Tripadvisor (TRIP) Stock Overview
An online travel company, engages in the provision of travel guidance products and services worldwide. More details
| Snowflake Score | |
|---|---|
| Valuation | 5/6 |
| Future Growth | 3/6 |
| Past Performance | 0/6 |
| Financial Health | 4/6 |
| Dividends | 0/6 |
Rewards
Risk Analysis
No risks detected for TRIP from our risk checks.
TRIP Community Fair Values
Create NarrativeSee what 37 others think this stock is worth. Follow their fair value or set your own to get alerts.
Analyst Price Targets
Tripadvisor, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$9.09 |
| 52 Week High | US$20.16 |
| 52 Week Low | US$8.41 |
| Beta | 0.84 |
| 1 Month Change | -15.13% |
| 3 Month Change | -26.75% |
| 1 Year Change | -48.73% |
| 3 Year Change | -43.12% |
| 5 Year Change | -74.60% |
| Change since IPO | -66.89% |
Recent News & Updates
Recent updates
Seeking Alpha • Sep 09
TripAdvisor: Waning Bookings Aren't Likely To Get Solved Anytime Soon
Summary TripAdvisor faces severe operational headwinds, with bookings and revenue declining sharply amid persistent SEO challenges and intensifying OTA competition. Despite a $700M liquidity boost from TheFork sale, TRIP’s core business remains pressured, with hotel segment revenue down 20%+ and overall Q2 revenue falling 7% year over year. Q3 guidance signals continued weakness: 7–10% overall revenue decline, 17–20% adjusted EBITDA margins, and no full-year outlook provided. At ~1.2x EV/FY26 adjusted EBITDA, TRIP’s valuation reflects waning profitability and competitive disadvantages; I reiterate a sell rating and recommend avoiding the stock. Read the full article on Seeking Alpha
Narrative Update • Jun 22
TRIP: Cash From Restaurant Platform Sale Will Still Limit Share Price Upside
Analysts have lifted the Tripadvisor price target by $0.50 to reflect a higher fair value estimate, a slightly lower discount rate, and expectations that the $700m sale of TheFork could give the company more flexibility to return capital to shareholders, support profit margins, and justify a modestly higher future P/E. Analyst Commentary Recent research on Tripadvisor highlights a mixed backdrop, with some firms turning more constructive following the agreed US$700m sale of TheFork while others remain cautious on valuation, execution and the growth outlook for the core businesses.Narrative Update • Jun 05
TRIP: AI Traffic Pressure Will Continue To Restrain Share Price Upside
Analysts increased their average price target for Tripadvisor to $19 from $12, highlighting catalysts such as the company’s governance changes, activist involvement, potential value from a review of TheFork, and new AI partnerships backed by a large travel data set as key reasons for the shift. Analyst Commentary Recent commentary on Tripadvisor reflects a split view.Narrative Update • May 07
TRIP: Execution Headwinds In Core Business Will Continue To Limit Upside
Tripadvisor's analyst price target has been reduced by a few dollars, with analysts generally citing pressure on the core Hotel & Other segment, tougher AI related sentiment around online travel agents, and uncertainty about execution despite potential value from assets like Viator and TheFork. Analyst Commentary Recent research on Tripadvisor has skewed cautious, with several bearish analysts cutting price targets and reiterating Neutral views.
Narrative Update • Apr 21
TRIP: Activist Board Changes And Experiences Focus Will Unlock Undervalued Potential
Analysts have trimmed the Tripadvisor fair value estimate from $24.10 to $22.00. This reflects updated assumptions for slightly softer revenue growth, modestly lower profit margins, a higher discount rate and a higher future P/E multiple that is broadly consistent with the recent wave of reduced Street price targets on the stock.Narrative Update • Apr 07
TRIP: Activist Board Changes Will Likely Fail To Resolve Execution Risks
The analyst price target for Tripadvisor is now set closer to $14, with recent revisions clustering in the $11 to $14 range, as analysts factor in a clearer catalyst path highlighted by BofA, alongside concerns about legacy segment pressures, competitive gaps in Experiences, AI-related de-rating across online travel agents, and potential distractions from activist-driven board changes. Analyst Commentary Recent research on Tripadvisor shows a split view.Narrative Update • Mar 24
TRIP: Activist Board Shake Up Will Likely Fail To Offset Structural Headwinds
Analysts have reduced Tripadvisor's price target by several dollars to a range of $11 to $14. This reflects updated sum-of-the-parts valuations for the core business, Viator and TheFork, along with ongoing concerns about pressures in legacy segments and competitive momentum in Experiences.Narrative Update • Mar 08
TRIP: Activist Board Fight And Legacy Pressure Will Limit Near Term Upside
Analysts have cut their blended fair value estimate for Tripadvisor from $12.00 to $8.50. This reflects a series of lower Street price targets as they weigh ongoing pressure in legacy operations, a higher discount rate, more conservative growth and margin assumptions, and uncertainty around activist involvement and asset sales.
Narrative Update • Feb 22
TRIP: Activist Board Shake Up Will Refocus Experiences And Portfolio Simplification
The consensus analyst price target for Tripadvisor has shifted lower by about $2.60 to roughly $14.40, as analysts factor in softer expectations for core profitability and growth, alongside ongoing segment pressures and potential activist-driven changes to the board. Analyst Commentary Recent research updates on Tripadvisor cluster around Neutral ratings, but the reasoning behind those views gives you a useful checklist of what is working and what still needs to improve in the story.Analysis Article • Feb 17
Tripadvisor, Inc. Earnings Missed Analyst Estimates: Here's What Analysts Are Forecasting Now
There's been a major selloff in Tripadvisor, Inc. ( NASDAQ:TRIP ) shares in the week since it released its full-year...Narrative Update • Feb 08
TRIP: Experiences Pivot And Cost Cuts Will Reshape Risk Reward Profile
Analysts have trimmed their price targets on Tripadvisor, with our fair value estimate moving from $18.16 to $16.97 as they factor in a higher discount rate, more moderate revenue growth assumptions, and only slight changes to profit margin and future P/E expectations. Analyst Commentary Recent Street research on Tripadvisor has leaned more cautious on the stock's upside, with several firms lowering price targets while one higher profile upgrade reflects a more balanced risk and reward profile.Narrative Update • Jan 24
TRIP: Experiences Shift And Workforce Cuts Will Restrain Near Term Upside
Analysts have trimmed their fair value estimate on Tripadvisor from $13.50 to $12.00. This reflects updated assumptions for slower revenue growth, softer profit margins, a higher discount rate and a higher future P/E multiple, despite ongoing interest in the company's shift toward experiences and AI enabled offerings.Analysis Article • Sep 05
We Ran A Stock Scan For Earnings Growth And Tripadvisor (NASDAQ:TRIP) Passed With Ease
Investors are often guided by the idea of discovering 'the next big thing', even if that means buying 'story stocks...Analysis Article • Jul 11
After Leaping 27% Tripadvisor, Inc. (NASDAQ:TRIP) Shares Are Not Flying Under The Radar
Despite an already strong run, Tripadvisor, Inc. ( NASDAQ:TRIP ) shares have been powering on, with a gain of 27% in...Analysis Article • Jul 02
What Does Tripadvisor, Inc.'s (NASDAQ:TRIP) Share Price Indicate?
Tripadvisor, Inc. ( NASDAQ:TRIP ), is not the largest company out there, but it led the NASDAQGS gainers with a...Analysis Article • May 11
Tripadvisor, Inc. (NASDAQ:TRIP) Stocks Shoot Up 29% But Its P/E Still Looks Reasonable
Tripadvisor, Inc. ( NASDAQ:TRIP ) shareholders are no doubt pleased to see that the share price has bounced 29% in the...Analysis Article • Apr 09
Here's Why Tripadvisor (NASDAQ:TRIP) Can Manage Its Debt Responsibly
Warren Buffett famously said, 'Volatility is far from synonymous with risk.' So it seems the smart money knows that...Analysis Article • Mar 11
Some Confidence Is Lacking In Tripadvisor, Inc. (NASDAQ:TRIP) As Shares Slide 27%
Tripadvisor, Inc. ( NASDAQ:TRIP ) shareholders won't be pleased to see that the share price has had a very rough month...Analysis Article • Feb 27
Tripadvisor's (NASDAQ:TRIP) Soft Earnings Are Actually Better Than They Appear
The most recent earnings report from Tripadvisor, Inc. ( NASDAQ:TRIP ) was disappointing for shareholders. Despite the...Seeking Alpha • Feb 21
Tripadvisor: Don't Be Tempted - Maintaining Sell
Summary Tripadvisor reported positive earnings results for Q4, beating on EPS and revenue, but guiding for flat to declining revenue in Q1 of 2025. Viator segment is the growth engine for Tripadvisor, and TheFork is on its way up, but Brand Tripadvisor revenue has been sliding and is expected to continue to do so. Management's guidance for stabilizing Brand Tripadvisor by 2025 and returning to profitability by 2026 is too long-term to excite investors now. I hereon share my sentiment on Tripadvisor and why I don’t expect a near-term upside on the stock. Read the full article on Seeking AlphaSeeking Alpha • Jan 30
The Take Over, The Break's Over - Sell Tripadvisor
Summary I'm downgrading Tripadvisor to a sell after the stock price almost nearly fulfilled the buyout premium and considering the higher risk profile if the deal doesn't go through. Liberty Media's majority vote and ongoing securities fraud investigation add risk to the takeover deal, making the stock less attractive to jump into at $17.90. Viator is Tripadvisor's growth engine, but it alone won't support outperformance, in my opinion, especially with strong competitors in the travel industry. Analysts show little positive sentiment, with a majority holding or selling, and I share that bearish sentiment. I share hereon my thoughts on Tripadvisor and why I see limited upside for the near term. Read the full article on Seeking AlphaAnalysis Article • Jan 22
Tripadvisor, Inc.'s (NASDAQ:TRIP) Shares May Have Run Too Fast Too Soon
With a median price-to-sales (or "P/S") ratio of close to 1.2x in the Interactive Media and Services industry in the...Seeking Alpha • Jan 17
Tripadvisor: Trim This Stock Amid Deteriorating Performance
Summary I am downgrading Tripadvisor, Inc. to neutral due to decelerating revenue trends and lack of meaningful catalysts for growth. Tripadvisor's merger with Liberty Tripadvisor, positioned as a buyback, reduces structural complexity but drains critical liquidity, impacting growth prospects. Meanwhile, fundamentals for the business continue to decline, with Tripadvisor and Viator both seeing decelerating trends. TRIP stock's valuation is appealing at <6x forward revenue, but its discount versus peers reflects its waning profitability while competitors are growing. Read the full article on Seeking AlphaAnalysis Article • Jan 01
Tripadvisor's (NASDAQ:TRIP) Returns On Capital Not Reflecting Well On The Business
What underlying fundamental trends can indicate that a company might be in decline? A business that's potentially in...Seeking Alpha • Dec 18
An Elephant In The Room With The Tripadvisor Majority Vote Holders
Summary Tripadvisor's ownership structure gives Liberty TripAdvisor Holdings a majority vote despite having only a 21% economic interest. Liberty TripAdvisor Holdings faces significant financial challenges, risking its "going concern" status due to upcoming debt and preferred stock maturities in March 2025. Tripadvisor itself is financially healthy, but Liberty TripAdvisor Holdings lacks the cash to meet obligations without accessing Tripadvisor's funds. Potential resolutions include dividends from Tripadvisor, external funding, or bankruptcy, with the belief that a solution will be a catalyst for future gains. Read the full article on Seeking AlphaAnalysis Article • Nov 26
At US$14.21, Is It Time To Put Tripadvisor, Inc. (NASDAQ:TRIP) On Your Watch List?
While Tripadvisor, Inc. ( NASDAQ:TRIP ) might not have the largest market cap around , it received a lot of attention...Seeking Alpha • Nov 08
TripAdvisor: Isn't Worth The Trip; Sell
Summary TripAdvisor's stock plummeted after actively seeking a sale but failed to find a buyer, highlighting the market's (duly) skepticism about its competitive edge. Valuation challenges arise as profitable segments aren't growing and growing segments aren't profitable. TRIP is outcompeted by large competitors that enjoy network effects better. Its user-generated content is also challenged by AI tools and social media. Investment advice: TripAdvisor is not worth the trip. Read the full article on Seeking AlphaAnalysis Article • Oct 15
Tripadvisor, Inc.'s (NASDAQ:TRIP) Share Price Not Quite Adding Up
It's not a stretch to say that Tripadvisor, Inc.'s ( NASDAQ:TRIP ) price-to-sales (or "P/S") ratio of 1.1x right now...
New Narrative • Sep 11
Shifting To Sustainable Models And High-Engagement Products Fuels Growth In Travel Tech
Diversifying from traditional hotel offerings to focus on high engagement products and services reveals a strategy for sustainable revenue growth.Analysis Article • Aug 14
Shareholders Will Be Pleased With The Quality of Tripadvisor's (NASDAQ:TRIP) Earnings
Even though Tripadvisor, Inc. ( NASDAQ:TRIP ) posted strong earnings, investors appeared to be underwhelmed. We have...Seeking Alpha • Aug 05
Tripadvisor: High Conviction Buy -Will Heavy Tourist Activist Lead To Powerful Guidance
Summary Tripadvisor management's decision to terminate exploration of a company sale brought the stock back into play in May. Q2 expectations are muted due to a tough comp and the Early Easter holiday this year. The Olympics, the travel surge to parts of Europe including Spain, and the easier Q3 guidance raise the likelihood that TRIP shares rally after Q2 results are discussed. TRIP is my Top Pick at this moment. Read the full article on Seeking AlphaAnalysis Article • Aug 05
Does Tripadvisor (NASDAQ:TRIP) Have A Healthy Balance Sheet?
Legendary fund manager Li Lu (who Charlie Munger backed) once said, 'The biggest investment risk is not the volatility...Analysis Article • Jul 12
Be Wary Of Tripadvisor (NASDAQ:TRIP) And Its Returns On Capital
When it comes to investing, there are some useful financial metrics that can warn us when a business is potentially in...Analysis Article • May 09
Tripadvisor, Inc.'s (NASDAQ:TRIP) 33% Share Price Plunge Could Signal Some Risk
Tripadvisor, Inc. ( NASDAQ:TRIP ) shareholders won't be pleased to see that the share price has had a very rough month...Shareholder Returns
| TRIP | US Interactive Media and Services | US Market | |
|---|---|---|---|
| 7D | -2.5% | -0.6% | -2.2% |
| 1Y | -48.7% | 15.6% | 13.1% |
Return vs Industry: TRIP underperformed the US Interactive Media and Services industry which returned 15.6% over the past year.
Return vs Market: TRIP underperformed the US Market which returned 13.1% over the past year.
Price Volatility
| TRIP volatility | |
|---|---|
| TRIP Average Weekly Movement | 9.5% |
| Interactive Media and Services Industry Average Movement | 9.0% |
| Market Average Movement | 6.9% |
| 10% most volatile stocks in US Market | 15.4% |
| 10% least volatile stocks in US Market | 2.9% |
Stable Share Price: TRIP has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: TRIP's weekly volatility (10%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 2000 | 2,465 | Matt Goldberg | www.tripadvisor.com |
Tripadvisor, Inc., an online travel company, engages in the provision of travel guidance products and services worldwide. The company operates through three segments: Experiences, Hotels and Other, and TheFork. The Experiences segment operates an online travel agency for tours, activities, and attractions, and acts as travel guidance platforms for travelers to discover, generate, and share authentic user-generated content in the form of ratings and reviews and opinions for destinations, points-of-interest, experiences, accommodations, restaurants, and cruises.
Tripadvisor, Inc. Fundamentals Summary
| TRIP fundamental statistics | |
|---|---|
| Market cap | US$1.03b |
| Earnings (TTM) | -US$1.50m |
| Revenue (TTM) | US$1.83b |
0.6x
P/S Ratio-710.2x
P/E RatioIs TRIP overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| TRIP income statement (TTM) | |
|---|---|
| Revenue | US$1.83b |
| Cost of Revenue | US$659.50m |
| Gross Profit | US$1.17b |
| Other Expenses | US$1.17b |
| Earnings | -US$1.50m |
Last Reported Earnings
Jun 30, 2026
Next Earnings Date
n/a
| Earnings per share (EPS) | -0.013 |
| Gross Margin | 63.97% |
| Net Profit Margin | -0.082% |
| Debt/Equity Ratio | 124.4% |
How did TRIP perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/09/11 21:56 |
| End of Day Share Price | 2026/09/11 00:00 |
| Earnings | 2026/06/30 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
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| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Tripadvisor, Inc. is covered by 40 analysts. 14 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Ross Sandler | Barclays |
| Trevor Young | Barclays |
| Anthony DiClemente | Barclays |