Tile Integration And Global Smartphone Adoption Will Boost Family Safety

Published
21 Aug 25
Updated
21 Aug 25
AnalystHighTarget's Fair Value
AU$51.00
11.6% undervalued intrinsic discount
21 Aug
AU$45.06
Loading
1Y
132.7%
7D
4.0%

Author's Valuation

AU$51.0

11.6% undervalued intrinsic discount

AnalystHighTarget Fair Value

Key Takeaways

  • Rapid global user adoption, ecosystem integration, and shifting consumer attitudes are accelerating recurring revenue, pricing power, and long-term profitability for the company.
  • Unique data assets and a strong balance sheet underpin new high-margin advertising growth and strategic expansion into related technology markets.
  • Heightened regulatory scrutiny, consumer privacy concerns, intense competition, and overreliance on core offerings threaten Life360's growth prospects, user base, and long-term revenue stability.

Catalysts

About Life360
    Operates a technology platform to locate people, pets, and things in North America, Europe, the Middle East, Africa, and internationally.
What are the underlying business or industry changes driving this perspective?
  • Analyst consensus anticipates strong international growth, but current momentum and rapid penetration rates, especially outside the US where paying circles are up over 28% and MAUs 34%, suggest Life360 could capture a global user base-potentially exceeding 150 million MAUs-faster than expected; this unlocks significant recurring revenue and margin expansion sooner than models account for.
  • While analysts broadly expect device integration to drive subscription growth, the seamless onboarding of Tile and the upcoming GPS pet tracker are shaping Life360 into a unified family safety ecosystem, laying the groundwork for higher cross-product conversion and increased ARPU, which could accelerate both revenue and profitability beyond current forecasts.
  • Consumer attitudes are rapidly shifting toward viewing digital family safety as a basic utility-Life360's entrenched cultural relevance positions its premium services as a must-have, driving outsized subscription resilience and pricing power, which will support expanding net margins and long-term earnings growth.
  • Life360's first-mover advantage in leveraging privacy-compliant, first-party location and behavioral data-combined with emerging offerings like Place Ads and Uplift-positions it to capture large, high-margin advertising budgets as location-based targeting becomes a core strategy for brands; this revenue stream could massively outpace consensus expectations as adoption by major retail, QSR, and partner channels accelerates.
  • The company's substantial cash reserves, zero-coupon convertible structure, and tested leadership succession provide unprecedented strategic firepower for bolt-on acquisitions and R&D in adjacent safety, IoT, and connected car verticals, creating an underappreciated pipeline for step-change revenue growth and sustained operating leverage.

Life360 Earnings and Revenue Growth

Life360 Future Earnings and Revenue Growth

Assumptions

How have these above catalysts been quantified?
  • This narrative explores a more optimistic perspective on Life360 compared to the consensus, based on a Fair Value that aligns with the bullish cohort of analysts.
  • The bullish analysts are assuming Life360's revenue will grow by 26.2% annually over the next 3 years.
  • The bullish analysts assume that profit margins will increase from 6.5% today to 14.9% in 3 years time.
  • The bullish analysts expect earnings to reach $127.7 million (and earnings per share of $1.23) by about August 2028, up from $27.6 million today. The analysts are largely in agreement about this estimate.
  • In order for the above numbers to justify the price target of the more bullish analyst cohort, the company would need to trade at a PE ratio of 85.4x on those 2028 earnings, down from 236.5x today. This future PE is greater than the current PE for the AU Software industry at 48.6x.
  • Analysts expect the number of shares outstanding to grow by 3.86% per year for the next 3 years.
  • To value all of this in today's terms, we will use a discount rate of 8.56%, as per the Simply Wall St company report.

Life360 Future Earnings Per Share Growth

Life360 Future Earnings Per Share Growth

Risks

What could happen that would invalidate this narrative?
  • Increasing regulatory scrutiny and heightened digital privacy regulations remain a looming risk, particularly with Life360's advertising and data-driven products such as Place Ads and Uplift, and ongoing international expansion, which could sharply limit user data collection and thus reduce high-margin advertising and partnership revenue.
  • Rising consumer awareness and skepticism towards location tracking, especially among privacy-conscious users and in markets with strong data protection norms, may lead to user attrition or slower user growth, potentially stalling expansion of the monthly active user and paying circle base and suppressing top-line revenue growth.
  • Life360's persistent overreliance on family tracking and safety features, with only nascent diversification into devices and new verticals, makes the company vulnerable to shifting consumer preferences or saturation in its core market, risking stagnant or declining revenues if growth in alternative categories fails to materialize.
  • Intensifying competition from tech giants such as Apple, Google, and Samsung, which are continuously enhancing their own native family safety, tracking, and device integration, threatens to erode Life360's differentiation, pressuring both user engagement and margin expansion as customers opt for bundled or pre-installed solutions.
  • The company's data monetization strategy through targeted ads and external partnerships exposes it to escalating cybersecurity risks and liability; a major breach or incident could result in reputational damage, regulatory penalties, and lawsuits, increasing costs and directly impacting both net margins and earnings.

Valuation

How have all the factors above been brought together to estimate a fair value?

  • The assumed bullish price target for Life360 is A$51.0, which is the highest price target estimate amongst analysts. This valuation is based on what can be assumed as the expectations of Life360's future earnings growth, profit margins and other risk factors from analysts on the bullish end of the spectrum.
  • However, there is a degree of disagreement amongst analysts, with the most bullish reporting a price target of A$51.0, and the most bearish reporting a price target of just A$21.0.
  • In order for you to agree with the bullish analysts, you'd need to believe that by 2028, revenues will be $859.2 million, earnings will come to $127.7 million, and it would be trading on a PE ratio of 85.4x, assuming you use a discount rate of 8.6%.
  • Given the current share price of A$43.61, the bullish analyst price target of A$51.0 is 14.5% higher.
  • We always encourage you to reach your own conclusions though. So sense check these analyst numbers against your own assumptions and expectations based on your understanding of the business and what you believe is probable.

How well do narratives help inform your perspective?

Disclaimer

AnalystHighTarget is a tool utilizing a Large Language Model (LLM) that ingests data on consensus price targets, forecasted revenue and earnings figures, as well as the transcripts of earnings calls to produce qualitative analysis. The narratives produced by AnalystHighTarget are general in nature and are based solely on analyst data and publicly-available material published by the respective companies. These scenarios are not indicative of the company's future performance and are exploratory in nature. Simply Wall St has no position in the company(s) mentioned. Simply Wall St may provide the securities issuer or related entities with website advertising services for a fee, on an arm's length basis. These relationships have no impact on the way we conduct our business, the content we host, or how our content is served to users. The price targets and estimates used are consensus data, and do not constitute a recommendation to buy or sell any stock, and they do not take account of your objectives, or your financial situation. Note that AnalystHighTarget's analysis may not factor in the latest price-sensitive company announcements or qualitative material.

Read more narratives