Aankondiging • Jan 26
Vip Play, Inc. Completes Major Technology Transformation to Power Next Phase of Growth VIP Play, Inc. announced the successful completion of a comprehensive technology upgrade initiative spanning payment processing, digital infrastructure, and customer engagement capabilities designed to accelerate growth and improve user retention. The multi-phase deployment, executed over recent months, represents a key operational milestone for VIP Play Inc. as the company scales its platform and expands its market presence. Key Technology Upgrades Include: Executive Leadership Enhancement: On October 15, 2025, executive directors from Black Fire Innovation, the #1 Gaming Research & Innovation Center, joined VIP Play Inc., bringing world-class gaming research and innovation expertise to the organization. Digital Platform Modernization: Launch of a completely redesigned VIP Play Inc. website on November 5, 2025, delivering enhanced user experience and functionality. Marketing & Brand Innovation: Deployment of influencer and AI-driven marketing programs generating 142,000-481,000 views per campaign, with aggressive influencer and referral programs driving brand awareness. A potential "Beat AI" campaign is planned for first quarter 2026. Customer Engagement Technology: Hootsuite-powered social media management capability deployed November 10, 2025, followed by an enhanced customer retention program on November 14, 2025. Enterprise CRM Implementation: HubSpot CRM deployed on January 26, 2026, to provide advanced customer relationship management and data-driven insights. The Company's strategic focus on reactivating dormant users--supported by upgraded payment capabilities and data-driven retention programs--reinforces commitment to increasing customer lifetime value and expanding its engaged user base. Aankondiging • Nov 22
VIP Play, Inc. Appoints Bruce Cassidy as Sole Director, Effective from November 19, 2025 On November 19, 2025, the board of directors (the “Board”) of VIP Play, Inc., a Nevada corporation consisting of Bruce Cassidy as the sole director, approved an increase in the number of directors on the Board from one (1) to two (2), effective immediately. Holders of outstanding Series B Convertible Preferred Stock (the “Series B Holder”) are entitled to elect a majority of the then-seated or to-be-seated directors on the Board. As a result of the increase in the number of directors on the Board, on November 19, 2025, the Series B Holder approved the election of Mr. Les Ottolenghi as a director of the Company (the “Series B Director”), effective immediately. Mr. Ottolenghi, as the Series B Director, will serve at the pleasure of the Series B Holder or until his earlier resignation or removal pursuant to Amended and Restated Articles of Incorporation or Bylaws. In connection with his election to the Board, Mr. Ottolenghi was not assigned to any committee because the Board does not have any committees. Any functions typically performed by a designated committee of the Board will be performed by both directors. Mr. Ottolenghi, age 63, has served as Chief Executive Officer, Principal Executive Officer and President since June 2, 2025. The year prior to joining us, Mr. Ottolenghi served as the Chief Transformation Officer and Commercial Officer of Lee Enterprises, Incorporated. From June 2021 to April 2024, he served as Executive Vice President and Chief Information and Technology officer for Stride Inc., leading the education company’s digital transformation, artificial intelligence and digital products initiatives. Immediately prior to that, he served as Executive Vice President and Global Chief Information Officer for Caesars Entertainment Corp. He also previously served as Global Chief Information Officer for Las Vegas Sands Corp. and Chief Information Officer for Carlson Wagonlit Travel, Inc. Mr. Ottolenghi has been recognized as Chief Information Officer of the year by CIO Magazine, Gartner Group and Computerworld. Also, he co-founded the world’s largest public technology innovation center, BlackFire, in Las Vegas. He received a Bachelor of Arts degree from Duke Trinity College in 1984, and a Master of Business Administration degree from Emory University Goizeuta School of Business in 1994. Aankondiging • Jul 23
VIP Play, Inc. Announces Departure of Jim Mackey as Chief Financial Officer, Effective August 8, 2025 VIP Play Inc. announced that Jim Mackey, the Company's Chief Financial Officer, will step down from his role, effective August 8, 2025. The company has initiated a transition process and is in the process of identifying a successor. Mackey will assist in an orderly transition over the coming weeks. Aankondiging • Jul 15
VIP Play, Inc. Appoints John Dermody as Chief Transformation & Revenue Officer VIP Play, Inc. announced the appointment of John Dermody as Chief Transformation & Revenue Officer. This pivotal hire underscores the company's commitment to innovation, operational excellence, and long-term revenue growth. Dermody brings over two decades of experience as a strategic executive in high-growth environments, known for his ability to lead complex transformations, build high-performance teams, and unlock new sources of value through digital enablement. His career includes leadership roles at technology-first companies such as Caesars, Stride, and Las Vegas Sands, where he led enterprise-wide transformations and drove commercial innovation across procurement, sales, and IT services. As Chief Transformation & Revenue Officer, Dermody will lead the development and execution of VIP Play's go-to-market strategy, revenue operations, customer acquisition, and transformation initiatives. His leadership will help ensure that every product, partnership, and innovation aligns with the company's mission to revolutionize interactive entertainment through next-gen technology and design. Dermody holds a B.S. in Mathematics from Louisiana State University. He is widely recognized for leading with purpose, scaling revenue sustainably, and aligning teams around customer-centric innovation. Aankondiging • Jul 08
Vip Play, Inc. Appoints Scott Mcbride as Chief Design Officer and Senior Vice President of Design Innovation VIP Play, Inc. announces the appointment of Scott McBride as Chief Design Officer and Senior Vice President of Design Innovation. This strategic addition to the executive leadership team marks a significant milestone in VIP Play's mission to deliver bold, user-driven experiences through cutting-edge technology and immersive design. VIP Play, Inc. hires McBride to drive design innovation and elevate the consumer experience across the platform. With over 25 years of experience as a visionary Design Executive, McBride brings a rare blend of artistic creativity, digital strategy, and technical fluency. His career spans industries—from fintech and hospitality to education and global sports—where he has delivered transformative solutions for iconic brands including Verizon Wireless, IHG Hotels, Caesars Entertainment, NASCAR, and the PGA Tour. McBride is best known for translating complex challenges into elegant, human-centered solutions. His design ethos, rooted in fine arts, graphic storytelling, and modern design methodology, has earned him recognition as an award-winning Creative Director and former Vice President of Global Digital Strategy. A Miami Ad School alumnus and former instructor, McBride is also passionate about nurturing the next generation of design talent. Aankondiging • May 16
Vip Play, Inc. Approves to Renew Tennessee Sports Gaming Operator License Granted by the Tennessee Sports Wagering Council VIP Play, Inc. announced the approval to renew their Tennessee Sports Gaming Operator License. The approval, granted by the Tennessee Sports Wagering Council on May 13th, will permit VIP Play, Inc. to operate the VIP Play mobile betting app in Tennessee until May, 2026. The renewal comes at an encouraging time for VIP Play, Inc., as the Company recently debuted the new VIP Play app in Tennessee on May 12th. The VIP Play app offers wagering on more than 200+ leagues, and an extensive offering of bet and parlay types, packaged in a customer-friendly mobile app for Tennessee bettors. This milestone marks the second renewal for VIP Play, Inc. in Tennessee, and bodes well for their expansion into additional regulated US gaming markets, starting with West Virginia, later in 2025. Aankondiging • May 12
VIP Play, Inc. Launches VIP Play Mobile Betting App in Tennessee, Including Sweepstakes Contest & VIP Guarantee VIP Play, Inc. announced the launch of VIP Play, a mobile betting app, in the Tennessee gaming market. The VIP Play app offers wagering on more than 200+ leagues, and an extensive offering of bet and parlay types, packaged in a customer-friendly mobile app for Tennessee bettors. VIP Play also renewed their VIP Player's Club Sweepstakes, to which all Tennessee customers are eligible, with the winner earning a $10,000 Bonus Bet opportunity. All qualifying wagers during the contest period earn entries, with bonus entry opportunities for parlay wagers. The VIP Play team believes that the premier experience of the VIP Play app, and local, Tennessee-focused marketing approach, will differentiate their sportsbook offering from the competition in Tennessee. VIP Play believes that all customers, regardless of betting experience or demographic, deserve to "play like a VIP", aance supported by the "VIP Guarantee". The VIP Guarantee, a service-level guarantee from VIP Play, includes a commitment to provide premier customer support from real VIP Play representatives to all customers in real time, the opportunity for bettors to "cash-out" wagers for full stake before the odds/line changes, and the ability to earn entries into the VIP Players Club Sweepstakes with every qualifying bet. This milestone marks the company's initial launch of the new VIP Play app and VIP Play brand, for which the company plans to expand into West Virginia, with added online gaming (iCasino) offerings later this year. Aankondiging • Dec 11
VIP Play, Inc. Appoints Fernando Daniel Goldstein as Chief Technology Officer VIP Play, Inc. has appointed Fernando Daniel Goldstein to lead the development of the new VIP Play mobile gambling app, which VIP Play, Inc. expects to launch in early 2025 in Tennessee and additional US markets. Daniel, an experienced Chief Technology Officer, brings experience leading teams to highly successful, innovative technical solutions in various highly regulated markets within the U.S. and globally. His extensive experience with product innovation, payment solutions, fraud automation, and big data processing make him the ideal candidate to lead the Technology division at VIP Play, Inc. He has managed teams domestically and internationally of 200+ developers in prior CTO roles and began officially at VIP Play, Inc. on December 2, 2024. Prior to joining the VIP Play, Inc. team as CTO, he served as VP of Engineering at Qenta. During this time, Goldstein led the development of a comprehensive financial technology platform, which bridged the ‘web3’ and traditional fiat payment ecosystems via an integrated payment rails with blockchain solutions. Prior to Qenta, he served as CTO of Earnity, where he built a social education & engagement platform using blockchain technology in an integrated mobile application. Prior to his time at Earnity, Daniel served as SVP of Engineering at Emergent Technology, where he built and scaled the engineering team from the ground up while developing innovative blockchain solutions for tracking and tokenizing assets in the responsible gold supply chain. Under his leadership, the team developed multiple DApps on the QOS network, including mobile and web applications for gold asset management and enterprise token solutions. Before Emergent Technology, he then served as VP of Digital Engineering at Western Union, where he directed a team of over 200 professionals. His implementation of a payment engine reduced transaction costs and processing times by a significant margin. Daniel has also designed and implemented a next-generation, standalone fraud prevention platform and holds several pending patents in transaction analysis and digital asset tokenization. Aankondiging • Nov 02
KeyStar Corp. Appoints Jacob Shrader as Chief Operating Officer KeyStar Corp. announced that Chief Marketing Officer Jacob Shrader will move into a new Chief Operating Officer role pending regulatory approval. Bruce Cassidy will remain on as Chairman of the Board. Aankondiging • Nov 01
Keystar Corp. Announces Chief Executive officer Changes KeyStar Corp. announced that current CEO Mark Thomas has decided to resign from his current position as CEO to allow for different leadership to manage the company's sports book operations. Thomas will stay on as an advisory consultant to the business. Chairman of the Board Bruce Cassidy will take over as interim CEO. The company will begin a search for a new permanent CEO, and Bruce Cassidy will remain on as Chairman of the Board. Aankondiging • Jul 25
KeyStar Corp. announced that it expects to receive $10 million in funding KeyStar Corp. announced a private placement to issue 10,000,000 shares at an issue price of $1 per share for the gross proceeds of $10,000,000 on July 24, 2023. The transaction will include participation from certain investors. The transaction has been approved by the shareholders to raise up to $10,000,000 in the transaction. The company is raising new round of funding under the exemption from registration provided by Rule 506(c) of Regulation D under the Securities Act of 1933 for accredited investors, as defined by Rule 501 of Regulation D, whose accredited status has been properly verified by a third party.
On the same date, the company announced that it has issued 8,000,000 shares at an issue price of $1 per share for the gross proceeds of $8,000,000 in the first tranche. Aankondiging • Jun 09
Keystar Corp. Launches Sports Betting App in Tennessee KeyStar Corp. has announced that it has officially launched its sports wagering platform, ZenSports, in the State of Tennessee. ZenSports' mobile platform offers a traditional sports book where customers can bet against the house, as well as a peer-to-peer sports betting marketplace. With ZenSports' peer-to-peer marketplace, customers can create their own bets with their own odds and terms. Peer-to-peer bets can be shared with friends or via the app's mobile two-sided marketplace, right from their phone. For now, KeyStar Corp. will just offer its traditional sports book in Tennessee, but will be submitting an application for its peer-to-peer Sports betting marketplace soon, and hopes to have that approved for operations in Tennessee by later this year. Aankondiging • May 16
KeyStar Corp. announced delayed 10-Q filing On 05/15/2023, KeyStar Corp. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Aankondiging • Feb 15
KeyStar Corp. announced delayed 10-Q filing On 02/14/2023, KeyStar Corp. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Aankondiging • Jan 21
KeyStar Corp. Announces Management Changes KeyStar Corp. has announced the appointment of Mark Thomas as its new Chief Executive Officer, effective Jan. 10, 2023. Thomas was previously the Co-Founder & CEO of ZenSports Inc. prior to its acquisition by KeyStar Corp. in 2022. Thomas succeeds John Linss as CEO, who has stepped down from the position. Mr. Thomas joined KeyStar Corp. as its Chief Product Officer as part of the company's acquisition of ZenSports Inc. in June 2022. Mr. Thomas co-founded and was the Chief Executive Officer of ZenSports since August 2016. Under his leadership, ZenSports developed a mobile gaming platform that offers a traditional sports book, peer-to-peer sports betting, and wagering in fiat and cryptocurrencies. He led the product vision and strategy, recruited the entire team across all functional areas, and raised $10M+ in venture capital funding. Prior to co-founding ZenSports, Mr. Thomas was the Chief Executive Officer of Reesio. Mr. Thomas began his career working in corporate finance and accounting for companies such as McKesson, Gap Inc. and Carl Zeiss Vision before founding his first company in 2005, an executive recruiting agency in San Francisco that worked with Fortune 500 clients, including Coca-Cola, Expedia, and McKesson. Mr. Thomas sold the recruiting agency in 2008 and transitioned into working in tech, co-founding two startups within the Human Resources and Recruiting industry. Mr. Thomas also spent time working at Intuit as a Senior Product Manager, which he left in 2012 to co-found Reesio. Aankondiging • Nov 15
KeyStar Corp. announced delayed 10-Q filing On 11/14/2022, KeyStar Corp. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Aankondiging • Oct 11
KeyStar Corp. (OTCPK:KEYR) acquired Assets of Ultimate Gamer, LLC. KeyStar Corp. (OTCPK:KEYR) acquired Assets of Ultimate Gamer, LLC on October 10, 2022.
KeyStar Corp. (OTCPK:KEYR) completed the acquisition of Assets of Ultimate Gamer, LLC on October 10, 2022. Aankondiging • Sep 29
KeyStar Corp. announced delayed annual 10-K filing On 09/28/2022, KeyStar Corp. announced that they will be unable to file their next 10-K by the deadline required by the SEC.