Company Overview MicroStrategy, originally an enterprise analytics software provider, underwent a seismic transformation under the leadership of Michael Saylor. Once competing with industry giants like IBM and Oracle, its core software business faded in relevance long before the company embraced a bold and unconventional strategy: Bitcoin acquisition.
MicroStrategy Incorporated (MSTR), currently trading at $334.79 per share, has garnered significant attention due to its substantial Bitcoin holdings, which have become a central component of its valuation strategy. Analysts have set a 12-month average price target of $549.36, with estimates ranging from $480.00 to $650.00, indicating a cautiously optimistic outlook.