Sohu.com Valuation

Is SOHU undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of SOHU when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: Insufficient data to calculate SOHU's fair value for valuation analysis.

Significantly Below Fair Value: Insufficient data to calculate SOHU's fair value for valuation analysis.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for SOHU?

Key metric: As SOHU is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for SOHU. This is calculated by dividing SOHU's market cap by their current revenue.
What is SOHU's PS Ratio?
PS Ratio0.7x
SalesUS$605.07m
Market CapUS$397.94m

Price to Sales Ratio vs Peers

How does SOHU's PS Ratio compare to its peers?

The above table shows the PS ratio for SOHU vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average1.6x
GMGI Golden Matrix Group
3.6xn/aUS$342.9m
GDEV GDEV
1x4.8%US$485.4m
DOYU DouYu International Holdings
0.5x-5.2%US$312.9m
GRVY Gravity
1.3xn/aUS$466.1m
SOHU Sohu.com
0.7x-4.1%US$397.9m

Price-To-Sales vs Peers: SOHU is good value based on its Price-To-Sales Ratio (0.7x) compared to the peer average (2.7x).


Price to Sales Ratio vs Industry

How does SOHU's PS Ratio compare vs other companies in the US Entertainment Industry?

26 CompaniesPrice / SalesEstimated GrowthMarket Cap
IQ iQIYI
0.5x2.8%US$2.01b
LGF.A Lions Gate Entertainment
0.5x5.1%US$1.70b
AMC AMC Entertainment Holdings
0.4x9.0%US$1.63b
DOYU DouYu International Holdings
0.5x-5.2%US$312.88m
SOHU 0.7xIndustry Avg. 1.4xNo. of Companies26PS0246810+
26 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: SOHU is good value based on its Price-To-Sales Ratio (0.7x) compared to the US Entertainment industry average (1.3x).


Price to Sales Ratio vs Fair Ratio

What is SOHU's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

SOHU PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio0.7x
Fair PS Ratio0.8x

Price-To-Sales vs Fair Ratio: SOHU is good value based on its Price-To-Sales Ratio (0.7x) compared to the estimated Fair Price-To-Sales Ratio (0.8x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst SOHU forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentUS$12.45
US$17.30
+39.0%
4.0%US$18.00US$16.60n/a2
Nov ’25US$14.03
US$16.60
+18.3%
8.4%US$18.00US$15.20n/a2
Oct ’25US$15.50
US$16.60
+7.1%
8.4%US$18.00US$15.20n/a2
Sep ’25US$15.78
US$16.60
+5.2%
8.4%US$18.00US$15.20n/a2
Aug ’25US$14.88
US$15.95
+7.2%
12.9%US$18.00US$13.90n/a2
Jul ’25US$13.91
US$15.95
+14.7%
12.9%US$18.00US$13.90n/a2
Jun ’25US$12.40
US$15.95
+28.6%
12.9%US$18.00US$13.90n/a2
May ’25US$11.56
US$14.60
+26.3%
16.4%US$17.00US$12.20n/a2
Apr ’25US$10.75
US$13.40
+24.7%
19.3%US$17.00US$11.00n/a3
Mar ’25US$9.59
US$13.37
+39.4%
15.3%US$16.00US$11.00n/a3
Feb ’25US$9.76
US$13.37
+37.0%
15.3%US$16.00US$11.00n/a3
Jan ’25US$9.93
US$13.37
+34.6%
15.3%US$16.00US$11.00n/a3
Dec ’24US$8.14
US$13.37
+64.2%
15.3%US$16.00US$11.00n/a3
Nov ’24US$8.30
US$16.60
+100.0%
15.1%US$20.00US$14.00US$14.033
Oct ’24US$9.42
US$16.60
+76.2%
15.1%US$20.00US$14.00US$15.503
Sep ’24US$10.55
US$16.60
+57.3%
15.1%US$20.00US$14.00US$15.783
Aug ’24US$12.08
US$17.83
+47.6%
16.2%US$21.00US$14.00US$14.883
Jul ’24US$11.02
US$17.83
+61.8%
16.2%US$21.00US$14.00US$13.913
Jun ’24US$11.50
US$17.83
+55.1%
16.2%US$21.00US$14.00US$12.403
May ’24US$13.35
US$20.07
+50.3%
10.9%US$22.00US$17.00US$11.563
Apr ’24US$14.73
US$20.07
+36.2%
10.9%US$22.00US$17.00US$10.753
Mar ’24US$14.68
US$21.43
+45.9%
14.1%US$25.50US$17.00US$9.594
Feb ’24US$16.48
US$21.10
+28.0%
14.3%US$25.50US$17.00US$9.764
Jan ’24US$13.71
US$21.10
+53.9%
14.3%US$25.50US$17.00US$9.934
Dec ’23US$14.80
US$21.10
+42.6%
14.3%US$25.50US$17.00US$8.144
Nov ’23US$14.54
US$21.45
+47.5%
14.1%US$25.50US$17.00US$8.304

Analyst Forecast: Target price is more than 20% higher than the current share price, but there are not enough analysts covering the stock to determine statistical confidence in agreement.


Discover undervalued companies