Last Update 24 Oct 25
Fair value Increased 8.49%Analysts have raised their average price target for Travel + Leisure from $67.45 to $73.18. They cite stronger segment momentum, improving sales efficiency, and a promising outlook for new brand initiatives as key reasons for the adjustment.
Analyst Commentary
Recent street research highlights a growing optimism around Travel + Leisure, with analysts emphasizing several key areas contributing to the company's upward valuation and momentum. At the same time, market watchers remain mindful of lingering risks that could affect future execution and growth.
Bullish Takeaways- Bullish analysts note that Travel + Leisure reported another solid quarter, consistently delivering earnings above expectations and raising financial guidance.
- The vacation ownership and timeshare segments are exhibiting sustained momentum, underpinning both top-line growth and profitability.
- Improved sales efficiency, higher tour volume, and rising membership transactions are enhancing operational leverage and driving the updated price targets.
- New brand initiatives, such as the integration of Sports Illustrated and Eddie Bauer, are expanding the company's addressable market and are seen as potential near- and medium-term drivers for revenue growth.
- Bearish analysts, while noting the positive results, maintain cautious ratings due to uncertainty around the sustainability of growth amid a volatile macroeconomic landscape.
- Some firms are concerned that the impact of new brand additions may be underappreciated by the market, with execution risk as Travel + Leisure attempts to scale these offerings.
- The stabilization trend in travel and membership segments is positive, but analysts remain watchful of whether these improvements can be maintained given competitive and external pressures.
What's in the News
- The company announced plans to open a Sports Illustrated Resorts location in Chicago, Illinois. This move expands the brand's national footprint, with the property operating as a hotel during its conversion. The full brand offering is expected in late 2026 (Key Developments).
- The company completed the repurchase of 1,168,760 shares between July 1 and September 30, 2025, totaling $70.01 million as part of its ongoing buyback program (Key Developments).
- The company updated its full-year 2025 earnings guidance, projecting Gross VOI sales to range from $2.45 billion to $2.50 billion. This is compared to the prior outlook of $2.4 billion to $2.5 billion (Key Developments).
Valuation Changes
- Consensus Analyst Price Target has risen from $67.45 to $73.18, reflecting increased confidence in the company's outlook.
- Discount Rate decreased slightly from 12.32% to 11.94%, suggesting a modest reduction in perceived investment risk.
- Revenue Growth estimate improved from 3.95% to 4.08%, indicating a slightly stronger anticipated expansion in top-line results.
- Net Profit Margin declined from 11.53% to 10.59%, showing a modest reduction in expected bottom-line profitability.
- Future P/E rose from 10.37x to 11.49x, pointing to a higher expected valuation multiple for the company's earnings.
Key Takeaways
- Expansion into new brands and markets, along with tech investments, is broadening the customer base and improving operational efficiency and margins.
- Growing Millennial and Gen Z demand, combined with recurring revenue streams and an asset-light model, supports sustained membership and earnings stability.
- Heavy reliance on US vacation ownership exposes the company to structural industry challenges, competitive threats, and demographic risks, limiting growth and increasing earnings vulnerability.
Catalysts
About Travel + Leisure- Provides hospitality services and travel products in the United States and internationally.
- The expansion into new brands (Accor, Sports Illustrated Resorts, Margaritaville) and international markets, particularly with support from leading global hospitality partners, is expected to broaden Travel + Leisure's customer base and diversify revenue streams, positioning the company for sustained long-term top-line growth.
- The company is benefiting from increased demand among Millennials and Gen Z, who prioritize experiences and travel, demonstrated by 65% of new buyers coming from these demographics, supporting long-term membership growth and driving repeat business, which should help maintain or increase revenue visibility.
- Strategic investments in technology-including enhanced mobile apps and AI-driven personalization-are improving booking efficiency, owner engagement, and direct booking rates, which is likely to support higher net margins through operational leverage and reduced dependency on third-party platforms.
- The continuation of an asset-light development strategy, coupled with disciplined underwriting and robust inventory recovery processes, is improving capital efficiency and supporting steady or expanding EBITDA margins by containing costs and enhancing the quality of the owned loan portfolio.
- The strong and growing pipeline of predictable, recurring revenue from owner upgrades, management fees, and financing activity (with 75% of revenue recurring), along with a $20 billion ten-year revenue pipeline, underpins dependable free cash flow generation and earnings stability for future periods.
Travel + Leisure Future Earnings and Revenue Growth
Assumptions
How have these above catalysts been quantified?- Analysts are assuming Travel + Leisure's revenue will grow by 3.9% annually over the next 3 years.
- Analysts assume that profit margins will increase from 10.1% today to 11.5% in 3 years time.
- Analysts expect earnings to reach $506.9 million (and earnings per share of $8.77) by about September 2028, up from $396.0 million today. The analysts are largely in agreement about this estimate.
- In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 10.4x on those 2028 earnings, up from 10.2x today. This future PE is lower than the current PE for the US Hospitality industry at 23.9x.
- Analysts expect the number of shares outstanding to decline by 4.88% per year for the next 3 years.
- To value all of this in today's terms, we will use a discount rate of 12.32%, as per the Simply Wall St company report.
Travel + Leisure Future Earnings Per Share Growth
Risks
What could happen that would invalidate this narrative?- The Travel and Membership segment is facing persistent structural headwinds due to industry consolidation and changing business practices by larger clubs; recent affiliate M&A activity caused an unanticipated disruption and significant revenue/EBITDA decline (-6% and -11% YoY, respectively), which could continue to drag on overall company revenue and earnings if not addressed or successfully repositioned.
- Growth remains highly concentrated in the core Vacation Ownership segment, with over 75% of revenue tied to this business line-overdependence could create earnings vulnerability if consumer tastes evolve or market downturns impact timeshare or vacation club demand, especially as competing models (e.g., short-term rental platforms) grow.
- The company's international expansion strategy, while offering upside, is limited by the fact that timeshare remains overwhelmingly a US-centric product (over 90% of current revenue from the US); this constrains future top-line growth and exposes them to demographic risks in the US, such as an aging population reducing the long-term growth runway of their primary customer base.
- Despite strong near-term consumer credit quality, the business remains sensitive to economic cycles and interest rate fluctuations-delinquency provisions have only recently stabilized and the company maintains a leverage ratio above 3x (expecting to trend up seasonally), which could pressure net margins and cash flow if macroeconomic conditions worsen.
- Heightened competition and evolving consumer expectations, particularly from digital-first travel platforms and alternative accommodation providers, threaten to disrupt the traditional vacation ownership model, potentially eroding Travel + Leisure's market share, pricing power, and ability to sustain current revenue and net margin levels over the long term.
Valuation
How have all the factors above been brought together to estimate a fair value?- The analysts have a consensus price target of $67.455 for Travel + Leisure based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $73.0, and the most bearish reporting a price target of just $54.0.
- In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $4.4 billion, earnings will come to $506.9 million, and it would be trading on a PE ratio of 10.4x, assuming you use a discount rate of 12.3%.
- Given the current share price of $62.22, the analyst price target of $67.45 is 7.8% higher. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
- We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.
How well do narratives help inform your perspective?
Disclaimer
AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.



