Sanrio Company, Ltd.

OTCPK:SNRO.F Stock Report

Market Cap: US$7.8b

Sanrio Company Management

Management criteria checks 4/4

Sanrio Company's CEO is Tomokuni Tsuji, appointed in Jul 2020, has a tenure of 5.5 years. total yearly compensation is ¥152.00M, comprised of 75% salary and 25% bonuses, including company stock and options. directly owns 1.02% of the company’s shares, worth $79.25M. The average tenure of the management team and the board of directors is 4.6 years and 3.6 years respectively.

Key information

Tomokuni Tsuji

Chief executive officer

JP¥152.0m

Total compensation

CEO salary percentage75.00%
CEO tenure5.5yrs
CEO ownership1.0%
Management average tenure4.6yrs
Board average tenure3.6yrs

Recent management updates

Recent updates

CEO Compensation Analysis

How has Tomokuni Tsuji's remuneration changed compared to Sanrio Company's earnings?
DateTotal CompensationSalaryCompany Earnings
Sep 30 2025n/an/a

JP¥50b

Jun 30 2025n/an/a

JP¥46b

Mar 31 2025JP¥152mJP¥114m

JP¥42b

Dec 31 2024n/an/a

JP¥35b

Sep 30 2024n/an/a

JP¥26b

Jun 30 2024n/an/a

JP¥23b

Mar 31 2024n/an/a

JP¥18b

Dec 31 2023n/an/a

JP¥18b

Sep 30 2023n/an/a

JP¥16b

Jun 30 2023n/an/a

JP¥12b

Mar 31 2023JP¥138mJP¥95m

JP¥8b

Compensation vs Market: Tomokuni's total compensation ($USD958.51K) is below average for companies of similar size in the US market ($USD8.10M).

Compensation vs Earnings: Tomokuni's compensation has been consistent with company performance over the past year.

CEO

Tomokuni Tsuji (37 yo)

5.5yrs
Tenure
JP¥152,000,000
Compensation

Mr. Tomokuni Tsuji has been President of Sanrio Company, Ltd. since July 1, 2020 and its Representative Director and serves as its Chief Executive Officer. Mr. Tsuji served as Deputy General Manager of Pla...

Leadership Team

NamePositionTenureCompensationOwnership
Tomokuni Tsuji
President5.5yrsJP¥152.00m1.02%
$ 79.3m
Shintaro Tsuji
Founder & Honorary Chairman66yrsJP¥116.00m3.11%
$ 241.5m
Hideki Morita
GM of Accounting Department & Executive Officerno datano datano data
Yasuyuki Otsuka
Senior MD & Executive Manager of Sales Division & Director4.6yrsno data0.041%
$ 3.2m
Kanako Miyoshi
Managing Executive Officer & Executive Manager of HR & Internal Control Division2yrsno datano data
Susumu Emori
Advisor5.4yrsno datano data
Yuko Tsuji
Managing Executive Officer & Head of Overseas Business Divisionno datano data2.11%
$ 164.0m
Kiyoshi Saito
MD & Executive Manager of Digital Media & Sports Licensing Division & Director4.8yrsno datano data
Wataru Nakatsuka
Senior MD & Executive Manager of Corporate Strategy & Global Brand Management Division & Director4.6yrsno data0.041%
$ 3.2m
Sadanori Shibata
Managing Executive Officer3.6yrsno datano data
Tatsuya Yamashita
Managing Executive Officer & Deputy Executive Manager1.6yrsno datano data
Eiji Fukuda
Managing Executive Officer of Corporate Strategy Division & DX Department1.6yrsno datano data
4.6yrs
Average Tenure
55yo
Average Age

Experienced Management: SNRO.F's management team is considered experienced (4.6 years average tenure).

Board Members

NamePositionTenureCompensationOwnership
Tomokuni Tsuji
President9.6yrsJP¥152.00m1.02%
$ 79.3m
Shintaro Tsuji
Founder & Honorary Chairman3.6yrsJP¥116.00m3.11%
$ 241.5m
Yasuyuki Otsuka
Senior MD & Executive Manager of Sales Division & Director3.6yrsno data0.041%
$ 3.2m
Kiyoshi Saito
MD & Executive Manager of Digital Media & Sports Licensing Division & Director3.6yrsno datano data
Wataru Nakatsuka
Senior MD & Executive Manager of Corporate Strategy & Global Brand Management Division & Director3.6yrsno data0.041%
$ 3.2m
Kazuo Ohashi
Independent Outside Directorless than a yearno datano data
Shizuko Kamoda
Independent Outside Director1.6yrsno datano data
Kiyo Morikawa
Independent Outside Directorless than a yearno datano data
Yu Sasamoto
Independent Outside Director4.6yrsno datano data
Masae Yamanaka
Independent Outside Director4.6yrsno datano data
Shinichi Okumura
Directorless than a yearno datano data
3.6yrs
Average Tenure
55yo
Average Age

Experienced Board: SNRO.F's board of directors are considered experienced (3.6 years average tenure).

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/01/15 10:06
End of Day Share Price 2026/01/13 00:00
Earnings2025/09/30
Annual Earnings2025/03/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Sanrio Company, Ltd. is covered by 22 analysts. 13 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Yuki OkishioBarclays
Yusuke NoguchiBofA Global Research
Rudi WeiChina International Capital Corporation Limited