Creators can describe the outcome they want and the assistant orchestrates workflows, surfaces results and maintains context, progress and decisions across sessions. This context carries seamlessly into individual Adobe apps, eliminating the need to start from scratch. AI Supported, Creator-Led: The assistant keeps creators in control by asking contextual questions, surfacing decisions and presenting suggestions. Creators can step in at any point to guide, refine or adjust outputs. Pre-built Creative Skills: A growing library of Creative Skills, purpose-built for creative workflows, enables the assistant to execute complex, multi-step tasks from a single prompt. Creators can use one of Adobe’s pre-built Skills—such as retouching portrait photos with consistent presets or generating content across social channels —or customize and create their own. Personalized to Each Creator: The assistant can learn the creator’s preferences over time, including preferred tools, workflows and aesthetic choices, to deliver more consistent, tailored results. Asset Awareness and Context: The assistant understands the content being created, including images, video, designs and brand assets, enabling it to take more relevant, context-aware actions. Integrated Review and Iteration with Frame.io: Creators can ask the assistant to organize and share work in Frame.io, where stakeholders can review and provide feedback. The assistant will interpret the feedback and automatically apply changes using the best tools, shortening the loop from review to final, production-ready content. Adobe will also bring this new way of creating with Adobe apps to leading third-party AI models including Anthropic’s Claude, enabling creators to access the best of Adobe directly across the surfaces where they work every day. Adobe also significantly expanded Firefly's video and image editing capabilities, introducing new features in Firefly Video Editor including studio-quality sound, advanced color adjustments and Adobe Stock integration, as well as new precision image editing capabilities such as Precision Flow and AI Markup. Firefly’s roster of more than 30 top industry AI models now includes Kling 3.0 and Kling 3.0 Omni, joining Google’s Nano Banana 2 and Veo 3.1, Runway’s Gen-4.5, ElevenLabs’ Multilingual v2 and more, to offer creators unmatched choice and flexibility in how they create. The intuitive, multi-track Firefly Video Editor adds new capabilities, including: Audio Upgrades: Enhance Speech, the award-winning feature in Premiere and Adobe Podcast that automatically cleans up dialogue, is now available in Firefly Video Editor, along with additional audio enhancements. Creators can reduce noise and reverb and balance speech, music and ambience for polished sound in just a few clicks. Color Adjustments: Creators can fine-tune exposure, contrast, saturation, temperature, and other key visual elements inside the Firefly Video Editor. Intuitive sliders put creators in control of the intensity of each adjustment, while one-click looks make it easy to get started. Adobe Stock Integration: Creators can access over 800 million licensed assets including video, images, audio and sound effects – directly within the Firefly Video Editor workflow. Adobe is also bringing two powerful image editing capabilities to deliver a new level of precision and control: Precision Flow: Creators can explore and refine images faster by generating a wide range of results from a single prompt. An intuitive slider lets creators browse variations—from subtle shifts to dramatic transformations—and select the version that best matches their vision without starting over. AI Markup: Creators can take hands-on control over where and how edits are applied. Using a brush, rectangle tool or reference images, they can draw directly on an image to place objects, sketch new elements or refine lighting. Firefly continues to expand access to the industry’s top AI models with the addition of Kling 3.0 and Kling 3.0 Omni video AI models: Kling 3.0: The all-purpose video model is optimized for fast, high-quality production with smart storyboarding and audio-visual sync. Kling 3.0 Omni: The model adds advanced control and consistency, enabling creators to define shot duration, camera angle and character movement across multi-shot sequences. These join more than 30 creative AI models already available in Firefly, including Google’s Nano Banana 2 and Veo 3.1, Runway Gen-4.5, Luma AI’s Ray3.14, Black Forest Labs’ FLUX.2[pro], ElevenLabs’ Multilingual v2, Topaz Lab’s Topaz Astra and Adobe’s commercially safe Firefly models. Firefly AI Assistant will be available in public beta in Firefly in the coming weeks. New video and image editing capabilities, and access to new partner models, are available in Firefly starting for customers with a Firefly plan.

Aankondiging • Oct 28

+ 4 more updates

Adobe Firefly Delivers Groundbreaking Ai Audio, Video and Imaging Innovations and New Models in All-In-One Creative Ai Studio

Adobe MAX – the world’s largest creativity conference – Adobe introduced groundbreaking new AI tools, models and agents in Adobe Firefly, the all-in-one creative AI studio with the industry’s top AI models and the best tools for video, audio, imaging and design. Firefly’s new, studio-quality audio and video tools include Generate Soundtrack for creating fully licensed audio tracks, Generate Speech for crystal clear voiceovers and a new timeline-based AI video editor. New models in Adobe Firefly include the new Image Model 5, which generates photorealistic images in native 4MP resolution and handles prompt-based editing in everyday language. An expanding ecosystem of partner models now includes ElevenLabs, Google, Luma AI, OpenAI, Runway, Topaz Labs and more. Adobe also announced new Firefly Custom Models, which empower creators to generate a series of assets in their own style. Adobe previewed Project Moonlight in Firefly, a conversational interface powered by agentic AI that can work across Adobe’s apps and draws insights from creators’ social channels to help them brainstorm new ideas and create new content faster. With Project Moonlight, creators can deploy an agent to help them go from concept to creation in minutes, simply by describing – in their own words – what they want to accomplish, or how they want something to look and feel. Creators can ask their AI assistant for personalized advice, suggestions and assistance and stay in ultimate control. Adobe introduced new Firefly tools that streamline every stage of the creative process — from brainstorming and visualizing ideas, to image, audio and video generation and editing, to producing fully finished assets at scale. Together, these innovations make it easier for creators to move fluidly from inspiration to delivery, with generative AI features that accelerate and expand creation across media types. In Firefly Boards, Adobe’s collaborative, AI-powered ideation surface, creators can now move even faster from inspiration to concept with new features that offer greater control and creative flexibility. New Rotate Object capabilities enable creators to convert 2D images into 3D where they can position objects and people in different poses and rotate them to show different perspectives. New PDF exporting and bulk image downloading streamline the process of organizing and collaborating on visual concepts across projects. New updates to Firefly Boards add to a suite of new tools Adobe recently introduced, including Presets for generating images in diverse styles with a single click and Generative Text Edit for instantly changing the text in a photo or other visual asset. Adobe is expanding access of Firefly Creative Production (private beta) directly in the Firefly app. Firefly Creative Production is an AI-powered batch editing solution that empowers creative professionals and their teams to edit thousands of images at once – automatically replacing backgrounds, applying consistent color grading, and cropping in an easy-to-use, no-code interface. Adobe Firefly offers the only platform to use top AI models within the best creative tools for video, audio, imaging and design – all in one place, at one price. In Firefly, creators can ideate and create with a choice of Adobe’s commercially safe Firefly models, models from its partners across the industry and coming soon, new personalized Firefly Custom Models. Adobe’s Firefly models include the new, commercially safe Firefly Image Model 5 (public beta) – its most advanced image generation and editing model yet. Able to generate images in native 4MP resolution without upscaling, Firefly’s latest model excels at photorealistic details that capture lighting and texture. Image Model 5 generates lifelike portraits of people with anatomic accuracy and achieves major advancements in complex, multi-layered compositions and natural movement. Firefly Image Model 5 brings image generation and editing together, powering Firefly’s new Prompt to Edit tool that empowers creators to describe how they want to edit an image in their own words. Additionally, the new model will power Layered Image Editing (in development) for precise, context-aware compositing that keeps every change perfectly coherent. Adobe delivers new models from across the industry into Firefly as they’re released. Today, Adobe Firefly added new partner models including ElevenLabs Multilingual v2 which excels at generating voiceovers and Topaz Bloomfor image upscaling. These join other models from across the industry including Black Forest Labs Flux 1.1, Google’s Veo 3.1, Imagen 4 and Gemini 2.5 Flash Image (Nano Bana), Ideogram 3.0, Luma AI’s Ray3, Moonvalley’s Marey, OpenAI’s GPT Image, Pika, Runway’s Gen-4 and Aleph and more. Adobe is also bringing Firefly Custom Models (private beta) to creators, directly in the Firefly app, with early access to the beta through the waitlist. First introduced to Firefly enterprise customers, Firefly Custom Models empower creators to easily personalize their own AI models to generate entire series of assets with visual consistency in their own, unique style. Personalizing Firefly Custom Models is as simple as dragging and dropping in images that creators have the rights to use. Custom Models are private by default and require authorization by the person who created them for use by others. Custom Models will be available to use in the Firefly app or Firefly Boards. Firefly’s Prompt to Edit capability is generally available to Firefly customers today with Firefly Image Model 5 and partner models from Black Forest Labs, Google and OpenAI. Firefly Image Model 5, Generate Soundtrack and Generate Speech are available in public beta. Firefly video editor and Firefly Custom Models are in private beta and will begin rolling out next month; customers can sign up today to join the waitlists for early access. Firefly Creative Production is also in private beta and will begin rolling out to customers who have access to premium generative AI features next month. Project Moonlight is in private beta and will be available in the coming months; customers can join the waitlist to receive access. Through December 1, Creative Cloud Pro and Firefly plan subscribers can enjoy unlimited image generations with all Firefly and partner models, plus unlimited video generations with the Firefly Video Model.

Sneeuwvlok Score
Waardering	5/6
Toekomstige groei	2/6
Prestaties in het verleden	4/6
Financiële gezondheid	4/6
Dividenden	0/6

Historische aandelenkoersen
Huidige aandelenkoers	US$240.49
52 Week Hoogtepunt	US$421.48
52 Week Laag	US$224.13
Bèta	1.42
1 maand verandering	-2.02%
3 maanden verandering	-6.72%
1 Jaar Verandering	-41.78%
3 jaar verandering	-42.36%
5 jaar verandering	-51.51%
Verandering sinds IPO	43,255.90%

	ADBE	US Software	US Markt
7D	-5.7%	1.2%	2.5%
1Y	-41.8%	-9.3%	26.4%

ADBE volatility
ADBE Average Weekly Movement	5.7%
Software Industry Average Movement	9.3%
Market Average Movement	7.2%
10% most volatile stocks in US Market	16.5%
10% least volatile stocks in US Market	3.1%

ADBE fundamentele statistieken
Marktkapitalisatie	US$98.93b
Inkomsten(TTM)	US$7.21b
Inkomsten(TTM)	US$24.45b

ADBE resultatenrekening (TTM)
Inkomsten	US$24.45b
Kosten van inkomsten	US$2.59b
Brutowinst	US$21.86b
Overige uitgaven	US$14.65b
Inkomsten	US$7.21b

Winst per aandeel (EPS)	17.83
Brutomarge	89.40%
Nettowinstmarge	29.48%
Schuld/Eigen Vermogen Verhouding	54.6%

Gegevens	Laatst bijgewerkt (UTC-tijd)
Bedrijfsanalyse	2026/05/26 21:51
Aandelenkoers aan het einde van de dag	2026/05/26 00:00
Inkomsten	2026/02/27
Jaarlijkse inkomsten	2025/11/28

Pakket	Gegevens	Tijdframe	Voorbeeld Amerikaanse bron ^*
Financiële gegevens bedrijf	10 jaar	Resultatenrekening Kasstroomoverzicht Balans	SEC-formulier 10-K SEC-formulier 10-Q
Consensus schattingen analisten	+3 jaar	Financiële prognoses Koersdoelen analisten	Onderzoeksrapporten van analisten Blue Matrix
Marktprijzen	30 jaar	Aandelenprijzen Dividenden, splitsingen en acties	ICE Marktgegevens SEC-formulier S-1
Eigendom	10 jaar	Top aandeelhouders Handel met voorkennis	SEC-formulier 4 SEC-formulier 13D
Beheer	10 jaar	Leiderschapsteam Raad van bestuur	SEC-formulier 10-K SEC-formulier DEF 14A
Belangrijkste ontwikkelingen	10 jaar	Bedrijfsaankondigingen	SEC-formulier 8-K

Analist	Instelling
Joseph Bonner	Argus Research Company
Robert Oliver	Baird
Saket Kalia	Barclays

Adobe (ADBE) Aandelenoverzicht

Beloningen

Risicoanalyse

Analyst Price Targets

Firefly And GenStudio Will Transform Marketing And Boost Future Engagement

Firefly App And AI Assistants Will Attract New Users

AI Capabilities And Creative Cloud Integration Will Unlock New Opportunities

Top Community Narratives

Classic Value Trap

Good Value for a Creative Monopoly

The Strategic Revaluation of Adobe: A Critical Analysis of Market Sentiment

Top Community Narratives

Top Analyst Narratives

Classic Value Trap

Firefly And GenStudio Will Transform Marketing And Boost Future Engagement

Good Value for a Creative Monopoly

Firefly App And AI Assistants Will Attract New Users

The Strategic Revaluation of Adobe: A Critical Analysis of Market Sentiment

AI Capabilities And Creative Cloud Integration Will Unlock New Opportunities

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Prijsgeschiedenis en prestaties

Recent nieuws en updates

Adobe: A Free Cash Flow Machine In Full Gear

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ADBE: CEO Transition Will Increase Risk Around AI Subscription Monetization

Adobe Unveils New Productivity Agent and Sharing Capabilities in Acrobat Express and Acrobat Studio

Good Value for a Creative Monopoly

Classic Value Trap

Recent updates

Adobe: A Free Cash Flow Machine In Full Gear

Adobe Authorizes US$25 Billion Buyback as AI Revenue Surges and Analyst Doubts Persist

ADBE: CEO Transition Will Increase Risk Around AI Subscription Monetization

Adobe Unveils New Productivity Agent and Sharing Capabilities in Acrobat Express and Acrobat Studio

Good Value for a Creative Monopoly

Classic Value Trap

Chairman & CEO recently sold US$18m worth of stock

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CFO and Executive VP of Finance recently sold US$331k worth of stock

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Chairman & CEO exercised options and sold US$1.0m worth of stock

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Price target decreased by 17% to US$336

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ADBE: AI Transition And Creative Ecosystem Partnerships Will Reshape Future Cash Flows

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Chairman & CEO exercised options and sold US$10m worth of stock

ADBE: Future AI And Semrush Deal Will Reshape Cash Flow Profile

Full year 2025 earnings: Revenues and EPS in line with analyst expectations

ADBE: Future AI And Marketing Deals Will Reshape Cash Flow Profile

ADBE: Rising AI Costs Will Pressure Margins And Drive Multiple Compression

Senior VP exercised options and sold US$80k worth of stock

Adobe Stock: When Creativity Software Becomes an AI-Native Platform

Full year 2025 earnings: Revenues and EPS in line with analyst expectations

Adobe Makes Creativity Accessible for Everyone with Adobe Photoshop, Adobe Express and Adobe Acrobat in ChatGPT

ADBE: AI Adoption And Acquisitions Will Drive Future Revenue Milestones

Adobe Inc. to Report Q4, 2025 Results on Dec 10, 2025

ADBE: Ongoing AI Product Adoption Will Drive Early Revenue Milestones And Overcome Doubts

Adobe Inc. (NasdaqGS:ADBE) agreed to acquire Semrush Holdings, Inc. (NYSE:SEMR) for $2 billion.

Adobe Firefly Delivers Groundbreaking Ai Audio, Video and Imaging Innovations and New Models in All-In-One Creative Ai Studio

Chairman & CEO exercised options and sold US$891k worth of stock

A Fair Price for a Great Business Facing Real Threats

Adobe Premiere Now Delivers Fast, Pro-Quality Video Editing on Mobile

Firefly And GenStudio Will Transform Marketing And Boost Future Engagement

Third quarter 2025 earnings: EPS and revenues exceed analyst expectations

Adobe Inc. Provides Earnings Guidance for the Fourth Quarter and Fiscal Year 2025