US IVF Treatment Rebound And APAC Reimbursements Will Drive Recovery

Published
28 Jul 25
Updated
08 Aug 25
AnalystConsensusTarget's Fair Value
SEK 202.50
33.3% undervalued intrinsic discount
08 Aug
SEK 135.00
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1Y
-38.5%
7D
-1.9%

Author's Valuation

SEK 202.5

33.3% undervalued intrinsic discount

AnalystConsensusTarget Fair Value

Key Takeaways

  • Recovery in IVF procedure volume and expansion in key regions will drive organic revenue growth and margin improvement as market conditions stabilize.
  • Product innovation, increased reimbursement support, and automation investments will enhance customer retention and support long-term international sales growth.
  • Currency volatility, regulatory and demographic challenges, rising costs, and industry risks threaten Vitrolife's revenue growth, margins, and long-term market stability.

Catalysts

About Vitrolife
    Provides assisted reproduction products in Europe, the Middle East, Africa, Asia-Pacific, and the Americas.
What are the underlying business or industry changes driving this perspective?
  • A large portion of Vitrolife's recent revenue and earnings softness has been driven by the temporary postponement of IVF treatments in the U.S. due to patients awaiting clarification on financial support. This pent-up demand is likely to reverse once policy details emerge, resulting in a rebound in procedure volume and accelerating top-line growth.
  • Share gains in the Consumables and Genetics segments-outperforming both underlying cycle growth and competitor performance, especially in EMEA and North America-are likely to drive above-market organic revenue growth and improved gross margins as market conditions normalize.
  • Governments in Asia-Pacific and Japan are gradually expanding reimbursement for IVF and providing additional child-raising support in response to demographic pressures. These initiatives are expected to make fertility treatments more accessible, expanding Vitrolife's addressable market and supporting long-term international sales growth.
  • Continued prioritization of product innovation (such as EmbryoScope integration and workflow automation solutions) and investment in manufacturing automation are expected to drive increased customer stickiness, higher average selling prices, and margin expansion as economies of scale are realized.
  • Recent margin compression has been heavily influenced by adverse currency movements and one-off legal/admin costs. As these headwinds abate and investments in sales, marketing, and operational excellence yield results, EBITDA margins should recover, driving improved earnings growth.

Vitrolife Earnings and Revenue Growth

Vitrolife Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Vitrolife's revenue will grow by 6.4% annually over the next 3 years.
  • Analysts assume that profit margins will increase from 12.8% today to 20.3% in 3 years time.
  • Analysts expect earnings to reach SEK 865.2 million (and earnings per share of SEK 5.64) by about August 2028, up from SEK 455.0 million today.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 36.5x on those 2028 earnings, down from 40.6x today. This future PE is greater than the current PE for the GB Biotechs industry at 27.4x.
  • Analysts expect the number of shares outstanding to remain consistent over the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 4.92%, as per the Simply Wall St company report.

Vitrolife Future Earnings Per Share Growth

Vitrolife Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Persistent and significant currency headwinds, notably the strengthened Swedish krone against key currencies, have negatively impacted sales, gross margins, and EBITDA across all regions, posing a sustained risk to revenue and net profit if volatility continues.
  • Delays in IVF treatment cycles in the United States, driven by regulatory uncertainty following the IVF executive order and postponed patient demand, create near
  • and potentially longer-term revenue unpredictability in Vitrolife's largest addressable market, impacting both sales growth and earnings.
  • Ongoing market weakness and slow recovery in large APAC markets such as China and Japan-despite improved reimbursement-reflect underlying demographic challenges and high child-rearing costs, limiting the region's contribution to revenue growth and pressuring company-wide revenue targets.
  • Elevated operating expenses, particularly from increased selling and administrative costs related to legal actions (notably the PGTA class action lawsuit) and higher investments in sales and marketing, have eroded margins and could persistently weigh on net margins and bottom-line profitability.
  • Industry-specific risks, including the commoditization of IVF consumables, delayed capital equipment purchasing by clinics, and exposure to evolving regulatory, legal, and tariff environments, threaten Vitrolife's pricing power, market share, and long-term revenue stability.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of SEK202.5 for Vitrolife based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of SEK240.0, and the most bearish reporting a price target of just SEK160.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be SEK4.3 billion, earnings will come to SEK865.2 million, and it would be trading on a PE ratio of 36.5x, assuming you use a discount rate of 4.9%.
  • Given the current share price of SEK136.5, the analyst price target of SEK202.5 is 32.6% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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