TSX:RCI.BWireless Telecom
Is Rogers (TSX:RCI.B) Using SME Fintech Bundles To Quietly Redefine Its Competitive Moat?
In early April 2026, Rogers Communications launched Rogers Red Partner, a Canadian-first integrated point-of-sale and credit card program for small and medium-sized businesses, offering lower transaction fees, extra customer cash back, marketing reach, and added legal and cyber protection services.
This move signals Rogers’ push beyond traditional telecom into bundled financial and business services that could deepen relationships with small and medium-sized enterprise customers.
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