Live nieuws • May 12
Accor Expands in Morocco With New Sofitel Tangier and Tourism Academy Initiative Accor plans to expand in Morocco with a new Sofitel Tangier hotel scheduled to open in 2029, adding to its premium offerings in the country.
The company is partnering with local group Risma to create a tourism academy aimed at developing hospitality talent in Morocco.
International tourist arrivals to Morocco reached nearly 20 million last year, drawing major global hotel chains, including Accor, Hilton and Radisson, to commit to new projects across multiple price points.
This expansion in Morocco positions Accor to tap into a growing tourism market while strengthening brand presence across both luxury and mid-scale segments.
The tourism academy partnership also points to a longer-term commitment on the ground, although investors should keep an eye on execution risk around new project timelines and local demand staying supportive of the planned capacity. Declared Dividend • Apr 26
Dividend increased to €1.35 Dividend of €1.35 is 7.1% higher than last year. Ex-date: 1st June 2026 Payment date: 3rd June 2026 Dividend yield will be 3.1%, which is about the same as the industry average. Sustainability & Growth Dividend is covered by both earnings (84% earnings payout ratio) and cash flows (50% cash payout ratio). The dividend has increased by an average of 3.0% per year over the past 10 years. However, payments have been volatile during that time. EPS is expected to grow by 52% over the next 3 years, which should provide support to the dividend and adequate earnings cover. Aankondiging • Apr 23
Accor SA, Annual General Meeting, May 27, 2026 Accor SA, Annual General Meeting, May 27, 2026. Location: 82 rue henri farman, issy les moulineaux France Aankondiging • Apr 03
Blackstone Inc. (NYSE:BX) and Colony Investment Management signed memorandum of understanding to acquire 30.56% stake in Essendi S.A. from Accor SA (ENXTPA:AC) for approximately €980 million. Blackstone Inc. (NYSE:BX) and Colony Investment Management signed memorandum of understanding to acquire 30.56% stake in Essendi S.A. from Accor SA (ENXTPA:AC) for approximately €980 million on April 1, 2026. A cash consideration of €675 million will be paid by Blackstone Inc. and Colony Investment Management. Blackstone Inc. and Colony Investment Management will pay an earnout/contingent payment of €300 million cash. As part of consideration, €975 million is paid towards common equity of Essendi S.A.
The transaction is subject to subject to antitrust regulations, approval by regulatory board / committee and definitive agreement. The expected completion of the transaction is third quarter of 2026. Reported Earnings • Mar 30
Full year 2025 earnings: EPS misses analyst expectations Full year 2025 results: EPS: €1.61 (down from €2.34 in FY 2024). Revenue: €5.64b (flat on FY 2024). Net income: €385.0m (down 33% from FY 2024). Profit margin: 6.8% (down from 10% in FY 2024). Revenue was in line with analyst estimates. Earnings per share (EPS) missed analyst estimates by 24%. Revenue is forecast to grow 5.7% p.a. on average during the next 3 years, compared to a 4.5% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 5% per year whereas the company’s share price has increased by 10% per year. Aankondiging • Mar 11
Accor Announces Appointment of Laurent Choain as Global Chief People & Culture Officer, Member of Group Management Board, and Premium, Midscale & Economy Executive Committee Accor has appointed Laurent Choain as Global Chief People & Culture Officer and member of the Group Management Board, effective April 1, 2026. He will also serve on the Premium, Midscale & Economy Executive Committee. Choain brings more than 30 years of international human resources leadership experience, with previous senior roles at Forvis Mazars, Groupe Caisse d'Epargne (now BPCE), and Kempinski Hotels & Resorts. He has led corporate universities and management education initiatives with global industry organizations. He is active in governance and advisory roles in the management, human resources, and cultural sectors, holding board memberships at EFMD, Bologna Business School, the Peter Drucker Society of Europe, and the Festival de Ramatuelle. Choain holds a PhD in Management Sciences from Université Paris Panthéon Assas and a Master's degree from Paris Panthéon Sorbonne and Neoma Business School. In his new position, Choain will be responsible for shaping Accor’s talent agenda, focusing on the company’s culture, talent attraction, and development opportunities for employees worldwide. Reported Earnings • Feb 21
Full year 2025 earnings: EPS misses analyst expectations Full year 2025 results: EPS: €1.61 (down from €2.34 in FY 2024). Revenue: €5.64b (flat on FY 2024). Net income: €385.0m (down 33% from FY 2024). Profit margin: 6.8% (down from 10% in FY 2024). Revenue was in line with analyst estimates. Earnings per share (EPS) missed analyst estimates by 24%. Revenue is forecast to grow 6.1% p.a. on average during the next 3 years, compared to a 4.5% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 5% per year but the company’s share price has increased by 15% per year, which means it is tracking significantly ahead of earnings growth. Aankondiging • Feb 07
Accor SA Appoints Amitabh Rai As Chief Operating Officer - Luxury, Accor South Asia Accor SA has announced the appointment of Amitabh Rai as Chief Operating Officer - Luxury, Accor South Asia. In this strategic leadership role, Amitabh will spearhead the operational and strategic direction of Accor's luxury and lifestyle portfolio across South Asia, with a clear focus on delivering distinctive luxury experiences, thoughtful brand curation, and sustained performance excellence for the Raffles, Fairmont, and Sofitel brands. Aankondiging • Dec 20
Accor Announces Resignation of Nicolas Sarkozy as Director, Effective December 17, 2025 Accor announced that the Board of Directors, meeting on December 17, 2025, acknowledged the resignation of Mr. Nicolas Sarkozy from his position as Director, effective December 17, 2025. Nicolas Sarkozy played a significant role in the transformation and growth of Accor, contributing to the company's influence both in France and internationally. Reported Earnings • Aug 03
First half 2025 earnings released: EPS: €0.80 (vs €0.90 in 1H 2024) First half 2025 results: EPS: €0.80. Revenue: €2.75b (up 2.5% from 1H 2024). Net income: €233.0m (up 5.0% from 1H 2024). Profit margin: 8.5% (up from 8.3% in 1H 2024). The increase in margin was driven by higher revenue. Revenue is forecast to grow 5.9% p.a. on average during the next 3 years, compared to a 4.9% growth forecast for the Hospitality industry in France. New Risk • Aug 01
New minor risk - Financial position The company has a high level of debt. Net debt to equity ratio: 52% This is considered a minor risk. Having a high level of debt increases the company's balance sheet risk. The company has a higher interest repayment burden, leading to the need to allocate a greater amount of its earnings towards servicing the debt, potentially limiting growth options or shareholder distributions. It can also increase the risk of bankruptcy if business conditions deteriorate enough that the company can no longer meet its debt obligations. Currently, the following risks have been identified for the company: Minor Risks High level of debt (52% net debt to equity). Unstable dividend paying track record with dividend experiencing an annual drop of over 20% in the past. Buy Or Sell Opportunity • Jun 13
Now 22% undervalued after recent price drop Over the last 90 days, the stock has fallen 3.2% to €43.26. The fair value is estimated to be €55.13, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has grown by 27% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 6.1% per annum. Earnings are also forecast to grow by 9.7% per annum over the same time period. Upcoming Dividend • May 26
Upcoming dividend of €1.26 per share Eligible shareholders must have bought the stock before 02 June 2025. Payment date: 04 June 2025. Payout ratio is a comfortable 54% and this is well supported by cash flows. Trailing yield: 2.7%. Lower than top quartile of French dividend payers (5.4%). Lower than average of industry peers (4.0%). Declared Dividend • Apr 24
Dividend increased to €1.26 Dividend of €1.26 is 6.8% higher than last year. Ex-date: 2nd June 2025 Payment date: 4th June 2025 Dividend yield will be 3.1%, which is about the same as the industry average. Sustainability & Growth Dividend is covered by both earnings (54% earnings payout ratio) and cash flows (69% cash payout ratio). The dividend has increased by an average of 4.6% per year over the past 10 years. However, payments have been volatile during that time. EPS is expected to grow by 44% over the next 3 years, which should provide support to the dividend and adequate earnings cover. Aankondiging • Apr 17
Accor SA, Annual General Meeting, May 28, 2025 Accor SA, Annual General Meeting, May 28, 2025. Location: 82 rue henri farman, issy les moulineaux France Reported Earnings • Mar 31
Full year 2024 earnings: EPS and revenues exceed analyst expectations Full year 2024 results: EPS: €2.34. Revenue: €5.61b (up 11% from FY 2023). Net income: €575.0m (flat on FY 2023). Profit margin: 10% (down from 11% in FY 2023). The decrease in margin was driven by higher expenses. Revenue exceeded analyst estimates by 1.3%. Earnings per share (EPS) also surpassed analyst estimates by 6.2%. Revenue is forecast to grow 6.2% p.a. on average during the next 3 years, compared to a 5.6% growth forecast for the Hospitality industry in France. Reported Earnings • Feb 23
Full year 2024 earnings: EPS and revenues exceed analyst expectations Full year 2024 results: EPS: €2.34 (up from €2.19 in FY 2023). Revenue: €5.61b (up 11% from FY 2023). Net income: €610.0m (up 5.5% from FY 2023). Profit margin: 11% (in line with FY 2023). Revenue exceeded analyst estimates by 1.3%. Earnings per share (EPS) also surpassed analyst estimates by 6.2%. Revenue is forecast to grow 6.1% p.a. on average during the next 3 years, compared to a 6.5% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 68% per year but the company’s share price has only increased by 14% per year, which means it is significantly lagging earnings growth. Aankondiging • Jan 18
Accor SA to Report Fiscal Year 2024 Results on Feb 20, 2025 Accor SA announced that they will report fiscal year 2024 results at 7:30 AM, Central European Standard Time on Feb 20, 2025 Reported Earnings • Jul 28
First half 2024 earnings released: EPS: €0.90 (vs €0.81 in 1H 2023) First half 2024 results: EPS: €0.90 (up from €0.81 in 1H 2023). Revenue: €2.68b (up 11% from 1H 2023). Net income: €222.0m (up 4.2% from 1H 2023). Profit margin: 8.3% (down from 8.9% in 1H 2023). The decrease in margin was driven by higher expenses. Revenue is forecast to grow 5.8% p.a. on average during the next 3 years, compared to a 5.5% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 98% per year but the company’s share price has only increased by 7% per year, which means it is significantly lagging earnings growth. Buy Or Sell Opportunity • Jul 27
Now 20% undervalued after recent price drop Over the last 90 days, the stock has fallen 14% to €36.18. The fair value is estimated to be €45.28, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has grown by 47% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 6.1% per annum. Earnings are also forecast to grow by 7.6% per annum over the same time period. Buy Or Sell Opportunity • Jul 06
Now 20% undervalued after recent price drop Over the last 90 days, the stock has fallen 8.2% to €38.65. The fair value is estimated to be €48.61, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has grown by 47% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 5.9% per annum. Earnings are also forecast to grow by 7.7% per annum over the same time period. Aankondiging • Jun 22
Accor SA to Report First Half, 2024 Results on Jul 25, 2024 Accor SA announced that they will report first half, 2024 results on Jul 25, 2024 Declared Dividend • May 23
Dividend of €1.18 announced Shareholders will receive a dividend of €1.18. Ex-date: 5th June 2024 Payment date: 7th June 2024 Dividend yield will be 2.9%, which is lower than the industry average of 3.2%. Sustainability & Growth Dividend is covered by both earnings (54% earnings payout ratio) and cash flows (68% cash payout ratio). The dividend has increased by an average of 4.0% per year over the past 10 years. However, payments have been volatile during that time. EPS is expected to grow by 33% over the next 3 years, which should provide support to the dividend and adequate earnings cover. Aankondiging • Apr 09
Accor SA, Annual General Meeting, May 31, 2024 Accor SA, Annual General Meeting, May 31, 2024, at 09:00 Central European Standard Time. Location: 82 rue Henri Farman Issy les Moulineaux France Aankondiging • Mar 04
Travel + Leisure Co. (NYSE:TNL) completed the acquisition of Accor Vacation Club from Accor SA (ENXTPA : AC). Travel + Leisure Co. (NYSE:TNL) agreed an agreement to acquire Accor Vacation Club from Accor SA (ENXTPA : AC) for $48.4 million on January 30, 2024. Upon deal closing, the Accor Vacation Club business line will report into Barry Robinson, president and managing director of international operations for Travel + Leisure Co. Travel + Leisure Co. also receives the exclusive rights to develop new vacation ownership clubs and products utilizing the Accor Vacation Club brand across a region including Asia Pacific, Middle East, Africa and Turkey. The acquisition is expected to close in the first quarter of 2024 and to be immediately accretive to Travel + Leisure Co. earnings upon completion.
Travel + Leisure Co. (NYSE:TNL) completed the acquisition of Accor Vacation Club from Accor SA (ENXTPA : AC) on March 3, 2024. The acquisition is expected to be immediately accretive to Travel + Leisure Co. earnings. Price Target Changed • Mar 04
Price target increased by 7.1% to €43.69 Up from €40.80, the current price target is an average from 19 analysts. New target price is 9.9% above last closing price of €39.74. Stock is up 25% over the past year. The company is forecast to post earnings per share of €1.71 for next year compared to €1.23 last year. Major Estimate Revision • Feb 23
Consensus EPS estimates increase by 23% The consensus outlook for fiscal year 2024 has been updated. 2024 EPS estimate increased from €1.93 to €2.38. Revenue forecast steady at €5.39b. Net income forecast to shrink 2.5% next year vs 2.8% growth forecast for Hospitality industry in France . Consensus price target up from €40.19 to €41.59. Share price rose 11% to €41.03 over the past week. Buy Or Sell Opportunity • Feb 23
Now 24% overvalued after recent price rise Over the last 90 days, the stock has risen 28% to €40.45. The fair value is estimated to be €32.60, however this is not to be taken as a sell recommendation but rather should be used as a guide only. Revenue has grown by 33% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 5.9% per annum. Earnings are also forecast to grow by 6.8% per annum over the same time period. Aankondiging • Jan 31
Travel + Leisure Co. (NYSE:TNL) agreed an agreement to acquire Accor Vacation Club from AAPC Limited for $48.4 million. Travel + Leisure Co. (NYSE:TNL) agreed an agreement to acquire Accor Vacation Club from AAPC Limited for $48.4 million on January 30, 2024. Upon deal closing, the Accor Vacation Club business line will report into Barry Robinson, president and managing director of international operations for Travel + Leisure Co. Travel + Leisure Co. also receives the exclusive rights to develop new vacation ownership clubs and products utilizing the Accor Vacation Club brand across a region including Asia Pacific, Middle East, Africa and Turkey. The acquisition is expected to close in the first quarter of 2024 and to be immediately accretive to Travel + Leisure Co. earnings upon completion. Aankondiging • Jan 23
Accor SA to Report Fiscal Year 2023 Results on Feb 22, 2024 Accor SA announced that they will report fiscal year 2023 results at 7:30 AM, Central European Standard Time on Feb 22, 2024 Aankondiging • Nov 29
Accor SA Collaborates with Aws to Deliver Exceptional Guest Experiences At AWS re:Invent,Amazon Web Services Inc. (AWS) announced that Accor S.A. has launched a first-of-its-kind generative artificial intelligence (generative AI) solution using AWS. Incorporating an intuitive conversational interface, Accor's new Travel Assistant will empower guests to find the best experiences according to the style of travel they prefer, transforming the entire booking journey from inspiration to after their stay. Expanding its relationship with AWS, Accor worked closely with experts from AWS Innovation Program, AWS Prototyping, and AWS Professional Services on a customer innovation program to reinvent the guest travel experience, beginning with the Travel Assistant product, which will be incorporated into Accor's booking platform ALL.com. Using Amazon Bedrock, a service that makes multiple foundation models available via an API, and Amazon SageMaker, a fully managed service to build, train, and deploy machine learning (ML) models, this powerful AI platform will replicate an expert travel agent service from initial inspiration through ongoing service following a guest's stay. The Travel Assistant engages guests in a tailored discussion, meticulously crafting and refining a proposal of experiences designed to enhance their journey. Beyond rooms, it unveils activities, special offers, and experiences, such as wellness, food, and beverage choices, that guests might overlook in a traditional search. The Travel Assistant uses the ML and generative AI capabilities of AWS to learn from and pick up on guest preferences, allowing Accor to cater to the needs of multimodal guests, who combine business and leisure experiences into the same trip. Travel Assistant's generative AI can recommend much more than just hotel locations and facilities, by using millions of online sources with information and trusted reviews to compile the most relevant local attractions across shopping, food, and entertainment. This enables Accor to offer guidance and inspiration to guests in the early stages of booking and guide them to its direct booking channels. The technology will streamline the booking process down to a matter of minutes, while increasing conversion rate and revenues and reducing call volumes at Accor's contact center. At the same time, it will further Accor's commitment to enriching its ALL member experience and maintaining top-tier guest satisfaction scores. The Travel Assistant also reflects the commitment of Accor and AWS to the highest data privacy standards. Fully GDPR-compliant, it enables guests to enjoy personalized travel experiences from the start of their booking journeys, trusting that their personal data remains secure. Buying Opportunity • Oct 12
Now 21% undervalued after recent price drop Over the last 90 days, the stock is down 6.6%. The fair value is estimated to be €39.99, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has grown by 33% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 5.8% per annum. Earnings is also forecast to grow by 6.5% per annum over the same time period. Aankondiging • Sep 26
Accor SA Appoints Herle-Xavier Carn as Senior Vice President Group Safety and Security Accor SA announced that Herle-Xavier Carn has been appointed as Senior Vice President Safety and Security, following the departure of Christian Flaesch, who is leaving the Group after nearly 10 years leading the Safety and Security Department. Assuming the role on 01 October 2023, Herle-Xavier will be responsible for crisis management and prevention initiatives across the Group, developing protective measures to ensure the ongoing safety of Accor employees and properties. In this capacity Herle-Xavier will report directly to Steven Daines, Group Chief Talent Culture Officer. Bringing more than 30 years of experience acquired at public and private institutions in France and abroad, Herle-Xavier started his career working at the French Ministry of Defence and then started at the French embassies in Singapore and Thailand. Moving to the private sector Herle-Xavier then spent 17 years with International SOS security group, a leading multinational company specializing in international health and safety risk management, where he held the roles of Vice President and EMEA Regional Security Director. This appointment demonstrates and reinforces Accor's ongoing commitment to the safety of employees, guests and assets across the company's wide reaching and international operations. Herle-Xavier's background providing business resilience solutions to large global corporations positions the group well to respond to evolving threats and vulnerabilities, creating a secure environment for employees and management to deliver industry leading hospitality services and experiences. Buying Opportunity • Sep 12
Now 20% undervalued Over the last 90 days, the stock is up 1.6%. The fair value is estimated to be €42.59, however this is not to be taken as a buy recommendation but rather should be used as a guide only. Revenue has grown by 33% over the last 3 years. Meanwhile, the company has become profitable. For the next 3 years, revenue is forecast to grow by 4.4% per annum. Earnings is also forecast to grow by 6.1% per annum over the same time period. Reported Earnings • Jul 30
First half 2023 earnings: EPS and revenues exceed analyst expectations First half 2023 results: EPS: €0.81 (up from €0.01 loss in 1H 2022). Revenue: €2.40b (up 39% from 1H 2022). Net income: €248.0m (up €251.0m from 1H 2022). Profit margin: 10% (up from net loss in 1H 2022). The move to profitability was driven by higher revenue. Revenue exceeded analyst estimates by 1.5%. Earnings per share (EPS) also surpassed analyst estimates by 50%. Revenue is forecast to grow 4.0% p.a. on average during the next 3 years, compared to a 5.2% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 116% per year but the company’s share price has only increased by 17% per year, which means it is significantly lagging earnings growth. Aankondiging • Jul 25
Accor in Talks to Buy Out Potel & Chabot Accor SA (ENXTPA:AC) has entered into exclusive talks to acquire the remaining 63% stake in local luxury caterer Potel et Chabot SA from French asset manager Andera Partners. Upon completion of the contemplated transaction, Accor will become the sole owner of Potel & Chabot with the targeted business to be consolidated within the group's Luxury & Lifestyle Division, a statement said July 21, 2023. “By acquiring this distinguished brand, Accor will benefit from an expertise that complements the Group's strategy to deliver augmented hospitality and organize upscale events,” according to the press release. Aankondiging • Jul 13
Accor SA to Report First Half, 2023 Results on Jul 27, 2023 Accor SA announced that they will report first half, 2023 results on Jul 27, 2023 Aankondiging • Jun 27
Mutris entered into an agreement to acquire a 33% stake in Risma (CBSE : RIS) from Accor SA (ENXTPA : AC) for approximately MAD 610 million. Mutris entered into an agreement to acquire a 33% stake in Risma (CBSE : RIS) from Accor SA (ENXTPA : AC) for approximately MAD 610 million on June 26, 2023. The offer price is MAD 130 cash per share. Completion of the transaction is subject to certain regulatory approvals, with the transaction expected to close in the third quarter of 2023. Aankondiging • Jun 24
The Valesco Group acquired Sequana Tower from Accor SA (ENXTPA:AC) for €460 million. The Valesco Group acquired Sequana Tower from Accor SA (ENXTPA:AC) for €460 million on June 22, 2023.Colliers acted as broker for the transaction. Gide Loyrette Nouel A.A.R.P.I. and Reed Smith Rambaud Charot LLP acted as legal advisors to Accor SA (ENXTPA:AC). Wargny-Katz acted as notary Accor SA (ENXTPA:AC). Clifford Chance acted as legal advisor and PwC acted as accountant to The Valesco Group in the transaction.The Valesco Group completed the acquisition of Sequana Tower from Accor SA (ENXTPA:AC) on June 22, 2023. Upcoming Dividend • May 16
Upcoming dividend of €1.05 per share Eligible shareholders must have bought the stock before 23 May 2023. Payment date: 25 May 2023. The company last paid an ordinary dividend in April 2013. The average dividend yield among industry peers is 2.7%. Board Change • Mar 27
High number of new directors There are 5 new directors who have joined the board in the last 3 years. Director Asma Al-Khulaifi was the last director to join the board, commencing their role in 2022. The company’s lack of board continuity is considered a risk according to the Simply Wall St Risk Model. Price Target Changed • Mar 06
Price target increased by 8.5% to €33.76 Up from €31.11, the current price target is an average from 18 analysts. New target price is 5.8% above last closing price of €31.89. Stock is up 32% over the past year. The company is forecast to post earnings per share of €1.37 for next year compared to €1.23 last year. Price Target Changed • Feb 28
Price target increased by 7.2% to €33.16 Up from €30.94, the current price target is an average from 18 analysts. New target price is approximately in line with last closing price of €31.74. Stock is up 3.8% over the past year. The company is forecast to post earnings per share of €1.38 for next year compared to €1.23 last year. Reported Earnings • Feb 25
Full year 2022 earnings released: EPS: €1.25 (vs €0.10 loss in FY 2021) Full year 2022 results: EPS: €1.25 (up from €0.10 loss in FY 2021). Revenue: €4.22b (up 92% from FY 2021). Net income: €359.0m (up €386.0m from FY 2021). Profit margin: 8.5% (up from net loss in FY 2021). The move to profitability was driven by higher revenue. Revenue is forecast to grow 4.9% p.a. on average during the next 3 years, compared to a 5.6% growth forecast for the Hospitality industry in France. Over the last 3 years on average, earnings per share has increased by 57% per year but the company’s share price has fallen by 1% per year, which means it is significantly lagging earnings. 
