Announcement • Apr 01
Starco Brands, Inc. announced delayed annual 10-K filing On 03/31/2026, Starco Brands, Inc. announced that they will be unable to file their next 10-K by the deadline required by the SEC. Announcement • Oct 04
Skylar Unveils Its First Signature Fragrance for Skylar: Double Dates Skylar announced the launch of Double dates, the first fragrance created under the vision of Skylar's new Chief Creative Officer and "Refounder," Leah Kateb. This fragrance new eau de parfum signals a bold new era for Skylar as the brand continues its evolution into a more elevated, sophisticated territory while deepening its connection with a new generation of fragrance lovers. Decadent yet refined, Double dates blends the sweetness of ripe dates, the indulgence of sticky to coffee, and the richness of brown sugar into a fragrance that is as inviting as it is sophisticated. Inspired by Kateb's Middle Eastern heritage and her playful love of smelling delicious at all times, the fragrance captures the intimacy of a shared dessert and the allure of a perfect date night, designed to linger long after the moment ends. Crafted with Skylar's signature clean beauty standards, Double dates is vegan, cruelty-free, hypoallergenic, and safe for sensitive skin - proving that indulgence and responsibility can exist hand in hand. Double dates is available starting October 9th as a 50ml eau de parfum ($90) and 10ml travel spray ($30) exclusively on the Sephora app, rolling out nationwide on October 10. Announcement • Aug 25
Starco Brands, Inc. Elements David Dreyer as Chief Marketing Officer Starco Brands, Inc. eliminated the position of Chief Marketing Officer, resulting in the departure of Mr. David Dreyer, effective immediately. This decision is part of a strategic initiative to streamline the Company’s organizational structure, enhance operational efficiency, and optimize resource allocation. No replacement will be appointed for this role, as its responsibilities will be integrated across existing leadership teams. Announcement • Jul 29
Starco Brands, Inc. (OTCPK:STCB) entered into a non-binding exclusive Letter of Intent to acquire The Starco Group, Inc. Starco Brands, Inc. (OTCPK:STCB) entered into a non-binding exclusive Letter of Intent to acquire The Starco Group, Inc. on July 29, 2025. Under the proposed transaction, Starco Brands, Inc. would be renamed “STARCO” and create two main operating subsidiaries, Starco Brands and Starco Manufacturing. Each will operate as separate business units under the public STARCO umbrella which will continue to be led by Ross Sklar, the Chairman & CEO.
The transaction is expected to close in Q4 2025, subject to due diligence, documentation and any regulatory compliance requirements. Announcement • May 16
Starco Brands, Inc. announced delayed 10-Q filing On 05/15/2025, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Apr 19
Starco Brands, Inc. to Report Fiscal Year 2024 Results on Apr 18, 2025 Starco Brands, Inc. announced that they will report fiscal year 2024 results at 12:30 PM, US Eastern Standard Time on Apr 18, 2025 Announcement • Apr 01
Starco Brands, Inc. announced delayed annual 10-K filing On 03/31/2025, Starco Brands, Inc. announced that they will be unable to file their next 10-K by the deadline required by the SEC. Announcement • Jan 17
Starco Brands Announces Launch of Nude Skin Starco Brands announced the launch of Nude Skin, the latest addition to its trailblazing clean fragrance brand, Skylar. This sophisticated new eau de parfum redefines everyday luxury with a radiant blend of tiger orchid, warm vanilla, and golden amber. Designed to capture the effortless allure of a second skin, Nude Skin seamlessly melds with natural scent for a fragrance that is uniquely yours. Available starting January 17, 2025, Nude Skin marks a bold new chapter in Skylar's evolution, offering an elevated fragrance profile designed for the modern, refined wearer. Nude Skin signals Skylar's transition from playful beginnings to a more mature and luxurious scent experience. Perfectly suited for those who grew up alongside the brand, Nude Skin is a reflection of how Skylar-- and its loyal community-- has evolved. Key notes of tiger orchid, warm Vanilla, and golden amber blend seamlessly to create a fragrance that lingers beautifully on the skin. Available in 50mL for $90 and a 10mL rollerball for $30, Nude Skin is part of the amber, floral, and fruity scent family, making it a versatile yet refined addition to anyone's fragrance wardrobe. Designed to elevate everyday routine, Nude Skin offers a subtle yet captivating allure for daily wear and a sophisticated elegance for evening occasions. Its warm, rich notes layer effortlessly with Skylar favorites like Salt Air, Vanilla Sky, and Citrus Reverie to create a custom scent wardrobe. Skylar continues to lead the clean fragrance movement with Nude Skin, proving that modern luxury can align with eco-conscious values. Perfect for sophisticated Gen Z and the modern millennial, Nude Skin bridges the gap between playful and polished, offering an elevated fragrance experience that leaves a lasting impression. Announcement • Oct 31
Starco Brands, Inc. to Report Q3, 2024 Results on Nov 14, 2024 Starco Brands, Inc. announced that they will report Q3, 2024 results After-Market on Nov 14, 2024 Announcement • Oct 09
Starco Brands, Inc. Launches New Garlic Butter Flavor for Winona Popcorn Spray Starco Brands, Inc. announced that Winona Popcorn Spray launched its latest flavor sensation: Garlic Butter. This new addition to the Winona Popcorn Spray lineup promises to elevate the popcorn experience with its rich, savory taste and irresistible aroma. The Winona Popcorn Spray disrupted the popcorn category by solving the problem of dry seasoning ending up at the bottom of the bowl. Winona Popcorn Spray ensures its rich and mouth watering flavor covers and sticks to every kernel, bringing the movie theater popcorn experience into your home. The current Butter Flavor, which is extremely low calorie and non-GMO, consistently leads the category as reflected in IRI data showing upwards of 6 units sold on a per store basis in mass retail. The new Garlic Butter spray is crafted with a perfect blend of buttery richness and the bold, delectable taste of garlic, providing a gourmet touch to your popcorn. This exciting flavor is set to become a household favorite, perfect for movie nights, parties, and everyday snacking and like the original Butter Flavor, is extremely low calorie, non-GMO and powered by air. The Garlic Butter spray is made with high-quality, natural ingredients, ensuring a delicious and guilt-free snacking experience. As with all Winona Popcorn Spray products, the new flavor is non-GMO, gluten-free and dairy-free. It is designed to be easy to use, allowing popcorn lovers to enjoy a burst of garlic butter flavor with just a simple spray. The new flavor is currently on retail shelves at Walmart, Hyvee, and Meijer, and will go into broader distribution later this year and into 2025. Announcement • Jul 30
Starco Brands, Inc. to Report Q2, 2024 Results on Aug 13, 2024 Starco Brands, Inc. announced that they will report Q2, 2024 results After-Market on Aug 13, 2024 Announcement • Jun 20
Starco Brands, Inc. Launches New 'Citrus Reverie' Fragrance Celebrating Endless Summer Starco Brands, Inc. announced that Skylar, producer and pioneer of clean fragrances designed to help individuals feel beautiful, confident, and safe in their skin, has launched a new summer fragrance, Citrus Reverie. The latest clean and sensitive skin-safe scent marks the start of the brand's "Endless Summer" campaign, offering fragrance-lovers aserene escape to their favorite season that they can reach for all year long. Citrus Reverie is available in full (1.7 fl oz at $90) and travel sizes (0.33 fl oz at $30) on skylar.com June 20, and on sephora.com June 22, 2024. Citrus Reverie encapsulates the spirit of summer with captivating scents of juicy, sun-soaked citrus. Notes of zesty rangpur mandarin, soft pink pineapple, and delicate orange flower that blend harmoniously to evoke fruity, dazzling, and tropical aromas reminiscent of sunny days and golden hour evenings. This unique and fresh fragrance provides a whimsical scent that lingers long after application, making every moment feel like a sun-drenched escape. Citrus Reverie are Skylar's latest fragrance following the launch of Sunkissed Dahlia in November 2023. Citrus Reverie was hypoallergenic, safe for sensitive skin, and free of 26 top fragrance allergens and over 1,300 questionable ingredients. Skylar Clean Beauty is formulated to EU clean ingredient standards and added safe-for-sensitive-skin testing and claims. The products are designed to support the brand's sustainability mission, with every bottle, cap, and carton being 100% recyclable. Skylar Clean Beauty has released multiple scents since launching in 2017 in both 50ml EDP and 10ml EDP Rollerball formats, including Sunkissed Dahlia, Vanilla Sky, Boardwalk Delight, Salt Air, Pink Canyon, Coconut Cove, Lime Sands, and Peach Fields. In September 2023, the brand announced their hair and body mists: Boardwalk Delight, Vanilla Sky, Peach Fields & Coconut Cove. Announcement • May 11
Starco Brands, Inc. to Report Q1, 2024 Results on May 15, 2024 Starco Brands, Inc. announced that they will report Q1, 2024 results After-Market on May 15, 2024 Announcement • Apr 17
Starco Brands Unveils Complete Protein Powder Starco Brands announced that Soylent-- maker of award-winning, science-backed nutrition shakes with a mission to make complete, sustainable nutrition accessible, appealing and affordable to all -- unveiled its latest innovation, Soylent Complete Protein Powder. Initially available on soylent.com and amazon.com in both Chocolate and Vanilla, Soylent Complete Protein powder levels up the protein shake category by offering a blend that is as nutritious as it is delicious. The Science of Complete Nutrition: Soylent's Complete Protein Powder is a marvel of nutritional science, offering a comprehensive solution to daily dietary needs. This product boasts 5g BCAAs (branch chain amino acids), 3.5g MCT (medium-chain triglycerides), and 65mg DHA (docosahexaenoic acid), supporting muscle recovery and bone health and contributing to a cholesterol-lowering diet. Soylent's Complete Protein powder also boosts immune health and enhances brain function due to its rich oga-3 fatty acids, vitamins, and minerals. Its zero-sugar content and inclusion of MCT oil further distinguish it as a superior choice for individuals of all ages seeking to maintain a healthy lifestyle. Announcement • Apr 04
Starco Brands, Inc. Provides Revenue Guidance for the Year 2024 Starco Brands, Inc. provided revenue guidance for the year 2024. For the year, the company expects $78 million to $82 million representing 19% to 26% growth compared to fiscal year 2023. Announcement • Apr 03
Starco Brands, Inc. announced delayed annual 10-K filing On 04/02/2024, Starco Brands, Inc. announced that they will be unable to file their next 10-K by the deadline required by the SEC. Announcement • Mar 19
Starco Brands, Inc. to Report Q4, 2023 Results on Apr 01, 2024 Starco Brands, Inc. announced that they will report Q4, 2023 results at 4:00 PM, US Eastern Standard Time on Apr 01, 2024 Announcement • Feb 07
Starco Brands, Inc. Revises Earnings Guidance for the Fiscal Year 2023 Starco Brands, Inc. revised earnings guidance for the fiscal year 2023. For the year, company now expects reported net revenue to be $70 million, around the mid-point of the previously provided guidance range of $66 million to $77 million. Announcement • Feb 06
Starco Brands, Inc. Provides Earnings Guidance for the Fiscal Year 2024 Starco Brands, Inc. provided earnings guidance for the fiscal year 2024. For the year, the company is projecting between $78 million and $82 million in reported net revenue. Announcement • Nov 15
Starco Brands, Inc. Provides Revenue Guidance for the Fiscal Year 2023 Starco Brands, Inc. provided revenue guidance for the fiscal year 2023. For the year, the company continues to project between $66 million to $77 million in reported net revenue, representing 746% to 887% growth compared to fiscal year 2022. Announcement • Aug 30
Starco Brands, Inc. Announces Pumpkin SpiceWhipshots New Limited-Edition Pumpkin Spice Flavor Starco Brands, Inc. announced Pumpkin SpiceWhipshots as the innovative vodka-infused whipped cream’s newest limited-edition flavor. Starting this week, consumers will be able to take their PSL to the next level with Pumpkin Spice Whipshots, available online and at retailers across the nation including: Albertsons, Safeway, Total Wine, BevMo, Meijer, Spec’s, Vons, and select Kroger and Walmart locations. Whipshots’ newPumpkin Spice flavor launches in tandem with the resurgence of pumpkin products across the marketplace this season. Consumers are encouraged to elevate their espresso and coffee-based beverages using Pumpkin Spice to create a Pumpkin SPIKED Latte, the ultimateseasonal pick-me-up guaranteed to fight the autumn chill. Whipshots continues to expand its limited-edition lineup with the new flavor perfect for seasonal desserts, beverages, or on its own. The brand is creating a buzz surrounding the launch of Pumpkin Spice Whipshots following its recent expansion into 36 states and surpassing three million cans sold earlier this month. Announcement • Aug 17
Starco Brands, Inc. announced delayed 10-Q filing On 08/15/2023, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Jul 11
Starco Brands, Inc. Provides Revenue Guidance for the Full Year 2023 Starco Brands, Inc. provided revenue guidance for the full year 2023. For the year, the company Projecting over $66 million to $77 million in Reported Net Revenue, representing +746% to 887% growth compared to FY22. Announcement • Jun 15
Starco Brands, Inc. Appoints Mr. Zaccardi as New Officer Starco Brands, Inc. appointed Mr. Zaccardi is a new officer to the Company and his biographical information is set forth below. Biography of Interim-Chief Financial OfficerPrior to joining Soylent, Mr. Zaccardi was Vice President Finance and Controller for Vero Foods, LLC, a privately held food company which owned several companies in the meat industry primarily focused on clean label organic and non gmo products. His previous experiences includes various progressive financial management roles within Ghirardelli Chocolate Company (a subsidiary of Lindt & Sprungli), Performance Food Group (PFGC: NYSE) and Ralcorp Frozen Bakery Products (acquired by Treehouse Foods). Mr. Zaccardi earned his Bachelors of Science in Managerial Economics from University of California in Davis, California. Mr. Zaccardi shall remain CFO of Soylent and is not receiving additional compensation for his role of Interim-CFO of the Company. Announcement • May 24
Starco Brands, Inc. Launches New Limited-Edition Lime Flavor Just in Time for Summer Starco Brands, Inc. announced that Whipshots has launched a new limited-edition Lime flavor just in time for summer. Lime joins the boozy whipped cream's existing lineup of Vanilla, Mocha, and Caramel. On shelves in select retail locations now and online starting June 14, new Lime adds a fruity and flavorful twist to any drink, dessert, or beachside bash and ushers in a "Summer of Whipshots." Lime Whipshots joins the party as the boozy whipped cream's signature summer flavor following the success of Whipshots' first limited-edition Peppermint launch in November 2022. Kicking off the brand's new Lime flavor, Whipshots introduces their "Whip It, Beaches" campaign featuring partner and global icon, Cardi B. The campaign assets include a: 30 second video and series of imagery demonstrating Whipshots as the drink of the summer centered around Cardi on a beach in a whipped cream inspired bathing suit and signature sunglasses. The new content was unveiled at a private event hosted by Cardi B in Santa Monica, and ultimately showcases Whipshots as a versatile and innovative offering in any season while growing the brand's iconic portfolio with the new tasty and tropical flavor. Announcement • May 16
Starco Brands, Inc. announced delayed 10-Q filing On 05/15/2023, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Jan 06
Starco Brands, Inc. (OTCPK:STCB) entered into an Agreement and Plan of Merger to acquire Skylar Body, Inc. for $19 million. Starco Brands, Inc. (OTCPK:STCB) entered into an Agreement and Plan of Merger to acquire Skylar Body, Inc. for $19 million on December 29, 2022. In connection with the Merger and the transactions contemplated by the Merger Agreement, Starco will issue an aggregate of 65,692,736 restricted shares of its common stock, 11,592,805 additional restricted shares of its common stock after an 18-month indemnification period, and offsetting against these additional shares will be the sole recourse for any indemnity claims by Starco against the Company Holders, and 19,321,358 additional restricted shares of its common stock contingent upon the Surviving Company meeting certain sales metrics. Further, in the event that the Company Holders have any indemnity claims against Starco, Starco shall satisfy any such indemnity claims solely by the issuance of additional shares of its common stock, up to 11,592,805 additional shares. The board of directors of Starco and Skylar Body unanimously approved the transaction. Will Chuchawat of Proskauer Rose LLP acted as legal advisor to Starco Brands, Inc. Lauren Geisser of Russ, August & Kabat LLP acted as legal advisor to Skylar Body, Inc.
Starco Brands, Inc. (OTCPK:STCB) completed the acquisition of Skylar Body, Inc. on December 29, 2022. Under terms of the deal, Skylar will operate as a separate businessunit within Starco Brands, continuing to be led by Cat Chen. Lincoln International acted as financial advisor to Skylar. Announcement • Nov 16
Starco Brands, Inc. announced delayed 10-Q filing On 11/15/2022, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Nov 15
Starco Brands, Inc. Expands Whipshots Product Line with Limited Edition Peppermint Flavor Starco Brands, Inc. announced that WhipshotsTM, the innovative vodka-infused whipped cream, is introducing a new Peppermint flavor to its portfolio. Joining vanilla, mocha, and caramel, this new limited-edition flavor will continue to add a playful shot of sophistication, indulgence and luxury to any drink, dessert or party just in time for the holiday season. Whipshots, launched last December in partnership with global artist and icon Cardi B, recently surpassed one million cans sold in under one year of retail availability, exceeding all internal projections. With a festive design that's guaranteed to make spirits bright this season, the new peppermint flavor will continue to showcase versatility and celebration to an otherwise stagnant market. A Double Gold medal recipient in the 2022 SIP Awards and Gold medal recipient in the Los Angeles International Spirits Competition, Whipshots has 10% Alc./Vol, does not require refrigeration, and is a luxurious addition to any cocktail, dessert or party. Whipshots will be available in select national retail locations, as well as online nationwide on whipshots.com, via fulfillment partner Spirits Network, beginning mid-November. Peppermint Whipshots will be available for purchase for a limited time only. Starco Brands is a disruptive and scaling company that prides itself on only creating behavior-changing products and technologies. Together with its retail partners, Starco Brands is making Whipshots easily accessible to consumers nationwide. Announcement • Sep 16
Starco Brands, Inc. (OTCPK:STCB) acquired The AOS Group, Inc. from Matthias Metternich and others. Starco Brands, Inc. (OTCPK:STCB) acquired The AOS Group, Inc. from Matthias Metternich and others on September 12, 2022. Consideration include 61,400,000 shares of Starco Brands Common Stock. Under terms of the deal, Matthias Metternich and other AOS shareholders will become shareholders of Starco Brands. Proskauer Rose LLP and Buchalter, A Professional Corporation acted as legal advisor to Starco Brands, Inc. Cooley LLP acted as legal advisor to The AOS Group, Inc.
Starco Brands, Inc. (OTCPK:STCB) completed the acquisition of The AOS Group, Inc. from Matthias Metternich and others on September 12, 2022. Announcement • Aug 24
Starco Brands Announces Executive Appointments Starco Brands announced appointments to its leadership team. The new team additions join CEO Ross Sklar, Operations EVP Darin Brown, and Chief Marketing Officer David Dreyer. Jeremiah Pfaff joins as Senior Vice President of Operations and, along with Brown, will manage supply chain, commercialization, manufacturing, and distribution. Brown and Pfaff also are senior executives at Sklar's manufacturing company, The Starco Group, a privately owned private label aerosol and liquid-fill manufacturer with a portfolio of innovative formulas and facilities spanning ten consumer product categories with limitless innovation potential. Patrick O'Neill joins as the company's Head of Creative and, along with Dreyer, will curate, direct and execute varying creative strategies within the Company. Patrick has created iconic work for some of the world's most iconic brands including: ABSOLUT, Pepsi, Gatorade, UNTUCKit, Visa, and the Grammys. Announcement • May 17
Starco Brands, Inc. announced delayed 10-Q filing On 05/16/2022, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Apr 01
Starco Brands, Inc. announced delayed annual 10-K filing On 03/31/2022, Starco Brands, Inc. announced that they will be unable to file their next 10-K by the deadline required by the SEC. Announcement • Feb 15
Starco Brands Launches the Game Whipster Starco Brands announced its new and cutting edge game for Whipshots called Whipster. This new game brings sweet and flirty fun right to home enhancing parties, gatherings and date nights. By gamifying Whipshots, a newly launched line of vodka-infused whipped creams, Starco Brands is able to continue to disrupt and change behavior and, in the process, add more engagement and playfulness to the spirits sector. Whipster is a game to help set the mood and bring fun and laughter to the forefront of any adult occasion. Consumers can take to Instagram to use the custom Whipster AR filter, or can play the game on Whipshots.com, which will direct them to a virtual Whipster Spinner Board that anyone can play anywhere. The Company has also launched a physical Whipster kit that includes two bottles of Whipshots Vodka-Infused Whipped Cream, a Whipster Spinner Board, and a recipe card for the Whipshots Strawberry Siren cocktail. The Whipster kit will soon be made available for sale in retail outlets. Whipster is simple to play and will add indulgence and laughter to an adventurous night in. Players spin the Whipster Spinner that lands on a body part such as the inner thigh, lower back, or even a Surprise Sweet Spot. Then, Whipshots gets sprayed to the area and partner does the rest. The moments to be captured are sure to delight and the possibilities are endless. No matter how user spin, everyone wins. Whipshots is available for purchase in 50mL ($5.99) and 200mL ($14.99) sizes in all three flavors: vanilla, caramel and mocha. Announcement • Aug 18
Starco Brands, Inc. announced delayed 10-Q filing On 08/17/2021, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • May 18
Starco Brands, Inc. announced delayed 10-Q filing On 05/17/2021, Starco Brands, Inc. announced that they will be unable to file their next 10-Q by the deadline required by the SEC. Announcement • Apr 02
Starco Brands, Inc. announced delayed annual 10-K filing On 03/31/2021, Starco Brands, Inc. announced that they will be unable to file their next 10-K by the deadline required by the SEC. Announcement • Feb 20
Starco Brands, Inc. Announces Resignation of Rachel Boulds as Chief Financial Officer On February 16, 2021, Rachel Boulds resigned as Chief Financial Officer of Starco Brands, Inc.