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Monster Beverage

New Product Launches And Global Expansion Will Boost Future Earnings In Energy Drinks

AN
Consensus Narrative from 24 Analysts
Published
August 19 2024
Updated
March 19 2025
Share
WarrenAI's Fair Value
US$56.43
0.8% overvalued intrinsic discount
19 Mar
US$56.87
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1Y
-5.0%
7D
4.7%

Author's Valuation

US$56.4

0.8% overvalued intrinsic discount

Analyst Price Target Fair Value

Key Takeaways

  • Expansion and innovation in international markets and product lines are anticipated to drive revenue and increase market share.
  • Strategic pricing, increased distribution, and operational efficiencies are expected to protect margins and enhance profitability.
  • Operational challenges and legal expenses, alongside decreased market share and unfavorable currency rates, threaten Monster Beverage’s net margins and future revenue growth.

Catalysts

About Monster Beverage
    Through its subsidiaries, engages in development, marketing, sale, and distribution of energy drink beverages and concentrates in the United States and internationally.
What are the underlying business or industry changes driving this perspective?
  • Expansion of Monster's international market presence, particularly in regions like EMEA, APAC, and Latin America, is expected to drive revenue growth as these markets show strong energy drink category growth, with notable sales increases in countries like Brazil, China, and South Korea.
  • Innovation in product lines, including new flavor launches in both energy and alcohol segments, is anticipated to boost sales and market share, impacting both revenue and earnings positively.
  • Strategic pricing actions, such as the implemented 5% price increase in the U.S. and ongoing evaluations for further increases, may enhance revenue and protect or grow net margins by offsetting cost pressures.
  • Increased shelf space and distribution, particularly in the U.S., are likely to support top-line growth and help Monster regain or expand its market share in a competitive market, which will contribute positively to revenue and earnings.
  • Optimization of production and operational efficiencies, such as the completion of facilities like the juice plant in Ireland, are expected to improve gross margins and contribute to better overall profitability.

Monster Beverage Earnings and Revenue Growth

Monster Beverage Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Monster Beverage's revenue will grow by 7.3% annually over the next 3 years.
  • Analysts assume that profit margins will increase from 20.1% today to 23.6% in 3 years time.
  • Analysts expect earnings to reach $2.2 billion (and earnings per share of $2.28) by about March 2028, up from $1.5 billion today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting $2.5 billion in earnings, and the most bearish expecting $2.0 billion.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 24.5x on those 2028 earnings, down from 36.6x today. This future PE is lower than the current PE for the US Beverage industry at 28.1x.
  • Analysts expect the number of shares outstanding to decline by 6.58% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 6.21%, as per the Simply Wall St company report.

Monster Beverage Future Earnings Per Share Growth

Monster Beverage Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • The company's Alcohol Brands segment has faced significant impairment charges and operational challenges, negatively impacting financial performance and contributing to increased operating expenses. This situation reveals potential risks to net margins and earnings.
  • Legal expenses related to intellectual property claims, such as the Hansen litigation, could result in unforeseen costs and liabilities, putting pressure on the company's profitability and net margins.
  • The adverse impact of unfavorable foreign currency exchange rates on net sales, particularly in international markets, poses a risk to revenue growth and overall financial performance.
  • The decrease in Monster's market share in key regions like France, Denmark, Greece, Italy, South Africa, and Sweden could affect future revenue streams and hinder the company's ability to capitalize on market growth.
  • Increased operating expenses due to higher impairment charges and promotional allowances to mitigate consumer sticker shock from price increases further strain net margins and may limit earnings growth potential.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of $56.425 for Monster Beverage based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of $64.0, and the most bearish reporting a price target of just $40.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be $9.3 billion, earnings will come to $2.2 billion, and it would be trading on a PE ratio of 24.5x, assuming you use a discount rate of 6.2%.
  • Given the current share price of $56.8, the analyst price target of $56.43 is 0.7% lower. The relatively low difference between the current share price and the analyst consensus price target indicates that they believe on average, the company is fairly priced.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

Warren A.I. is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by Warren A.I. are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that Warren A.I.'s analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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