공지 • May 15
Sprout Social Unveils New Innovations in Its Care Solution, Empowering Brands to Drive Business with Proactive Social Care
Sprout Social announced a set of new innovations to its Care by Sprout Social solution. Designed to help brands meet rising customer expectations, the new features empower teams to deliver more proactive, secure and insights-driven social care-elevating support from a reactive necessity to a strategic business driver. Automate for Efficiency: New bot channels, such as Instagram and WhatsApp, along with enhanced flexibility features like Queue Customizations, empower teams to engage customers across more platforms, streamline agent workflows, and allow brands to tailor social care programs to their specific needs. Proactively Protect their Brand: New governance and compliance capabilities enable brands to manage more complex social care cases within social--eliminating the need to deflect to traditional channels. With secure forms and data masking, customer data stays protected, while access controls and blocked word settings help teams maintain security and brand integrity. Unlock Actionable Insights: New Cases API allows brands to easily connect social care data to broader datasets for more holistic insights, while features like goal time reporting help brands better understand their team operations and trends over time. These enhancements further build on Sprout's innovative care solution, which features AI capabilities, intuitive workflows and an integration with Salesforce Service Cloud. The updates will be featured in today's Breaking Ground, Sprout's quarterly showcase of the company's latest product updates and cutting-edge industry insights. Named the #1 Best Software Product by G2's 2024 Best Software Award, Sprout offers comprehensive publishing and engagement functionality, customer care, influencer marketing, advocacy, and AI-powered business intelligence. These assumptions, uncertainties and risks include that, among others: may not be able to sustain revenue and customer growth rate in the future; price increases have and may continue to negatively impact demand for its products, customer acquisition and retention and reduce the total number of customers or customer additions; business would be harmful by any significant interruptions, delays or outages in services from platform, their API providers, or certain social media platforms; if they are unable to attract potential customers through unpaid channels, convert this traffic to free trials or convert free trials to paid subscriptions, business and results of operations may be adversely affected; may be unable to successfully enter new markets, manage international expansion and comply with any applicable international laws and regulations; may be unable to integrate acquired businesses or technologies successfully or achieve the expected benefits of such acquisitions and investments; unstable market, economic, and political conditions, such as recession risks, effects of inflation, trade tensions, changes in government spending, labor shortages, supply chain issues, high interest rates, and the impacts of current and potential future bank failures and impacts of ongoing overseas conflicts, could adversely impact their business and that of existing and prospective customers, which may result in reduced demand for their products; they may not be able to generate sufficient cash to service their indebtedness; covenants in their credit agreement may restrict their operations, and if their do not effectively manage their business to comply with these covenants, our financial condition could be adversely impacted; any cybersecurity-related attack, significant data breach or disruption of the information technology systems or networks on which their rely could negatively affect their business; and changing regulations relating to privacy, information security and data protection could increase their costs, affect or limit how they collect and use personal information and harm their brand. Additional risks and uncertainties that could cause actual outcomes and results to differ materially from those contemplated by the forward-looking statements are included under the caption "R&A".