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Urbanization And Digital Payments Will Reshape Global Delivery Services

Published
09 Feb 25
Updated
30 Aug 25
AnalystConsensusTarget's Fair Value
€34.07
26.5% undervalued intrinsic discount
04 Sep
€25.03
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1Y
-32.8%
7D
-3.5%

Author's Valuation

€34.0726.5% undervalued intrinsic discount

AnalystConsensusTarget Fair Value

Last Update30 Aug 25
Fair value Decreased 6.51%

Delivery Hero’s consensus price target has been revised down from €36.44 to €34.10, driven by increased competitive pressures, slower-than-expected margin improvements, and a more challenging macroeconomic outlook.


Analyst Commentary


  • Cautious outlook on top-line growth prospects due to intensified competition in key markets.
  • Concerns over slower-than-expected margin improvements despite efficiency efforts.
  • Adjustments to valuation models reflecting a more challenging macroeconomic and consumer demand environment.
  • Ongoing uncertainty regarding regulatory developments and their potential financial impact.
  • Reassessment of profit trajectory amid elevated investment in logistics and technology platforms.

What's in the News


  • Delivery Hero SE has partnered with Incognia to implement advanced fraud prevention across six of its brands after witnessing significant ROI in global trials.
  • The collaboration targets rising threats of promo and refund abuse, which together constituted nearly half of all consumer fraud in the gig economy during 2024.
  • Incognia's technology integrates device identity, tampering detection, and location intelligence for real-time risk assessment, helping to prevent repeat fraud and protect legitimate users.

Valuation Changes


Summary of Valuation Changes for Delivery Hero

  • The Consensus Analyst Price Target has fallen from €36.44 to €34.10.
  • The Future P/E for Delivery Hero has significantly fallen from 33.18x to 27.12x.
  • The Consensus Revenue Growth forecasts for Delivery Hero has significantly fallen from 11.1% per annum to 10.0% per annum.

Key Takeaways

  • Diversified market exposure and a strong multi-vertical platform drive sustained growth, increased user engagement, and resilience against competition.
  • Technology integration and new service models enhance operational efficiency, boost customer value, and support long-term margin and earnings improvement.
  • Regulatory pressures, currency volatility, rising operating costs, legal risks, and heightened competition threaten long-term profitability, growth, and financial stability.

Catalysts

About Delivery Hero
    Offers online food ordering and delivery services.
What are the underlying business or industry changes driving this perspective?
  • Rapid urbanization, evolving consumer habits, and a younger, digitally native customer base are expanding the adoption of delivery services globally; Delivery Hero's strong multi-vertical platform and exposure to high-growth urban and emerging markets position it to capture incremental user growth and higher order frequency, supporting sustained revenue growth over time.
  • Increased adoption of digital payments worldwide is reducing friction in online ordering, particularly among younger consumers who favor convenience; this drives order frequency and larger basket sizes for Delivery Hero, which should boost both topline revenue and improve customer lifetime value.
  • Operational leverage from AI integration and ongoing platform unification-evidenced by tech-driven cost reductions (e.g., 9.5% reduction in cost per order after Glovo integration and an 18% increase in deliveries per rider per hour in Korea)-is compressing logistics costs and supporting net margin and EBITDA improvement as scale increases.
  • Expansion in Q-commerce and continued rollout of own delivery and subscription models (notably in Korea and Turkey) open new revenue streams and increase customer engagement, expected to drive both higher revenue and enhanced long-term margin structure.
  • Strong leadership positions in diverse geographies (Asia, MENA, Europe, Americas) with demonstrated double-digit GMV and revenue growth protect Delivery Hero from competitive risks, support outsized market share capture, and lay a foundation for improving net income and long-term earnings growth.

Delivery Hero Earnings and Revenue Growth

Delivery Hero Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • Analysts are assuming Delivery Hero's revenue will grow by 10.0% annually over the next 3 years.
  • Analysts assume that profit margins will increase from -4.2% today to 1.7% in 3 years time.
  • Analysts expect earnings to reach €295.6 million (and earnings per share of €1.41) by about September 2028, up from €-560.5 million today. However, there is a considerable amount of disagreement amongst the analysts with the most bullish expecting €512 million in earnings, and the most bearish expecting €197.9 million.
  • In order for the above numbers to justify the analysts price target, the company would need to trade at a PE ratio of 46.4x on those 2028 earnings, up from -12.7x today. This future PE is greater than the current PE for the GB Hospitality industry at 22.4x.
  • Analysts expect the number of shares outstanding to grow by 2.92% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 7.77%, as per the Simply Wall St company report.

Delivery Hero Future Earnings Per Share Growth

Delivery Hero Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Ongoing regulatory challenges, particularly in Europe with the forced transition to employment-based rider models (e.g., €450 million payment demands in Spain and provisions in Italy), are leading to significant increases in labor and social security costs, which could persist or escalate, negatively impacting long-term net margins and cash flow.
  • The company faces persistent foreign exchange volatility and headwinds, especially from depreciation of the U.S. dollar and Korean won, causing downward revisions to EBITDA and free cash flow guidance; sustained FX weakness may continue to erode reported revenues and earnings over the long term.
  • Delivery Hero's aggressive rollout of own delivery (OD) in key markets like Korea and Turkey, while improving customer experience, is noted to yield lower margins per order compared to marketplace orders and requires up-front investments, increasing operational costs and pressuring near
  • to medium-term profitability.
  • Legal liabilities and ongoing court actions (notably the €450 million in Spain and large antitrust settlements in the EU) demand major cash outflows and create enduring uncertainty; adverse outcomes could result in further financial penalties, straining liquidity and depressing net income.
  • Increased competition and price-based market saturation, particularly in high-growth areas like MENA and Asia, along with underdeveloped merchant funding models in Korea, threaten Delivery Hero's ability to sustain top-line growth and margin expansion, potentially leading to slower revenue growth and elevated customer acquisition and retention costs.

Valuation

How have all the factors above been brought together to estimate a fair value?
  • The analysts have a consensus price target of €34.068 for Delivery Hero based on their expectations of its future earnings growth, profit margins and other risk factors. However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of €52.0, and the most bearish reporting a price target of just €21.0.
  • In order for you to agree with the analyst's consensus, you'd need to believe that by 2028, revenues will be €17.9 billion, earnings will come to €295.6 million, and it would be trading on a PE ratio of 46.4x, assuming you use a discount rate of 7.8%.
  • Given the current share price of €24.05, the analyst price target of €34.07 is 29.4% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystConsensusTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystConsensusTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystConsensusTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

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