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Stagnating Leisure Travel And Rising Costs Will Erode Margins

Published
02 Sep 25
AnalystLowTarget's Fair Value
US$50.00
29.1% overvalued intrinsic discount
02 Sep
US$64.53
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1Y
58.8%
7D
3.0%

Author's Valuation

US$50.0

29.1% overvalued intrinsic discount

AnalystLowTarget Fair Value

Key Takeaways

  • Demographic shifts, regulatory burdens, and labor inflation threaten Allegiant's cost advantage and profit margins in the leisure travel segment.
  • Heavy reliance on small leisure markets and high competition exposes the company to volatile demand, price wars, and reduced earnings resilience.
  • Cost discipline, fleet modernization, growing ancillary revenues, streamlined focus on core airline operations, and network optimization are positioning Allegiant for sustained earnings and margin improvement.

Catalysts

About Allegiant Travel
    A leisure travel company, provides travel and leisure services and products to residents of under-served cities in the United States.
What are the underlying business or industry changes driving this perspective?
  • Long-term demand for U.S. domestic leisure travel is at risk of stagnation or even reversal as demographic changes result in a shrinking working-age population and remote work reduces the frequency of discretionary travel, directly constraining Allegiant's core revenue streams from its value-focused, leisure-centric routes.
  • Growing societal and regulatory pressure on decarbonization, including tighter environmental regulations and necessary fleet upgrades, will force Allegiant to ramp up capital expenditures for compliance, significantly eroding net margins and making its cost advantage increasingly difficult to maintain.
  • The company's historical heavy reliance on small and less diversified leisure markets leaves it acutely exposed to volatile demand, making revenues susceptible to downturns in discretionary consumer spending or shocks to regional economies, with no significant buffer from business travel.
  • Persistent labor inflation, with mounting pressure from strong unions and pilot shortages, will drive up staff costs industry-wide, further squeezing Allegiant's margins and threatening its ultra-low-cost competitive positioning over the medium to long term.
  • The highly competitive ultra-low-cost carrier segment in the U.S. is seeing intensified price pressures and increasing market overlaps; with capacity discipline far from assured, Allegiant's future load factors, yields, and ultimately earnings are at risk from fare wars and its inability to meaningfully differentiate in a crowded market.

Allegiant Travel Earnings and Revenue Growth

Allegiant Travel Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • This narrative explores a more pessimistic perspective on Allegiant Travel compared to the consensus, based on a Fair Value that aligns with the bearish cohort of analysts.
  • The bearish analysts are assuming Allegiant Travel's revenue will grow by 4.9% annually over the next 3 years.
  • The bearish analysts assume that profit margins will increase from -11.1% today to 7.8% in 3 years time.
  • The bearish analysts expect earnings to reach $233.1 million (and earnings per share of $12.84) by about September 2028, up from $-286.1 million today. The analysts are largely in agreement about this estimate.
  • In order for the above numbers to justify the price target of the more bearish analyst cohort, the company would need to trade at a PE ratio of 5.2x on those 2028 earnings, up from -4.0x today. This future PE is lower than the current PE for the US Airlines industry at 11.1x.
  • Analysts expect the number of shares outstanding to remain consistent over the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 12.32%, as per the Simply Wall St company report.

Allegiant Travel Future Earnings Per Share Growth

Allegiant Travel Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Allegiant's disciplined cost control, operational efficiency, and increased aircraft utilization have driven higher operating margins despite a softer demand environment, suggesting net margins could expand if these trends persist.
  • The transition to a newer, more fuel-efficient Boeing 737 MAX fleet is expected to raise ASMs per gallon and lower unit costs, providing structural cost advantages that can boost long-term earnings and margins.
  • Ancillary revenue initiatives, including the expansion of Allegiant Extra, loyalty programs, and a growing co-branded credit card business, are contributing to incremental, steady cash flows and improving revenue per passenger.
  • Exiting Sunseeker Resort simplifies the business, eliminates a loss-making non-core asset, and is expected to result in a healthier balance sheet and higher airline-only earnings, supporting earnings growth moving forward.
  • Flexible network management, focus on peak period flying, and entry into underserved markets position Allegiant to capture incremental revenue from resilient leisure demand and lift overall load factors, supporting long-term revenue growth.

Valuation

How have all the factors above been brought together to estimate a fair value?

  • The assumed bearish price target for Allegiant Travel is $50.0, which represents the lowest price target estimate amongst analysts. This valuation is based on what can be assumed as the expectations of Allegiant Travel's future earnings growth, profit margins and other risk factors from analysts on the more bearish end of the spectrum.
  • However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $80.0, and the most bearish reporting a price target of just $50.0.
  • In order for you to agree with the bearish analysts, you'd need to believe that by 2028, revenues will be $3.0 billion, earnings will come to $233.1 million, and it would be trading on a PE ratio of 5.2x, assuming you use a discount rate of 12.3%.
  • Given the current share price of $64.48, the bearish analyst price target of $50.0 is 29.0% lower. Despite analysts expecting the underlying buisness to improve, they seem to believe the market's expectations are too high.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystLowTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystLowTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystLowTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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