Tillkännagivande • Jun 25
Mark Lotke Declines Re-Election as Board Member of Bambuser AB (publ) Bambuser AB (publ) at its Annual General Meeting held on June 24, 2026, announced that Mark Lotke had declined re-election. Tillkännagivande • May 26
Bambuser AB (publ), Annual General Meeting, Jun 24, 2026 Bambuser AB (publ), Annual General Meeting, Jun 24, 2026, at 15:00 W. Europe Standard Time. Location: advokatfirman delphi, master samuelsgatan 17, stockholm Sweden Board Change • May 20
No independent directors Following the recent departure of a director, there are no independent directors on the board. The company's board is composed of: No independent directors. 6 non-independent directors. Director Johan Rydmark was the last director to join the board, commencing their role in 2025. The company's lack of independent directors is a risk according to the Simply Wall St Risk Model. Tillkännagivande • Feb 03
Bambuser AB (publ) has completed a Follow-on Equity Offering in the amount of SEK 15.993524 million. Bambuser AB (publ) has completed a Follow-on Equity Offering in the amount of SEK 15.993524 million.
Security Name: Shares
Security Type: Common Stock
Securities Offered: 1,005,882
Price\Range: SEK 15.9
Transaction Features: Rights Offering Tillkännagivande • Nov 06
Bambuser AB (publ) has filed a Follow-on Equity Offering in the amount of SEK 15.993524 million. Bambuser AB (publ) has filed a Follow-on Equity Offering in the amount of SEK 15.993524 million.
Security Name: Shares
Security Type: Common Stock
Securities Offered: 1,005,882
Price\Range: SEK 15.9
Transaction Features: Rights Offering Tillkännagivande • Jun 03
Bambuser AB (publ) Approves Board Elections At the annual general meeting (the “AGM”) in Bambuser AB on 2 June 2025, approved election of Alyson Welch and Johan Rydmark as new board members. Tillkännagivande • Apr 29
Bambuser AB (publ), Annual General Meeting, Jun 02, 2025 Bambuser AB (publ), Annual General Meeting, Jun 02, 2025, at 15:00 W. Europe Standard Time. Location: at advokatfirman delphi, at master samuelsgatan 17, stockholm Sweden Tillkännagivande • Jan 15
Bambuser AB (publ) to Report Q2, 2025 Results on Aug 14, 2025 Bambuser AB (publ) announced that they will report Q2, 2025 results on Aug 14, 2025 Reported Earnings • Oct 27
Third quarter 2024 earnings released Third quarter 2024 results: Revenue: kr25.4m (down 47% from 3Q 2023). Net loss: kr23.4m (loss narrowed 46% from 3Q 2023). Reported Earnings • Aug 25
Second quarter 2024 earnings released Second quarter 2024 results: Revenue: kr26.9m (down 51% from 2Q 2023). Net loss: kr28.8m (loss narrowed 43% from 2Q 2023). Over the last 3 years on average, earnings per share has fallen by 3% per year but the company’s share price has fallen by 61% per year, which means it is performing significantly worse than earnings. Tillkännagivande • Aug 22
Bambuser AB (publ) to Report Q4, 2024 Results on Feb 20, 2025 Bambuser AB (publ) announced that they will report Q4, 2024 results on Feb 20, 2025 Reported Earnings • May 13
First quarter 2024 earnings released First quarter 2024 results: Revenue: kr26.7m (down 51% from 1Q 2023). Net loss: kr28.3m (loss narrowed 41% from 1Q 2023). New Risk • Apr 11
New major risk - Revenue and earnings growth Earnings have declined by 44% per year over the past 5 years. This is considered a major risk. Ultimately, shareholders want to see a good return on their investment and that generally comes from sharing in the company's profits. If profits are declining over an extended period, then in most cases the share price will decline over time unless the company can turn around its fortunes. A trend of falling earnings can be very difficult to turn around. If the company is well already established it may also be a sign the company has matured and is in decline. In addition, if the company pays dividends it will also likely need to reduce or cut them, striking a dual blow to total shareholder returns. Currently, the following risks have been identified for the company: Major Risks Share price has been highly volatile over the past 3 months (68% average weekly change). Earnings have declined by 44% per year over the past 5 years. Minor Risk Market cap is less than US$100m (€11.1m market cap, or US$12.0m). Tillkännagivande • Mar 26
Bambuser AB Announces Sonia Lasry (Gardner) Declined Re-Election Bambuser AB announced that Sonia Lasry (Gardner) has declined re-election, at its annual general meeting, to be held on 26 April 2024. Tillkännagivande • Feb 03
Bambuser AB (publ) Appoints Jonas Lagerström as Chief Operating Officer Bambuser AB (publ) announced Jonas Lagerström has been appointed as Chief Operating Officer, effective immediately. Having joined Bambuser in 2021, Mr. Lagerström has served as the Acting CFO for the past 16 months while also holding the position of Chief Strategy Officer. Tillkännagivande • Jan 31
Bambuser AB (Publ) Appoints Jonas Lagerström as Chief Financial Officer Bambuser AB (publ) appointed Jonas Lagerström has been appointed as Chief Financial Officer, effective immediately. Having joined Bambuser in 2021, Mr. Lagerström has served as the Acting CFO for the past 16 months while also holding the position of Chief Strategy Officer. Tillkännagivande • Dec 15
Bambuser Finalizes Divestment of Jefferson AB to Ravenmedia Bambuser AB (publ) (OM:BUSER), in line with the previously announced strategic review of the business, has finalized the divestment of all shares in Jefferson AB to Ravenmedia. The purchase price amount to approximately SEK 22.3 million of which SEK 20 million was paid in cash at closing and approximately SEK 2.3 million was paid by way of issuance of a promissory note payable by the latest on 31 March 2024 with a customary 10 % interest per annum. Aligned with the focus outlined in Bambuser's Third Quarter 2023 report, the company is channeling its resources entirely into advancing its world-leading video commerce platform. The services previously provided by Jefferson AB, under the brand name Relatable, will now be delivered through an emerging global partnership ecosystem. The divestment will incur a realized loss from divestments of approximately SEK 85 million, to be reflected in Bambuser's Fourth Quarter 2023 consolidated income statement. This strategic realignment underscores Bambuser's committed confidence in its video commerce platform's transformative potential. Reported Earnings • Oct 29
Third quarter 2023 earnings released Third quarter 2023 results: Revenue: kr47.6m (down 26% from 3Q 2022). Net loss: kr43.3m (loss narrowed 25% from 3Q 2022). Revenue is forecast to grow 10% p.a. on average during the next 3 years, compared to a 10.0% growth forecast for the Interactive Media and Services industry in Europe. Over the last 3 years on average, earnings per share has fallen by 22% per year but the company’s share price has fallen by 56% per year, which means it is performing significantly worse than earnings. Tillkännagivande • Oct 12
Bambuser AB (publ) to Report Q3, 2023 Results on Oct 27, 2023 Bambuser AB (publ) announced that they will report Q3, 2023 results at 8:00 AM, Central European Standard Time on Oct 27, 2023 Recent Insider Transactions • Aug 02
Director recently bought €90k worth of stock On the 31st of July, Carl Kinell bought around 500k shares on-market at roughly €0.18 per share. This transaction amounted to 38% of their direct individual holding at the time of the trade. This was the largest purchase by an insider in the last 3 months. Insiders have collectively bought €484k more in shares than they have sold in the last 12 months. Tillkännagivande • Aug 01
Bambuser AB (publ) Appoints Cecilia Lager as New Board Member Bambuser AB (publ) announced that at the EGM was held on 31 July 2023, the company approved the appointment of Cecilia Lager as new board member of the Company for the period until the end of the next annual general meeting. Reported Earnings • Jul 28
Second quarter 2023 earnings released Second quarter 2023 results: Revenue: kr55.1m (down 5.9% from 2Q 2022). Net loss: kr50.6m (loss narrowed 13% from 2Q 2022). Revenue is forecast to grow 6.2% p.a. on average during the next 3 years, compared to a 9.7% growth forecast for the Interactive Media and Services industry in Europe. Tillkännagivande • Jul 07
Bambuser AB (publ) to Report Q2, 2023 Results on Jul 27, 2023 Bambuser AB (publ) announced that they will report Q2, 2023 results at 8:00 AM, Central European Standard Time on Jul 27, 2023 Tillkännagivande • May 24
Bambuser Enters into A Proof of Concept Agreement with One of the International Fashion Companies Bambuser announced that it has entered into a proof of concept with one of the largest international fashion companies which belongs to one of the world's largest distribution groups with headquarters in Spain. The agreement concerns the One-to- Many Live Video Shopping solution in three markets during the proof of concept phase during a total of six months starting July 2023. Reported Earnings • May 05
First quarter 2023 earnings released First quarter 2023 results: Revenue: kr54.5m (down 6.8% from 1Q 2022). Net loss: kr48.1m (loss narrowed 4.4% from 1Q 2022). Revenue is forecast to grow 16% p.a. on average during the next 3 years, compared to a 9.4% growth forecast for the Interactive Media and Services industry in Europe. Reported Earnings • Feb 12
Full year 2022 earnings released: kr0.95 loss per share (vs kr1.18 loss in FY 2021) Full year 2022 results: kr0.95 loss per share (improved from kr1.18 loss in FY 2021). Revenue: kr248.0m (up 49% from FY 2021). Net loss: kr200.2m (loss narrowed 13% from FY 2021). Revenue is forecast to grow 25% p.a. on average during the next 2 years, compared to a 9.9% growth forecast for the Interactive Media and Services industry in Europe. Tillkännagivande • Dec 01
Bambuser AB Announces Resignation of Sara Lundell as CFO, Effective February 28, 2023 Bambuser AB announced that CFO Sara Lundell has informed the Company of her intention to step down to pursue another job opportunity. Sara is currently on parental leave and will remain so until she leaves Bambuser on 28 February, 2023. Board Change • Nov 16
Less than half of directors are independent There are 9 new directors who have joined the board in the last 3 years. Of these new board members, none were independent directors. The company's board is composed of: 9 new directors. 2 experienced directors. No highly experienced directors. 1 independent director (6 non-independent directors). Independent Director Mikael Ahlström is the most experienced director on the board, commencing their role in 2018. They were also the last independent director to join the board. The following issues are considered to be risks according to the Simply Wall St Risk Model: Minority of independent directors. Lack of board continuity. Lack of experienced directors. Reported Earnings • Oct 28
Third quarter 2022 earnings released Third quarter 2022 results: Revenue: kr64.8m (up 32% from 3Q 2021). Net loss: kr57.9m (loss narrowed 3.2% from 3Q 2021). Revenue is forecast to grow 20% p.a. on average during the next 3 years, compared to a 10% growth forecast for the Interactive Media and Services industry in Europe. Reported Earnings • Jul 28
Second quarter 2022 earnings released Second quarter 2022 results: Revenue: kr58.6m (up 68% from 2Q 2021). Net loss: kr58.2m (loss widened 36% from 2Q 2021). Over the next year, revenue is forecast to grow 19%, compared to a 16% growth forecast for the industry in Germany. Tillkännagivande • Jul 28
Bambuser AB (publ) to Report Q1, 2023 Results on Apr 27, 2023 Bambuser AB (publ) announced that they will report Q1, 2023 results on Apr 27, 2023 Reported Earnings • May 02
First quarter 2022 earnings released First quarter 2022 results: Revenue: kr58.5m (up 175% from 1Q 2021). Net loss: kr50.3m (loss narrowed 9.4% from 1Q 2021). Over the next year, revenue is forecast to grow 53%, compared to a 25% growth forecast for the industry in Germany. Board Change • Apr 27
Less than half of directors are independent There are 10 new directors who have joined the board in the last 3 years. Of these new board members, 1 was an independent director. The company's board is composed of: 10 new directors. 1 experienced director. No highly experienced directors. 2 independent directors (5 non-independent directors). Independent Director Mikael Ahlström is the most experienced director on the board, commencing their role in 2018. Independent Director Karin Karlström was the last independent director to join the board, commencing their role in 2020. The following issues are considered to be risks according to the Simply Wall St Risk Model: Minority of independent directors. Lack of board continuity. Lack of experienced directors. Tillkännagivande • Apr 21
Vitruvian Partners LLP acquired a 10.2% stake in Bambuser AB (publ) (OM : BUSER). Vitruvian Partners LLP acquired a 10.2% stake in Bambuser AB (publ) (OM : BUSER) on April 20, 2022. Pursuant to transaction, Vitruvian Partners will own 21.1 million shares, representing a 10.2% stake in Bambuser.
Vitruvian Partners LLP completed the acquisition of a 10.2% stake in Bambuser AB (publ) (OM : BUSER) on April 20, 2022. Tillkännagivande • Apr 14
Bambuser Appoints David Salmon as Chief Product and Technology Officer Bambuser announced that David Salmon joins the company as chief product and technology officer to secure the market-leading position as the premium global SaaS live video shopping provider. Reported Earnings • Apr 13
Full year 2021 earnings released: kr1.18 loss per share (vs kr0.51 loss in FY 2020) Full year 2021 results: kr1.18 loss per share (down from kr0.51 loss in FY 2020). Revenue: kr166.8m (up 294% from FY 2020). Net loss: kr231.1m (loss widened 263% from FY 2020). Over the next year, revenue is forecast to grow 68%, compared to a 28% growth forecast for the industry in Germany. Reported Earnings • Apr 13
Full year 2021 earnings released: kr1.18 loss per share (vs kr0.51 loss in FY 2020) Full year 2021 results: kr1.18 loss per share (down from kr0.51 loss in FY 2020). Revenue: kr166.8m (up 294% from FY 2020). Net loss: kr231.1m (loss widened 263% from FY 2020). Over the next year, revenue is forecast to grow 68%, compared to a 28% growth forecast for the industry in Germany. Tillkännagivande • Apr 08
Bambuser AB (publ) to Report Fiscal Year 2022 Results on Feb 22, 2023 Bambuser AB (publ) announced that they will report fiscal year 2022 results on Feb 22, 2023 Tillkännagivande • Apr 01
Bambuser AB Announces Appointment of Sophie Abrahamsson as President of Americas, Effective April 1, 2022 Bambuser AB announced the promotion of Sophie Abrahamsson, Chief Commercial Officer, to President of Americas. Sophie will lead the U.S. expansion efforts after having been in charge of executing on the company's aggressive growth strategy since launch. Effective April 1, Sophie Abrahamsson takes on the role of President of Americas to enhance revenue growth, spearhead marketing and brand efforts and secure talent acquisition and retention. Recent Insider Transactions • Feb 18
Chief Product Officer recently sold €592k worth of stock On the 15th of February, Jesper Funck sold around 558k shares on-market at roughly €1.06 per share. This was the largest sale by an insider in the last 3 months. Insiders have been net sellers, collectively disposing of €792k more than they bought in the last 12 months. Breakeven Date Change • Feb 16
No longer forecast to breakeven The analyst covering Bambuser no longer expects the company to break even during the foreseeable future. The company was expected to make a profit of kr7.00m in 2024. New forecast suggests the company will make a loss of kr100.0m in 2024. Reported Earnings • Feb 12
Full year 2021 earnings: EPS in line with expectations, revenues disappoint Full year 2021 results: kr1.12 loss per share (down from kr0.51 loss in FY 2020). Revenue: kr166.8m (up 294% from FY 2020). Net loss: kr231.1m (loss widened 262% from FY 2020). Revenue missed analyst estimates by 20%. Over the next year, revenue is forecast to grow 66%, compared to a 36% growth forecast for the industry in Germany. Tillkännagivande • Feb 11
Bambuser AB (publ), Annual General Meeting, Apr 28, 2022 Bambuser AB (publ), Annual General Meeting, Apr 28, 2022. Tillkännagivande • Jan 16
Bambuser Launches an Improved UI for Its One-To-One Live Video Shopping Solution Bambuser AB (publ) announced that after a successful launch in March last year, Bambuser's One-to-One Live Video Shopping solution is now seeing a major UI refresh to further improve usability and performance. Launched in the spring of 2021, Bambuser's One-to-One Live Video Shopping solution enables retailers to invite customers into private, two-way video calls with brand representatives and if requested to integrate into CRM systems. Within the video calls, products can be showcased, demonstrated, compared and easily added to cart, making One-to-One the ideal solution to enhance personal shopping and customer service and create consultations that lead to increased sales post-call. The latest One-to-One UI updates: A premium look and feel to align with other Bambuser updates, Enlarged product display area enabling the customer to see products in greater detail, Enhanced flexibility to suit any screen size, enabling a 50/50 split screen to better showcase products, Improved customer points of interaction. Customers can now navigate through a selection of products (each featuring images and descriptions) curated by the brand representative. Breakeven Date Change • Jan 01
Forecast to breakeven in 2024 The analyst covering Bambuser expects the company to break even for the first time. New forecast suggests the company will make a profit of kr7.00m in 2024. Average annual earnings growth of 51% is required to achieve expected profit on schedule. Reported Earnings • Nov 09
Third quarter 2021 earnings released The company reported a decent third quarter result with improved revenues, although losses increased and control over costs was weaker. Third quarter 2021 results: Revenue: kr49.0m (up 302% from 3Q 2020). Net loss: kr59.8m (loss widened kr50.5m from 3Q 2020). Recent Insider Transactions • Sep 01
Chief Product Officer recently sold €238k worth of stock On the 30th of August, Jesper Funck sold around 166k shares on-market at roughly €1.44 per share. This was the largest sale by an insider in the last 3 months. Insiders have been net sellers, collectively disposing of €517k more than they bought in the last 12 months. Recent Insider Transactions • Aug 27
Independent Director recently sold €142k worth of stock On the 20th of August, Carl Kinell sold around 100k shares on-market at roughly €1.42 per share. This was the largest sale by an insider in the last 3 months. Insiders have been net sellers, collectively disposing of €136k more than they bought in the last 12 months. Tillkännagivande • Aug 25
Joel Citron acquired an unknown stake Bambuser AB (publ) (OM:BUSER) from Maryam Ghahremani, Jesper Funck and Carl Kinell. Joel Citron acquired an unknown stake Bambuser AB (publ) (OM:BUSER) from Maryam Ghahremani, Jesper Funck and Carl Kinell on August 20, 2021. The combined consideration for shares and stock options is SEK 15.3 million. The
transaction with Maryam Ghahremani represents only seven percent of her holdings in Bambuser. She remains a dedicated Chief Executive Officer and long-term shareholder and owns, after the sale, 527,917 shares and 7,636,071 options in
the company.
Joel Citron completed the acquisition of an unknown stake Bambuser AB (publ) (OM:BUSER) from Maryam Ghahremani, Jesper Funck and Carl Kinell on August 20, 2021. Reported Earnings • Aug 21
Second quarter 2021 earnings released The company reported a decent second quarter result with improved revenues, although losses increased and control over costs was weaker. Second quarter 2021 results: Revenue: kr34.8m (up 411% from 2Q 2020). Net loss: kr42.9m (loss widened kr37.1m from 2Q 2020). Executive Departure • Aug 04
Interim Chief Financial Officer Johan Helgius has left the company On the 1st of August, Johan Helgius' tenure as Interim Chief Financial Officer ended after less than a year in the role. We don't have any record of a personal shareholding under Johan's name. Johan is the only executive to leave the company over the last 12 months. The current median tenure of the management team is 1.50 years, which is considered inexperienced in the Simply Wall St Risk Model. Tillkännagivande • Jun 30
New Bambuser App for Shopify Enables Platform Merchants to Seize the Live Video Shopping Opportunity Bambuser announced the launch of the Live Shopping with Bambuser app for Shopify, one of the fastest growing e-commerce platforms in the world. Developed and launched by Woolman, the largest Shopify Plus agency in Europe, the app can be downloaded directly from the app store at apps.shopify.com/live-video-shopping. Merchants installing the Live Video Shopping with Bambuser app benefit from: Automated installation of required code; An embeddable live video player that works responsively both in mobile and desktop; A user-friendly interface for managing calls-to-action (CTAs); In-stream purchasing through full integration with inventory and Shopify's native shopping cart; Advanced metrics and reporting on audience engagement, add-to-cart rates and conversions made through live shopping events. Use of Woolman's Live Video Shopping with Bambuser app requires merchants to set up a Bambuser account, which can be completed easily and at no cost by signing up for Bambuser's self-service option at signup.bambuser.com. Tillkännagivande • Jun 09
Bambuser Launches Social Multistreaming Bambuser announced the launch of social media multistreaming, a new capability that empowers retailers to broadcast Live Video Shopping events across popular social channels. The feature will amplify the impact of retailers' interactive shopping implementations, enabling them to capture large, highly-engaged audiences on third-party sites and drive them to owned e-commerce properties for engagement and conversion. With multistreaming, Bambuser is offering a best-of-both-worlds solution merging the benefits of social commerce with the stability and control of branded e-commerce experiences. At launch, retailers will have the ability to simultaneously stream live shopping events on their websites and Facebook via app integration as well as across other channels such as TikTok, LinkedIn and YouTube that allow custom RTMP connections. Full integrations for these and other platforms will be added in subsequent versions to be released throughout 2021. Development of the new feature is part of Bambuser's ongoing commitment to providing brands and retailers with a robust, platform-agnostic solution that will optimize the impact of their live shopping initiatives. With the initial release of multistreaming, the feature is primarily focused on increasing awareness of and driving traffic to Live Video Shopping segments on the retailer's owned website. As the technology continues to be developed, Bambuser will augment the solution, adding support for overlays, calls to action, interactive elements and multichat. Activities such as adding to cart and check out will be completed on the merchant's platform, enabling them to retain control of the customer experience and eliminating privacy and security risks. Tillkännagivande • Jun 01
Bambuser AB (publ) (OM:BUSER) completed the acquisition of Jefferson AB. Bambuser AB (publ) (OM:BUSER) entered in an agreement to acquire Jefferson AB on May 17, 2021. The Purchase Price which is based on an enterprise value of SEK 200 million as adjusted for net cash and working capital, is paid partly with 4,450,376 newly issued shares in Bambuser, equivalent to a value of SEK 100 million and partly through a cash payment of SEK 100 million as adjusted for net cash and working capital. The Consideration Shares are issued at a price of SEK 22.47 per share, equal to the VWAP on Nasdaq First North Growth Market during the ten trade days preceding this announcement (excluding today’s trading).The two companies will operate and service customers independently. Relatable founder Martin Garbarczyk will join Bambuser's executive team as Chief Revenue Officer (CRO). Following completion of the transaction, the sellers of Relatable will hold approximately 2.205 percent of the outstanding shares and votes in Bambuser. The completion of the transaction is expected to take place on or around May 31, 2021. Baker & McKenzie Advokatbyrå KB acted as legal advisor while Owl Rock Capital Securities, LLC acted as financial advisor to Bambuser AB.
Bambuser AB (publ) (OM:BUSER) completed the acquisition of Jefferson AB on May 31, 2021. Tillkännagivande • May 29
Bambuser Premieres Real-Time Virtual Productions for Live Video Shopping Bambuser, announced the successful launch of real-time virtual live shopping productions, powered by advanced high-quality 3D graphics. The new production capabilities enable viewers to travel across exotic locations in a never seen before online customer experience. As a result, the add-to-cart click rate skyrocketed, which paves the way for a new era of premium virtual productions as part of Bambuser's offering. Part of Bambuser's quest to provide the most innovative and immersive online shopping experiences, the first-of-its-kind show for retailer Lindex took shoppers on a virtual tour across Scandinavia's most scenic summer locations. Featuring simulated beach settings such as Tylösand and Gotland, the interactive and shoppable event was streamed from Virtual Star Studios, one of Europe's most advanced green screen studios. Lindex, one of Bambuser's trailblazing fashion retailers, tapped Bambuser to create the unique experience for the launch of their summer collection. The live show was produced using advanced technology that enables rendering of high-end 3D photorealistic graphics in Unreal Engine, resulting in the creation of stunning worlds and environments. The live show exceeded the Bambuser average performance across a number of key success metrics, including drawing more than twice as many viewers. Lindex also saw an impressive conversion boost, achieving a 55% add-to-cart click rate, which is significantly higher than the retailer's average of 21%. Following the livestream, the recording has continued to engage shoppers. In just 48 hours, the show's replay has received over 136% more views than the average number of views a recorded show garners in a month. Tillkännagivande • May 21
Bambuser AB Launches Landscape Mode, Bringing 16:9 Cinematic-Style Viewing to Live Video Shopping Bambuser AB announced the official launch of landscape mode for its Live Video Shopping One-to-Many, a new feature that enhances the shopping experience by enabling interactive ecommerce events to be viewed across users' full screens. Supporting a 16:9 aspect ratio, the horizontal viewing mode provides a more immersive and cinematic experience on mobile or desktop devices. After beta testing the landscape feature with several brands and retailers already using Bambuser's platform, including Matas, the Danish beauty retailer, and ALTERNATE, one of the e-commerce companies in Germany, the feature is now available for all Bambuser One-to-Many customers. Brands and retailers can immediately leverage the feature for both new and previously-recorded Live Video Shopping events. During beta testing, use of the landscape format correlated to increased conversion rates. The Matas event featured influencer, TV host and journalist Annette Heick and her husband, renowned chef Jesper Vollmer. ALTERNATE leveraged the format for its special Star Wars Day livestream, which highlighted select, licensed sets available in the store's LEGO SHOP. The full impact of landscape mode on engagement and sales metrics will be better understood following broader implementation across Bambuser's broad, global customer base. Tillkännagivande • May 19
Bambuser AB (publ) (OM:BUSER) entered in an agreement to acquire Relatable Bambuser AB (publ) (OM:BUSER) entered in an agreement to acquire Relatable on May 17, 2021. The Purchase Price which is based on an enterprise value of SEK 200 million as adjusted for net cash and
working capital, is paid partly with 4,450,376 newly issued shares in Bambuser, equivalent to a value of SEK 100 million and partly through a cash payment of SEK 100 million as adjusted for net cash and working capital. The Consideration Shares are issued at a price of SEK 22.47 per share, equal to the VWAP on Nasdaq First North Growth Market during the ten trade days preceding this announcement (excluding today’s trading).The two companies will operate and service customers independently. Relatable founder Martin Garbarczyk will join Bambuser's executive team as Chief Revenue Officer (CRO). Following completion of the transaction, the sellers of Relatable will hold approximately 2.205 percent of the outstanding shares and votes in Bambuser. The completion of the transaction is expected to take place on or around May 31, 2021. Baker McKenzie is acting as legal advisor to Bambuser in relation to the transaction. OWL is acting as financial advisor to Bambuser. Tillkännagivande • Mar 11
Bambuser Enters A Pilot Agreement with Mercado Libre Bambuser has entered into a pilot agreement with Mercado Libre. The agreement initially runs for three months and is based on a combination of fixed and variable costs, where the majority of the contract value is judged to be attributed to the variable part. Bambuser entered into a pilot agreement for Live Video Shopping with Mercado Libre. The agreement initially runs for a period that starts until three months after the date of the first live show, and is based on a combination of fixed and variable costs. The variable monthly revenue cannot be estimated in advance as it depends on usage and is driven by a combination of a number of different parameters. Recent Insider Transactions • Mar 04
Independent Director recently sold €261k worth of stock On the 2nd of March, Mikael Ahlström sold around 100k shares on-market at roughly €2.61 per share. This was the largest sale by an insider in the last 3 months. Insiders have been net sellers, collectively disposing of €258k more than they bought in the last 12 months. Reported Earnings • Feb 27
Full year 2020 earnings released: kr0.51 loss per share (vs kr0.51 loss in FY 2019) The company reported a solid full year result with improved revenues and control over costs, although losses increased. Full year 2020 results: Revenue: kr38.1m (up kr33.7m from FY 2019). Net loss: kr63.8m (loss widened 226% from FY 2019). Is New 90 Day High Low • Feb 18
New 90-day high: €2.92 The company is up 170% from its price of €1.08 on 20 November 2020. The German market is up 10.0% over the last 90 days, indicating the company outperformed over that time. It also outperformed the Interactive Media and Services industry, which is up 4.0% over the same period. Tillkännagivande • Feb 13
Bambuser Expands Live Video Shopping Production Capabilities for with Launch of Dual Hosting & External Camera Compatibility Bambuser announced the launch of new dual host broadcasting capabilities and compatibility with external cameras and software, two in-demand features that give brands and retailers greater flexibility and control over their Live Video Shopping productions. The product updates closely follow several other major platform enhancements released to help customers increase awareness of and drive traffic to their interactive e-commerce initiatives. Bambuser's Dual Hosting solves production challenges posed by stay-at-home recommendations and social distancing requirements, enabling Live Video Shopping events to have hosts and guests in different locations. As part of the Broadcaster app for iOS, Dual Hosting enables brands and retailers to easily produce shows featuring different hosts, guests and other influencers, each from a different location. The platform currently supports two simultaneous connections without lag, quality degradation or interruption to the platform's e-commerce functionality. During extensive beta testing, Bambuser observed lifts in viewer engagement metrics such as the quantity of activities in the live chat during shows that leveraged dual hosting. The company attributes this improved performance to the more immersive and conversational nature of the split screen, dual host experience. Tillkännagivande • Feb 05
Bambuser Augments Live Video Shopping Platform with New Features for Audience Engagement and Accessibility Bambuser announced the launch of several new features enabling retailers to increase the impact of their Live Video Shopping initiatives. The added capabilities are designed to drive awareness and audience growth while enhancing engagement and facilitating social sharing of interactive e-commerce experiences, before, during and after live events. The feature enhancements include: Floating Action Button (FAB) Previews:
A powerful way to increase awareness of and drive traffic to Live Video Shopping events, Bambuser's FAB Previews are small video overlays that unobtrusively alert site visitors to upcoming events. When deployed in the moments prior to going live, the pop-up teaser videos elicit a heightened sense of urgency, leading to
significantly higher visitor-to-viewer conversions. Event Spotlight Modules: Also driving the conversion of site visitors to show viewers, Event Spotlight Modules enable retailers to seamlessly promote current, past and upcoming Live Video Shopping events on curated landing pages and video banners. These fully-customizable, plug-and-play modules are easy to embed on any web page, and, when automated, significantly reduce friction and administrative burden. Audio Descriptions: Augmenting its previously-announced closed captioning capabilities, Bambuser added a new audio captioning feature that enables audible descriptions of key visual elements from the video (settings, actions, facial expressions, scene changes etc.) to be added to events. The feature, which greatly increases retailers' ability to serve people with visual impairments, was developed as part of Bambuser's ongoing commitment to exceeding the standards for Americans with Disability Act (ADA)-compliant websites. In third-party testing prior to the launch of both audio and text captioning, the platform scored well above average for ADA compliance. Bambuser expects to achieve a near-perfect score upon the next review. Added Social Options: Elevating the potential for virality, Bambuser added Share from Pre-Screen, a new capability that allows viewers to share upcoming Live Video Shopping events with their social connections across all popular platforms. Also added is the ability to share from a specific timestamp in a recorded show, which allows highlighting specific products and memorable moments during the event. Complementing these capabilities is a new Add to Calendar option, a feature that will help ensure people who are interested in a particular Live Video Shopping event receive reminders and notifications, which increase the chances they will ultimately attend. Tillkännagivande • Feb 03
Boozt Launches Live Video Shopping at Stockholm Fashion Week - in Partnership with Bambuser Boozt makes the first move to integrate Live Video Shopping powered by Bambuser at Stockholm Fashion Week 9 - 11 February. As a strategic partner of Stockholm Fashion Week (SFW), Boozt is the first e-commerce retailer to hold a live video shopping event as part of the fashion week schedule. The Boozt Watch & Shop will be a daily event featuring highlights from the SFW schedule, allowing users to engage in an interactive shopping experience in real-time within the video broadcast. Is New 90 Day High Low • Feb 03
New 90-day high: €1.94 The company is up 113% from its price of €0.91 on 05 November 2020. The German market is up 16% over the last 90 days, indicating the company outperformed over that time. It also outperformed the Interactive Media and Services industry, which is down 1.0% over the same period. Tillkännagivande • Jan 22
Bambuser AB (Publ) Announces Nomination Committee for the 2021 Annual General Meeting Bambuser AB (publ) announced that the Nomination Committee for the 2021 annual general meeting has been appointed in accordance with the principles resolved by the annual general meeting held on 21 April 2020. The Nomination Committee consists of: Claes Kinell, appointed by Muirfield Invest AB, also appointed by Ribers Park Fastighets AB and Ligerism AB; Mark Lotke, appointed by Harmony Partners IV, L.P.; Carl Armfelt, appointed by TIN Fonder; and Joel Citron, appointed by Tenth Avenue Holdings, LLC, also representing private holding. Tillkännagivande • Dec 11
Ombori and Bambuser Enter Strategic Partnership for Digital Omnichannel Experiences Bambuser and Ombori announced a strategic partnership to jointly launch the next generation of digital store experiences. Ombori and Bambuser have teamed up to offer the next generation of innovative solutions to support retailers in their ambitions of creating seamless omnichannel experiences. The new partnership combines Ombori's re-usable architecture's strength and flexibility that bridges Cognitive Services, IoT, Mobile Phones, and Digital Signage with Bambuser's proprietary live streaming solutions. Tillkännagivande • Dec 04
Bambuser AB (publ) and AMF Fastigheter AB Announce Premiere of The Lobby Live Bambuser AB (publ) and AMF Fastigheter AB announced premiere of The Lobby Live, the first studio of its kind in Europe. The Lobby Live, a studio for Live Video Shopping and pop-up spaces for physical retail, is now opening in MOOD Stockholm. The Lobby Live is an initiative from AMF Fastigheter and the interactive live video provider Bambuser with the common goal of integrating digital and physical retail through innovative technology.
AMF Fastigheter is the first real estate company in Sweden to enter into a partnership with Bambuser. Together, the companies are now inaugurating The Lobby Live in MOOD Stockholm to offer more brands to take part in the technology that links digital and physical retail. This is the first time Live Video Shopping is embedded into the offering of a shopping mall. The initiative brings retailers the ability to secure short-term space in one of Sweden's most fashionable retail districts. In addition to space for in-person shopping, The Lobby Live offers a studio in which they can host Live Video Shopping experiences using Bambuser's platform. The Lobby Live enables more brands and retailers to test the format that increases both digital reach and sales and at the same time drives traffic to the physical store. By adding Live Video Shopping to their customer engagement strategies, retailers can give consumers opportunities to shop during hosted live streams with an integrated purchase function. During the broadcasts, which are often presented by experts, influencers and store staff, consumers can ask questions and interact with the hosts, which enhances the experience and provides a sense of urgency that boosts sales. Tillkännagivande • Nov 26
FirstBank entered into a purchase agreement to acquire Viddget AB from Bambuser AB (publ) (OM:BUSER) for approximately SEK 4 million. FirstBank entered into a purchase agreement to acquire Viddget AB from Bambuser AB (publ) (OM:BUSER) for approximately SEK 4 million on November 25, 2020. The deal includes FirstBank the right to use and further develop Viddget's banking solution in its own operations without any time constraints. Is New 90 Day High Low • Nov 20
New 90-day high: €1.08 The company is up 10.0% from its price of €0.98 on 21 August 2020. The German market is up 2.0% over the last 90 days, indicating the company outperformed over that time. It also outperformed the Interactive Media and Services industry, which is down 12% over the same period. Tillkännagivande • Nov 18
Zington and Bambuser Enter Strategic Partnership to Launch Interactive E-Commerce Experiences with Live Video Shopping Scandinavian digital consultancy firm Zington, and interactive live video shopping provider Bambuser announce a strategic partnership to bring interactive live video shopping to Nordic e-commerce companies. In the spring of 2020, Zington noted an increased interest in live shopping solutions in Europe and began work on finding the best solution for its customers. Bambuser, a pioneer in mobile live streaming since its inception in 2007, launched Live Video Shopping based on its proprietary technology in September 2019. Bambuser thus became the first company to offer live shopping outside Asia and the technology is used by some of the brands and e-commerce companies. Tillkännagivande • Nov 06
Bambuser Launches New Shopify App for Live Video Shopping Bambuser announced the launch of a powerful new app for merchants using Shopify, one of the world's most popular e-commerce platforms. The Shopify custom app is provided free of charge to Bambuser's clients using Shopify e-commerce platform to reduce development costs and time to market when implementing Live Video Shopping on their site. The app takes care of implementing the codes necessary to run Live Video Shopping and offers a user-friendly interface within Shopify for managing Call-to-Actions (CTAs) for the Live Shopping shows on the site. Using Bambuser's newly launched app, over one million e-commerce stores using Shopify will be able to incorporate Bambuser's best-in-class Live Video Shopping experiences across channels seamlessly. In early October, Bambuser released a verified cartridge with Salesforce, offering Salesforce Commerce Cloud merchants low-friction integration. Tillkännagivande • Oct 30
Bambuser AB (publ) Enters New Agreement with MOOD District Bambuser AB (publ) has entered into a new agreement with MOOD District for a period of six months worth SEK 737,000. The agreement concerns usage of Live Video Shopping and is a continuation of a previous collaboration on Summer MOOD TV. Summer MOOD TV was a live streaming fashion and lifestyle series in six episodes that featured brands and retailers in Stockholm's chic MOOD District, an area developed by AMF Fastigheter as an urban meeting place focused on creativity, shopping, innovation and inspiration. Tillkännagivande • Oct 27
Bambuser Announces Addition of Several New Features to the Live Video Shopping Platform Bambuser announced the addition of several new features to the company's Live Video Shopping platform. The new capabilities enable retailers to drive deeper customer engagement and maximize the impact of their live streaming e-commerce initiatives, both during and after the events. Major feature enhancements include: Multi-domain broadcasting: Increased abilities for multi-location retailers to easily offer location-based live experiences for a single stream. For example, a show can be hosted on a .com domain in English with prices in USD, but when accessed from the retailers' .fr domain, the content will be in French and Euros. With this capability, the retailer gets more value from one stream while maintaining a uniform customer experience and more of potential audience can participate in the experience without issues like language barriers. More direct audience engagement in chat: Makes Live Video Shopping more conversational by allowing retailers to quote and respond to audience posts, which enhances the sense of connection between retailer and shopper. Closed captioning (CC): Enables retailers to make Live Video Shopping experiences accessible to people with hearing loss, a particularly important feature for compliance with the Americans with Disabilities Act (ADA) in the U.S. The update also includes a simplified process for sharing, which makes it easier for shoppers to invite friends to live streams and recorded shows via social media, email and SMS, and "pinned comments," which allow retailers to promote specific content and products in chat. Bambuser is also launching functions that help retailers maximize the long-term value of Live Video Shopping, with more robust reporting and less administrative burden. The platform's customer-facing performance monitoring dashboard has been redesigned for ease of use. Furthermore, Bambuser added a new feature that offers auto-play calls to action (CTAs) as well as a ready-made archive where shows are automatically saved and organized so they can continue to be beneficial long after the live event concludes. Tillkännagivande • Oct 15
Bambuser Enters A Pilot Agreement with Farfetch to Launch Live Video Shopping with the Leading Global Platform for Luxury Fashion Bambuser AB has signed a pilot agreement for Live Video Shopping with FARFETCH UK Limited, The agreement gives the customer the right to use Live Video Shopping at a fixed cost of GBP 35,000, with support for English, Japanese, Chinese and Arabic languages during the pilot phase, which lasts for six months. Tillkännagivande • Oct 10
Bambuser and AMF Fastigheter Partner to Bring Omnichannel Shopping Opportunities to Physical Stores SALBambuser and AMF Fastigheter announced a strategic partnership to bring Live Video Shopping into physical stores to link in-store salespeople and experts to customers at home for an interactive and personal experience. This first-of-its-kind interactive concept will make physical stores more experience-based using innovative technical solutions to strengthen retail both online and offline and open up new opportunities for Bambuser to expand into physical stores and omnichannel players This exciting partnership follows a successful pilot initiative with shopping center MOOD Stockholm, which launched a live broadcast fashion and lifestyle series that offered both shopping and inspiration by lifting brands and profiles operating in the shopping district. The value that many retailers deliver is the specialist experience they provide in-store. With the pandemic came the opportunity to realize this digitally. By utilizing this technology, a salesperson in a store can reach customers all over the country, providing a specialized and tailored experience digitally and increasing digital foot traffic.