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Increasing Remote Work And IoT Will Drive Broadband Demand

Published
06 May 25
Updated
05 Apr 26
Views
7
05 Apr
US$47.10
AnalystHighTarget's Fair Value
US$142.00
66.8% undervalued intrinsic discount
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1Y
-68.2%
7D
-9.9%

Author's Valuation

US$14266.8% undervalued intrinsic discount

AnalystHighTarget Fair Value

Last Update 05 Apr 26

CABO: Broadband ARPU Trade Off Will Support Future Subscriber Stability

Analysts have reset Cable One's price targets sharply lower, with TD Cowen cutting its target to $142 from $260 and BNP Paribas moving to $80 from $125. These moves reflect concerns about softer broadband ARPU, rising competition, and a more cautious stance on U.S. cable trends.

Analyst Commentary

Recent research points to a mixed setup for Cable One, with price targets reset lower but some operational datapoints that more constructive investors may still focus on. The latest notes highlight pressure on broadband pricing and tougher competition, while also flagging areas where execution appears to be holding up.

One key theme is the trade off between pricing and subscriber trends. Analysts pointed out that broadband ARPU came in lighter than expected as Cable One chose to lean on price to help support subscriber metrics. They say this is contributing to improving gross adds and better churn behavior even as competitive threats increase.

Others are taking a more cautious stance on the entire U.S. cable group, citing weaker broadband ARPU commentary across telecom peers and expecting Cable One to face similar headwinds. The downgrade to an Underperform rating and cut in the price target to $80 were framed as part of a broader, more bearish view on cable, rather than an isolated call on Cable One alone.

For investors, the research backdrop reflects a reset in expectations. Price targets have been brought closer to what analysts see as current sector risks, with the focus now on how well Cable One can manage pricing, subscriber quality, and competition through its next reporting cycles.

Bullish Takeaways

  • Bullish analysts highlight that recent results were mostly in line with expectations. They see this as evidence of operational stability even as the sector comes under pressure.
  • The choice to accept lighter broadband ARPU to support subscriber trends is viewed by some as a deliberate execution decision that could help protect the revenue base over time if churn and gross add trends continue to improve.
  • Improving gross add and churn metrics are seen as positive early signs that Cable One can still compete effectively. Bullish analysts argue this is important for sustaining cash flow and justifying current valuation levels.
  • Some see the broad reset in cable valuations, including the move to a $142 target, as helping to de risk expectations. They argue this could limit further downside if execution remains consistent with recent in line results.

What’s in the News

  • Sparklight introduced Sparklight Mobile, a no contract prepaid wireless service for existing Sparklight internet customers, with plans starting at $15 per month and a limited time offer of one unlimited line at no cost for 12 months, plus optional Mobile Device Care add ons for bring your own device users (Company announcement, Product related).
  • Sparklight detailed Mobile Device Care for customer owned devices, offering coverage for accidental damage, post warranty malfunctions and battery replacement, with monthly pricing tiers of $5, $9 or $11 depending on the device, along with access to technical support (Company announcement, Product related).
  • Sparklight rolled out the eero Wi Fi 7 portfolio, including eero 7, eero Pro 7, eero Max 7 and eero Outdoor 7, aimed at providing higher speeds, lower latency, greater capacity and whole home plus outdoor mesh coverage across its U.S. footprint (Company announcement, Product related).
  • The eero Wi Fi 7 offering includes built in security features, automatic updates, eero Secure, and an optional eero Plus upgrade that adds tools such as Dynamic DNS along with third party services for password management, antivirus and identity protection, all managed through the eero app (Company announcement, Product related).
  • The company reported an update on its existing share repurchase program, stating that from October 1, 2025 to December 31, 2025 it repurchased 0 shares for $0, and that it has completed repurchases totaling 328,894 shares, or 5.65%, for $306.73m under the buyback announced on May 23, 2022 (Company filing, Buyback tranche update).

Valuation Changes

  • Fair Value: Model fair value remains at $142.0, with no change in the latest update.
  • Discount Rate: Discount rate is unchanged at 12.33%, indicating the same required rate of return is being applied.
  • Revenue Growth: Assumed long term revenue growth is essentially stable, moving slightly from 3.08% to 3.07%.
  • Net Profit Margin: Assumed net profit margin has risen slightly, from 8.37% to 8.50%, signaling a modestly higher profitability assumption on future earnings.
  • Future P/E: Implied future P/E multiple has edged lower from 7.31x to 7.20x, reflecting a slightly more conservative earnings multiple in the model.
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Key Takeaways

  • Digital transformation and integration efforts are set to unlock significant margin expansion, enabling more dynamic product launches and greater cost savings than expected.
  • Strategic moves in premium offerings, mobile bundling, and targeted rural expansion position Cable One to drive stronger ARPU, revenue, and long-term customer growth.
  • Persistent subscriber losses, competition from alternative broadband, and high capital needs threaten long-term growth, margins, and financial stability amid declining legacy video revenues.

Catalysts

About Cable One
    Provides data, video, and voice services in the United States.
What are the underlying business or industry changes driving this perspective?
  • Analysts broadly agree that operational efficiencies from Cable One's digital transformation and unified billing should steadily boost net margins, but this likely underestimates the scale of cost savings and agility, as integration is now nearly complete and could unlock margin expansion and allow for more dynamic, profitable product launches at a pace not seen before.
  • Analyst consensus expects stable broadband ARPU, yet the strong adoption of premium speed tiers and value-added services, coupled with successful implementation of segmented pricing and programs like AutoPayPlus, point to the potential for ARPU to not just stabilize but to rise meaningfully over the next several years, driving outsized revenue and cash flow growth.
  • The recent move to pilot mobile services-with improved economics and network quality-gives Cable One a new lever to bundle products, reduce churn and tap into high-margin cross-selling that could materially increase customer lifetime value and propel margin and revenue growth beyond analyst expectations.
  • Federal support for broadband expansion in rural and underserved areas, where limited competition allows for pricing power, strategically positions Cable One to rapidly capture share and accelerate long-term subscriber and revenue growth, leveraging its proven M&A and integration execution.
  • Surging demand for high-speed internet, driven by remote work, streaming, and IoT adoption, is likely to cause persistent upward pressure on bandwidth needs, enabling Cable One to premium-price enhanced offerings and shift its customer base to higher-margin, data-centric services for sustained earnings growth.
Cable One Earnings and Revenue Growth

Cable One Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?

  • This narrative explores a more optimistic perspective on Cable One compared to the consensus, based on a Fair Value that aligns with the bullish cohort of analysts.
  • The bullish analysts are assuming Cable One's revenue will grow by 3.1% annually over the next 3 years.
  • The bullish analysts assume that profit margins will increase from -23.7% today to 8.5% in 3 years time.
  • The bullish analysts expect earnings to reach $139.8 million (and earnings per share of $24.98) by about April 2029, up from -$356.5 million today. However, there is some disagreement amongst the analysts with the more bearish ones expecting earnings as low as $90.8 million.
  • In order for the above numbers to justify the price target of the more bullish analyst cohort, the company would need to trade at a PE ratio of 8.4x on those 2029 earnings, up from -1.5x today. This future PE is lower than the current PE for the US Media industry at 14.7x.
  • The bullish analysts expect the number of shares outstanding to grow by 0.79% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 12.33%, as per the Simply Wall St company report.

Risks

What could happen that would invalidate this narrative?
  • The continuing decline in traditional video revenues, as highlighted by a fifteen point eight percent year-over-year drop due to subscriber attrition and ongoing cord-cutting, signals a structural weakening of Cable One's legacy business lines, which could constrain overall revenue growth and earnings.
  • The company is experiencing net residential broadband customer losses and elevated churn, with management explicitly expecting total residential broadband customers to remain flat or decline in twenty twenty-five, indicating competitive headwinds and the risk that long-term revenue and earnings will stagnate or decline if these trends persist.
  • Intensifying competition from fiber overbuilders and nearly ubiquitous cellphone internet alternatives in its footprint threaten both customer acquisition and pricing power, potentially compressing margins and leading to further revenue pressure over the long term as alternative broadband technologies improve.
  • High capital intensity remains a challenge, as ongoing network upgrades and new market expansions require significant capital expenditures, which could weigh on free cash flow and net margins, especially if incremental returns from these investments fail to offset rising costs and competitive pressures.
  • The company's leveraged balance sheet, with three point five billion dollars in total debt and an ongoing need to refinance or retire notes, poses a risk in a rising interest rate environment or in scenarios of weaker cash flows, restricting future capital allocation for growth initiatives and potentially impacting net income and financial stability.

Valuation

How have all the factors above been brought together to estimate a fair value?

  • The assumed bullish price target for Cable One is $142.0, which represents up to two standard deviations above the consensus price target of $111.75. This valuation is based on what can be assumed as the expectations of Cable One's future earnings growth, profit margins and other risk factors from analysts on the bullish end of the spectrum.
  • However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $142.0, and the most bearish reporting a price target of just $80.0.
  • In order for you to agree with the more bullish analyst cohort, you'd need to believe that by 2029, revenues will be $1.6 billion, earnings will come to $139.8 million, and it would be trading on a PE ratio of 8.4x, assuming you use a discount rate of 12.3%.
  • Given the current share price of $96.76, the analyst price target of $142.0 is 31.9% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

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Disclaimer

AnalystHighTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystHighTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystHighTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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