Crocs, Inc.

Informe acción NasdaqGS:CROX

Capitalización de mercado: US$4.8b

Crocs Dirección

Dirección controles de criterios 3/4

El CEO de Crocs es Andrew Rees , nombrado en Jun 2017, tiene una permanencia de 8.92 años. compensación anual total es $10.96M, compuesta por 10.8% salario y 89.2% primas, incluidas acciones y opciones de la empresa. posee directamente un 2.52% de las acciones de la empresa, por valor de $124.33M. La antigüedad media del equipo directivo y de la junta directiva es de 2.2 años y 8.9 años, respectivamente.

Información clave

Andrew Rees

Chief Executive Officer (CEO)

US$11.0m

Compensación total

Porcentaje del salario del CEO10.85%
Permanencia del CEO8.9yrs
Participación del CEO2.5%
Permanencia media de la dirección2.2yrs
Promedio de permanencia en la Junta Directiva8.9yrs

Actualizaciones recientes de la dirección

Recent updates

Actualización de narrativa May 04

CROX: Rating Shifts And Buybacks Will Frame Execution Risk And Demand Recovery

Analysts have lifted their blended fair value estimate for Crocs stock from $108.25 to about $112.67. They point to updated assumptions around revenue growth, profit margins, and future P/E multiples that align with a recent series of price target increases and rating upgrades across the Street.
Seeking Alpha Apr 20

Crocs: Finally A Bounce

Summary Crocs, Inc. maintains industry-leading margins and robust cash flow, trading at a significant discount to peers despite recent growth headwinds. Core Crocs brand remains stable and profitable, while the HeyDude acquisition drags on results, prompting market skepticism and valuation pressure. International expansion and a shift toward higher-margin direct-to-consumer channels are offsetting U.S. maturity and wholesale declines. Strong capital deployment through aggressive buybacks and debt reduction enhances intrinsic value, supporting a compelling risk/reward profile for patient investors. Read the full article on Seeking Alpha
Actualización de narrativa Apr 20

CROX: Mixed Rating Shifts And Buybacks Will Shape Balanced Risk Reward Outlook

The analyst price target for Crocs has been adjusted from $102.91 to $108.25 as analysts balance improved demand signals and a slightly lower discount rate with more conservative assumptions on profit margins and future P/E multiples. Analyst Commentary Recent research on Crocs shows a mix of optimism around demand trends and brand reset efforts, alongside caution on valuation, margins and execution risk.
Actualización de narrativa Apr 05

CROX: Tariff Relief And DTC Focus Will Support Future Margin Resilience

Analyst price targets for Crocs have been revised modestly higher to $130.00, with analysts pointing to valuation support after the recent selloff, more balanced views on revenue and margin potential, and recognition of both tariff relief and ongoing competitive and wholesale headwinds. Analyst Commentary Recent research on Crocs reflects a mix of caution and renewed interest, with several bullish analysts highlighting valuation support after the share price pullback and incremental positives around tariffs and brand execution.
Actualización de narrativa Mar 22

CROX: Inventory Reset And DTC Focus Will Drive Future Rebound

Analysts have modestly lifted the fair value estimate for Crocs to $130, reflecting updated views on revenue growth, profit margins, and the stock's P/E outlook in light of recent rating changes and price target revisions across the Street. Analyst Commentary Recent Street research around Crocs has been mixed, but there are several clear pockets of optimism that help frame the updated fair value view.
Actualización de narrativa Mar 08

CROX: Mixed Rating Shifts And Buybacks Will Support Future Upside

Crocs' updated analyst price target edges higher to $102.91, as analysts weigh a series of recent target hikes in the $9 to $23 range alongside new downgrades that highlight more mixed sentiment around the stock. Analyst Commentary Analyst views on Crocs are split, with several firms lifting price targets while others move to more cautious ratings.
Actualización de narrativa Feb 22

CROX: Mixed Rating Shifts And Buybacks Will Steady Fairly Valued Shares

The analyst fair value estimate for Crocs has increased by about $13 to $102.91, as analysts weigh a mix of fresh price target increases and several recent downgrades in their updated assumptions. Analyst Commentary Recent Street research on Crocs reflects a mixed tone, with some firms lifting price targets while others are stepping back or turning more cautious.
Actualización de narrativa Feb 08

CROX: Promotional Pullback And Holiday Deals Will Pressure Near-Term Margins

Our analyst price target for Crocs is unchanged at US$71.00, as mixed recent research updates and a slightly higher discount rate are offset by analyst expectations for stronger profit margins and a lower forward P/E assumption. Analyst Commentary Street research on Crocs has been mixed recently, with several bearish analysts reducing their stance on the shares even as some are turning slightly more constructive.
Actualización de narrativa Jan 25

CROX: Mixed Ratings And Promotion Reset Will Guide Fairly Valued Shares

Narrative update on Crocs The analyst price target for Crocs has been reset lower from $100 to $89.75, as analysts balance softer projected revenue growth and profit margins with mixed rating changes and ongoing promotional and growth initiatives that they see as supportive for the business over the longer term. Analyst Commentary Recent Street research on Crocs paints a mixed picture, with some analysts becoming more cautious while others move from an outright negative stance to a more balanced view.
Actualización de narrativa Jan 10

CROX: Mixed Ratings And Promotion Pullback Will Shape Fairly Valued Shares

Analysts kept their fair value estimate for Crocs steady at US$89.75, with only minor tweaks to the discount rate, revenue growth, profit margin and future P/E assumptions. This reflects a mixed but more balanced set of views after recent rating shifts and channel checks across the U.S. and China.
Actualización de narrativa Dec 26

CROX Initiatives Will Pressure Near-Term Results And Limit Upside Potential

Analysts have nudged their fair value estimate for Crocs higher from $67 to $71 per share, reflecting greater confidence in the company’s improving profitability and long-term earnings power despite near-term pressures from strategic initiatives and more cautious sentiment in recent checks. Analyst Commentary Bearish analysts acknowledge that Crocs is pursuing strategic initiatives aimed at strengthening the brand and improving long term profitability, but they see these efforts as a headwind to near term execution and financial visibility.
Actualización de narrativa Dec 11

CROX Shares Will Reflect U.S. Demand Reset And Promotion Pullback Over Time

Analysts have trimmed their fair value estimate for Crocs shares by approximately $2, reflecting cautious views on U.S. demand headwinds and promotional pullbacks that, while pressuring near term results, are expected to support healthier margins and a lower future earnings multiple over time. Analyst Commentary Analysts remain divided on Crocs, balancing concern over near term demand softness with recognition that current strategic moves could enhance the brand and earnings quality over time.
Actualización de narrativa Sep 17

Asia And Europe Expansion Will Secure Lasting Market Strength

Analysts lowered their price target for Crocs from $91.83 to $87.83 amid concerns about softening sales growth, U.S. consumer demand shifts, macro headwinds, and ongoing pressure from the HEYDUDE brand, despite some optimism over management's reaffirmed guidance and leadership changes. Analyst Commentary Ongoing concerns about muted sales growth, limited visibility into revenue recovery through 2026, and challenging U.S. market trends are prompting downward price target revisions and rating downgrades by bearish analysts.
Artículo de análisis Aug 14

Crocs' (NASDAQ:CROX) Conservative Accounting Might Explain Soft Earnings

Investors were disappointed with the weak earnings posted by Crocs, Inc. ( NASDAQ:CROX ). However, our analysis...
Artículo de análisis Aug 10

Investors Give Crocs, Inc. (NASDAQ:CROX) Shares A 27% Hiding

To the annoyance of some shareholders, Crocs, Inc. ( NASDAQ:CROX ) shares are down a considerable 27% in the last...
Actualización de narrativa Aug 08

Asia And Europe Expansion Will Secure Lasting Market Strength

The sharp downward revision in Crocs’ analyst price target reflects materially lowered revenue growth expectations, despite improved net profit margins, leading to a reduced fair value of $95.08. What's in the News Crocs, Inc.
Seeking Alpha Apr 22

Crocs: Long-Term Opportunity Outweighs Short-Term Uncertainty

Summary Despite recent stock declines, I remain optimistic about Crocs due to its strong historical performance, revenue growth, and exceptional margins. Trump's tariffs pose short-term risks, but Crocs' competitive pricing and expanding product lines position it well for long-term success. Crocs' valuation is attractive, with a forward P/E ratio significantly lower than industry peers, indicating potential undervaluation. I believe Crocs' experienced management and innovative strategies will drive future growth, making it a compelling buy for patient, long-term investors. Read the full article on Seeking Alpha
Seeking Alpha Mar 18

Crocs Is Positioned For Long-Term Outperformance

Summary Crocs' core shoe business remains high-quality with respectable growth prospects, trading at an EV/EBIT multiple of less than 8x, suggesting significant undervaluation. The HEYDUDE acquisition has been challenging, but the core Crocs brand's impressive operating and financial metrics justify a higher stock price. The free cash flow from Crocs' core brand and the company's share buyback plans make it an attractive investment with significant potential outperformance prospects. Any value from the HEYDUDE brand is essentially a bonus, making CROX stock a compelling buy with minimal downside risk. Read the full article on Seeking Alpha
Nueva narrativa Feb 22

Predicting a Steady Future for Crocs with Modest Growth and a 10% Discount Rate

International Expansion - Crocs continues to see growth in Asia and Europe, with opportunities to further penetrate emerging markets.
Seeking Alpha Feb 12

Down 50% In 8 Months, Is Crocs Stock A Buy Ahead Of Earnings?

Summary Crocs, Inc. stock has tumbled by nearly 50% since June 2024, underperforming industry peers and the broader stock market. Despite producing lackluster growth numbers in recent quarters, Crocs' strong free cash flow generation (optionality) and strategic investments in brand growth support long-term business potential. Wall Street analysts remain bullish on CROX, with a consensus price target implying ~50% upside and TQI's fair value estimate suggesting +102% potential. With a 5-year price target of ~$335 per share, CROX offers an asymmetric CAGR return of 30%+. In this note, we preview CROX's Q4 2024 report, and re-evaluate its long-term risk/reward. Read the full article on Seeking Alpha
Seeking Alpha Jan 12

Crocs May Have Finally Bottomed

Summary Crocs is rated a Buy due to signs of a bullish trend reversal and improving financial metrics, despite past struggles with the HEYDUDE acquisition. The stock shows potential for significant upside, with technical patterns indicating a possible breakout and historical momentum indicators supporting bullish moves. Crocs' international business is growing, and the balance sheet has improved, but HEYDUDE remains a drag on margins and overall performance. At 8.8X forward earnings, Crocs is fairly valued, with potential for multiple expansion if operating margins improve and HEYDUDE stabilizes. Read the full article on Seeking Alpha
Seeking Alpha Dec 12

Crocs' Valuation Can Be Capitalized On In The Near Term

Summary Crocs' post-pandemic growth has slowed, making it less suited for long-term growth investors but appealing as a two-year value play with a projected EV CAGR of ~15%. The valuation model assumes 3.5% revenue growth, EBITDA margin at 26%, and EV-to-EBITDA expansion to 9.5, yielding a December 2026 EV of $10.783 billion. International expansion presents opportunities but also risks, as cultural adaptation and competition could affect revenue and margin stability. Read the full article on Seeking Alpha
Seeking Alpha Nov 20

Crocs: Near-Term Pressures May Keep The Stock In Check

Summary Crocs stock dipped ~19% despite better-than-expected results due to lower HEYDUDE performance expectations and EBIT margin pressure for 2025. Management's focus on brand building over performance marketing for HEYDUDE will likely lead to higher SG&A expenses and slower revenue growth in the near term. Historical guidance cuts for HEYDUDE raise concerns about market perception of future guidance, potentially limiting investor excitement. The strong USD poses a headwind for Q4 ’24 revenue and profitability, adding to near-term challenges despite the stock's cheap valuation. Read the full article on Seeking Alpha
Seeking Alpha Oct 30

Crocs' Q3: Smart Capital Allocation & Cheap Valuation Outweigh HEYDUDE Headwinds - Buy The Dip

Summary Shares of Crocs plunged 19% due to HEYDUDE's ongoing struggles, but I see this as a buying opportunity given Crocs' overall investment case. Despite HEYDUDE's disappointing performance, Crocs' profitability remains robust, with expanding gross margins and record adjusted EPS expected for the year. Crocs' healthy free cash flow profile and balanced capital allocation plan, including debt repayment and share buybacks, improve the stock's appeal. In the meantime, the stock's attractive valuation signals upside potential, with Crocs being one of the cheapest players in the footwear space. Read the full article on Seeking Alpha
Seeking Alpha Sep 24

Crocs: A Value Play Despite Uncertainties

Summary Crocs' strong financials and competitive advantage are overshadowed by HEYDUDE's poor performance, yet the stock remains undervalued with a promising risk-return ratio. Conservative DCF models project a 19% upside for Crocs, with EPS and operating margins expected to improve gradually. Risks include HEYDUDE's stabilization and potential shifts in trends, but Crocs' low multiples and solid fundamentals present an attractive investment. Read the full article on Seeking Alpha
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Nueva narrativa Aug 27

Expanding Global Presence And Product Innovation Set To Elevate Brand Desirability And Financial Fortunes

Focusing on global brand desirability through product and marketing investments aims to boost consumer engagement and long-term growth.
Seeking Alpha Aug 24

Crocs' Reversal May Already Be Here, As HEYDUDE Bottoms

Summary CROX's intensified efforts to drive growth through strategic IP partnerships and local e-commerce platforms have paid off handsomely indeed. These have led to the double beat FQ2'24 performance and raised FY2024 guidance, despite the lackluster HEYDUDE numbers. At the same time, CROX has hinted at the bottoming HEYDUDE sales, with H2'24 likely to bring forth sequential growth prospects. With the management still reporting robust FCF generation and balance sheet health, it remains well positioned to exercise the remaining $700M on its share repurchase authorization. We shall discuss why we remain optimistic about CROX's prospects. Read the full article on Seeking Alpha
Seeking Alpha Aug 17

Crocs: 3 Reasons Why I Am Buying The Dip

Summary Crocs reported their Q2 FY24 earnings where revenue and Adjusted Operating income grew 4.8% and 0.4% respectively, beating estimates. The Crocs brand grew 11.2% YoY driven by higher volume sold and ASPs from robust international expansion in China and Europe along with strategic partnerships to drive customer engagement. Although HEYDUDE brand is struggling with declining volumes, its ASPs and gross margins improved as the management takes a more focused approach to revive its strength. With the company raising its Adjusted operating margin to over 25%, I believe that the stock is attractively priced from a risk-reward perspective, reiterating my “buy” rating. Read the full article on Seeking Alpha
Seeking Alpha Jul 17

Crocs: Despite Some Challenges, This Shoemaker Is Widely Undervalued

Summary Crocs shares have risen over 40% year to date, but the stock still remains undervalued at <10x FY25 P/E. The company is growing triple-digits in China, with vast potential to expand in many overseas markets. Its major risk that investors have decried is declining sales in its HEYDUDE subsidiary, which the company acquired for a costly sum in 2021. Still, this is only ~20% of the overall business, and is distracting attention from the thriving Crocs brand with its superior margin profile and high single-digit growth rates. Read the full article on Seeking Alpha
Seeking Alpha Jun 22

Crocs' Stock Is Still Cheap

Summary Crocs continues setting new quarterly revenue records and sustaining unparalleled profitability. The macro environment is improving for Crocs, as rising real wages across the developed world will likely boost discretionary spending. My valuation analysis suggests that the stock is almost 40% undervalued. Read the full article on Seeking Alpha
Seeking Alpha Jun 15

Crocs Remains A Growth Driver - HeyDude's New Management Looks Promising

Summary CROX has reported a double beat FQ1'24 earnings call while raising the overall FY2024 guidance, thanks to the Crocs brand's robust performance domestically & internationally. These developments well balance HeyDude's ongoing inventory correction through the end of 2024, with a new management already brought in to revitalize the brand, Terence Reilly. Terence Reilly has been largely responsible for the impressive growth observed in the Stanley insulated cup brand, attributed to the excellent use of consumer marketing in social media. With FY2025 likely to bring forth improved YoY comparisons and, perhaps, better numbers for HeyDude, we believe that CROX remains a compelling growth stock. Its investment thesis will be significantly aided by the management's sustained deleveraging and share repurchases. Reiterate Buy. Read the full article on Seeking Alpha
Seeking Alpha May 18

Crocs: Strategic Catalysts To Drive Sustained Growth

Summary Crocs reported strong quarterly earnings, with both the Crocs and HEYDUDE brands exceeding guidance. The demand for personalization in footwear remains high, and Crocs and HEYDUDE are capitalizing on this trend. Crocs has a solid domestic and international growth runway, with plans to expand into new markets and leverage its strong brand recognition. Read the full article on Seeking Alpha
Seeking Alpha May 11

Crocs: Maintaining My 'Buy' Rating As Headwinds From Heydude Likely Priced In

Summary Crocs reported its Q1 FY24 earnings where revenue and earnings beat expectations, driven by the success of its Crocs brand. The company continues to drive new product launches, partnerships and collaborations to drive customer engagement, leading to 11% growth in ASPs in the Crocs brand. With strong momentum in international growth and DTC channels allowing for margin expansion in Crocs brand, the management has raised guidance for FY24. However, HEYDUDE continues to remain a headwind with shrinking revenues and margins, but the appointment of Terrence Reilly should spark a turnaround in the business segment. Read the full article on Seeking Alpha

Análisis de compensación del CEO

¿Cómo ha cambiado la remuneración de Andrew Rees en comparación con los beneficios de Crocs?
FechaCompensación totalSalarioIngresos de la empresa
Mar 31 2026n/an/a

-US$104m

Dec 31 2025US$11mUS$1m

-US$81m

Sep 30 2025n/an/a

US$183m

Jun 30 2025n/an/a

US$237m

Mar 31 2025n/an/a

US$958m

Dec 31 2024US$12mUS$1m

US$950m

Sep 30 2024n/an/a

US$835m

Jun 30 2024n/an/a

US$812m

Mar 31 2024n/an/a

US$795m

Dec 31 2023US$11mUS$1m

US$793m

Sep 30 2023n/an/a

US$677m

Jun 30 2023n/an/a

US$669m

Mar 31 2023n/an/a

US$617m

Dec 31 2022US$10mUS$1m

US$540m

Sep 30 2022n/an/a

US$557m

Jun 30 2022n/an/a

US$541m

Mar 31 2022n/an/a

US$700m

Dec 31 2021US$16mUS$1m

US$726m

Sep 30 2021n/an/a

US$754m

Jun 30 2021n/an/a

US$663m

Mar 31 2021n/an/a

US$400m

Dec 31 2020US$10mUS$984k

US$313m

Sep 30 2020n/an/a

US$149m

Jun 30 2020n/an/a

US$123m

Mar 31 2020n/an/a

US$106m

Dec 31 2019US$6mUS$950k

US$119m

Compensación vs. Mercado: La compensación total de Andrew($USD10.96M) está por encima de la media de empresas de tamaño similar en el mercado US ($USD8.46M).

Compensación vs. Ingresos: La compensación de Andrew ha sido consistente con los resultados de la empresa en el último año.


CEO

Andrew Rees (58 yo)

8.9yrs
Permanencia
US$10,958,007
Compensación

Mr. Andrew Rees has been the Chief Executive Officer of Crocs, Inc. since June 1, 2017 and was its Interim President for HEYDUDE Brand since May 21, 2025 until November 17, 2025 and also served as its Pres...


Equipo directivo

NombrePosiciónPermanenciaCompensaciónPropiedad
Andrew Rees
CEO & Director8.9yrsUS$10.96m2.52%
$ 121.3m
Patraic Reagan
Executive VP & CFOless than a yearUS$4.71m0.17%
$ 8.3m
Terence Reilly
Executive VP & Chief Brand Officer2.1yrsUS$3.13m0.040%
$ 1.9m
Anne Mehlman
Executive VP & Brand President for Crocs1.9yrsUS$3.24m0.37%
$ 18.0m
Rupert Campbell
Executive VP & President of the Heydude Brandless than a yearUS$7.89m0.14%
$ 6.9m
Thomas Britt
Executive VP & Chief Information Officer2.9yrsUS$2.26m0.0056%
$ 269.2k
Abigail Ritter
Senior Manager of Investor Relations & Strategic Financeno datasin datossin datos
Sara Hoverstock
Executive VP & Chief Legal Officer2.3yrssin datossin datos
Shannon Sisler
Executive VP & Chief People Officerno datasin datos0.027%
$ 1.3m
Erik Olson
Senior Vice President of Global Sourcing & Product Execution4.6yrssin datossin datos
Frank Smigelski
EVP & Chief Supply Chain Officer2.3yrssin datossin datos
Jon Weber
Executive VPless than a yearsin datossin datos
2.2yrs
Permanencia media
55yo
Promedio de edad

Equipo directivo experimentado: El equipo directivo de CROX se considera experimentado (2.2 años antigüedad media).


Miembros de la Junta

NombrePosiciónPermanenciaCompensaciónPropiedad
Andrew Rees
CEO & Director8.9yrsUS$10.96m2.52%
$ 121.3m
Thomas Smach
Independent Chairman21.1yrsUS$524.91k0.27%
$ 12.9m
Douglas Treff
Independent Director9.9yrsUS$397.41k0.17%
$ 8.2m
Beth Kaplan
Independent Director6.3yrsUS$319.93k0.026%
$ 1.3m
Ronald Frasch
Independent Director19.6yrsUS$312.43k0.15%
$ 7.3m
John Replogle
Independent Director2.3yrsUS$299.89k0.037%
$ 1.8m
Ian Bickley
Independent Director11.1yrsUS$299.89k0.061%
$ 2.9m
Charisse Ford Hughes
Independent Director5.7yrsUS$312.39k0.012%
$ 596.8k
Neeraj Tolmare
Independent Director2.3yrsUS$299.89k0.011%
$ 525.0k
8.9yrs
Permanencia media
62yo
Promedio de edad

Junta con experiencia: La junta directiva de CROX se considera experimentada (8.9 años de antigüedad promedio).


Análisis de la empresa y estado de los datos financieros

DatosÚltima actualización (huso horario UTC)
Análisis de la empresa2026/05/14 21:33
Precio de las acciones al final del día2026/05/14 00:00
Beneficios2026/03/31
Ingresos anuales2025/12/31

Fuentes de datos

Los datos utilizados en nuestro análisis de empresas proceden de S&P Global Market Intelligence LLC. Los siguientes datos se utilizan en nuestro modelo de análisis para generar este informe. Los datos están normalizados, lo que puede introducir un retraso desde que la fuente está disponible.

PaqueteDatosMarco temporalEjemplo Fuente EE.UU. *
Finanzas de la empresa10 años
  • Cuenta de resultados
  • Estado de tesorería
  • Balance
Estimaciones del consenso de analistas+3 años
  • Previsiones financieras
  • Objetivos de precios de los analistas
Precios de mercado30 años
  • Precios de las acciones
  • Dividendos, escisiones y acciones
Propiedad10 años
  • Accionistas principales
  • Información privilegiada
Gestión10 años
  • Equipo directivo
  • Consejo de Administración
Principales avances10 años
  • Anuncios de empresas

* Ejemplo para valores de EE.UU., para no EE.UU. se utilizan formularios y fuentes normativas equivalentes.

A menos que se especifique lo contrario, todos los datos financieros se basan en un periodo anual, pero se actualizan trimestralmente. Esto se conoce como datos de los últimos doce meses (TTM) o de los últimos doce meses (LTM). Más información.

Modelo de análisis y copo de nieve

Los detalles del modelo de análisis utilizado para generar este informe están disponibles en nuestra página de Github, también tenemos guías sobre cómo utilizar nuestros informes y tutoriales en Youtube.

Conozca al equipo de talla mundial que diseñó y construyó el modelo de análisis Simply Wall St.

Métricas industriales y sectoriales

Simply Wall St calcula cada 6 horas nuestras métricas sectoriales y de sección. Los detalles de nuestro proceso están disponibles en Github.

Fuentes analistas

Crocs, Inc. está cubierta por 24 analistas. 13 de esos analistas presentaron las estimaciones de ingresos o ganancias utilizadas como datos para nuestro informe. Las estimaciones de los analistas se actualizan a lo largo del día.

AnalistaInstitución
Jonathan KompBaird
Adrienne Yih-TennantBarclays
Aubrey TianelloBNP Paribas