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Platform Upgrades And AI Ad Tech Will Expand User Engagement

Published
06 Apr 25
Updated
12 Jan 26
Views
77
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AnalystConsensusTarget's Fair Value
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1Y
-20.4%
7D
-2.0%

Author's Valuation

US$627.7% undervalued intrinsic discount

AnalystConsensusTarget Fair Value

Last Update 12 Jan 26

SKLZ: Stable Outlook And Buybacks Will Support Future Margin Expansion

Analysts maintained their Skillz fair value estimate at US$6.00 per share, reflecting only very small adjustments to long-term margin and P/E assumptions rather than any major change in the underlying outlook.

What's in the News

  • Skillz appointed Michael Darwal as Chief Financial Officer, then disclosed on December 23, 2025 that he withdrew his acceptance effective immediately and will not assume the role on January 12, 2026 as previously planned (Key Developments).
  • The company extended current CFO Gaetano Franceschi’s termination date to March 31, 2026, with an option to extend to June 30, 2026. He will remain in the role until a permanent successor is named while a search for a new CFO is underway (Key Developments).
  • On December 11, 2025, Skillz dismissed Grant Thornton LLP as its independent registered public accounting firm and appointed D&T as its new auditor for the fiscal year ending December 31, 2025 (Key Developments).
  • On November 12, 2025, Skillz announced it would be unable to file its next 10 Q by the SEC deadline (Key Developments).
  • From December 5, 2024 to December 31, 2024, the company repurchased 1,282,949 shares, representing 7.18%, for US$8.44 million, completing the buyback announced on December 5, 2024 (Key Developments).

Valuation Changes

  • Fair Value Estimate held at US$6.00 per share with no change to the headline valuation.
  • Discount Rate kept steady at 12.5%, indicating unchanged assumptions for required return.
  • Revenue Growth maintained effectively at 15.83% per year, with only a rounding level adjustment.
  • Net Profit Margin adjusted slightly from 10.36% to 10.39%, reflecting a small refinement in long term profitability assumptions.
  • Future P/E revised marginally from 8.06x to 8.03x, signaling a very small change in the valuation multiple used in the model.

Key Takeaways

  • Expanding platform enhancements, product innovation, and strategic developer partnerships are driving increased user engagement, higher retention, and sustainable top-line growth.
  • Improved marketing efficiency and ad tech innovations are supporting better margins, reduced cash burn, and a stronger path toward profitability.
  • Persistent losses, regulatory uncertainty, and dependence on heavy marketing threaten the company's credibility, long-term sustainability, and ability to achieve profitable growth.

Catalysts

About Skillz
    Operates a mobile game platform in the United States, Israel, China, Malta, and internationally.
What are the underlying business or industry changes driving this perspective?
  • Skillz is experiencing accelerating growth in paying Monthly Active Users (MAU)-up 18% quarter-over-quarter and 20% year-over-year-driven by platform enhancements and new product launches, implying an expanding user base and consistent revenue growth potential.
  • Recent major improvements to the loyalty program, the introduction of Skillz Arcade (a unified multi-game app), and instant ACH withdrawals are reducing friction and increasing user engagement, which is likely to translate into higher recurring revenue and improved gross margins.
  • The company's continued investment in developer partnerships and genre diversification through its $75 million Developer Accelerator program is expected to increase game variety, boost user retention, and raise ARPU, positively affecting both top-line growth and operating leverage.
  • The AI-powered Aarki ad tech business is gaining traction with innovations that target privacy-focused advertising on iOS and high-frequency bid optimization on Android, enlarging Skillz's total addressable market and offering a new high-margin revenue stream, supporting future earnings growth.
  • Marketing efficiency is improving, as seen in lower user acquisition spend and higher conversion of new paying users, which helps strengthen the path toward profitability and reduces net cash burn, positively impacting net margins and future operating cash flow.

Skillz Earnings and Revenue Growth

Skillz Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Skillz's revenue will grow by 17.1% annually over the next 3 years.
  • Analysts are not forecasting that Skillz will become profitable in next 3 years. To represent the Analyst Price Target as a Future PE Valuation we will estimate Skillz's profit margin will increase from -76.6% to the average US Entertainment industry of 9.4% in 3 years.
  • If Skillz's profit margin were to converge on the industry average, you could expect earnings to reach $14.2 million (and earnings per share of $1.18) by about September 2028, up from $-71.4 million today.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 12.9x on those 2028 earnings, up from -1.5x today. This future PE is lower than the current PE for the US Entertainment industry at 38.2x.
  • Analysts expect the number of shares outstanding to decline by 7.0% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 12.15%, as per the Simply Wall St company report.

Skillz Future Earnings Per Share Growth

Skillz Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Ongoing delays in filing annual and quarterly financial reports, as well as the current non-compliance with NYSE listing standards, introduce material risk of delisting, legal penalties, and could reduce investor confidence, directly threatening the company's credibility and future access to capital, thus impacting future revenues and earnings.
  • The business remains unprofitable, with a net loss of $9 million in Q2 (versus a year-ago profit driven by nonrecurring items) and continued adjusted EBITDA losses; despite improved performance, persistent negative cash flow from operations increases the risk that cash reserves may eventually prove insufficient, which can negatively affect net margins and long-term earnings.
  • High operating expenses, especially with sales and marketing spend still at 62% of quarterly revenue (even after reductions), reflect an ongoing reliance on aggressive marketing for user acquisition and retention, raising questions about the long-term sustainability of revenue growth and margin improvements if marketing effectiveness wanes or competition intensifies.
  • Revenue growth, while positive, has moderated to low single-digit percentages year-over-year when excluding one-time items, indicating potential saturation or challenges in expanding the paying user base, which could impact future top-line revenue growth and the ability to deliver recurring earnings improvements.
  • The company faces heightened long-term regulatory and legal risk inherent to the skill-based real-money gaming space, as evidenced by ongoing litigation and potential for further regulatory scrutiny, which may lead to increased costs or constraints on monetization models, ultimately risking lower revenues and margins.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of $10.75 for Skillz based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $14.0, and the most bearish reporting a price target of just $7.5.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $149.9 million, earnings will come to $14.2 million, and it would be trading on a PE ratio of 12.9x, assuming you use a discount rate of 12.1%.
  • Given the current share price of $7.21, the analyst price target of $10.75 is 32.9% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

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Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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