Stock Analysis

Does Ashland’s Strategic Overhaul Signal a Turning Point After 31% Share Price Drop?

  • Wondering if Ashland stock is a hidden bargain or a value trap? You are not alone, and the answer is more nuanced than headline numbers suggest.
  • After a difficult period, Ashland’s shares have dropped 4.4% over the past week and 31.4% year-to-date, fueling speculation about a potential turnaround or deeper risks.
  • Recent market chatter has centered around Ashland’s ongoing portfolio adjustments and leadership changes. Both factors could reshape the company’s growth prospects. News of streamlining efforts and strategic acquisitions has added fresh perspectives for investors watching the stock’s volatility.
  • When we rate Ashland’s valuation, it scores a 4 out of 6 on our value checklist. This suggests a mix of strengths and weaknesses that are worth a deeper dive. Keep reading as we explore traditional and modern valuation methods and, later, reveal an often-overlooked way to truly understand if Ashland is priced right.

Find out why Ashland's -42.1% return over the last year is lagging behind its peers.

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Approach 1: Ashland Discounted Cash Flow (DCF) Analysis

The Discounted Cash Flow (DCF) model estimates a company’s intrinsic value by projecting its future cash flows and discounting them back to their present value. This method helps investors estimate what a company is really worth compared to what the market says.

For Ashland, the latest trailing twelve months Free Cash Flow (FCF) stands at $9.96 Million. Analysts have forecasted steady growth in these cash flows, with projections reaching up to $261.67 Million by 2027. Extrapolating further using a two-stage DCF approach, Simply Wall St projects Ashland’s FCF could climb as high as $401.96 Million by 2035.

The DCF analysis arrives at a fair value estimate of $119.71 per share. This represents a 60.0% intrinsic discount to the current share price, suggesting the market may have substantially undervalued Ashland based on its future cash-generating potential.

The conclusion is clear: if these projections prove accurate, Ashland shares look significantly undervalued using a DCF lens.

Result: UNDERVALUED

Our Discounted Cash Flow (DCF) analysis suggests Ashland is undervalued by 60.0%. Track this in your watchlist or portfolio, or discover 840 more undervalued stocks based on cash flows.

ASH Discounted Cash Flow as at Nov 2025
ASH Discounted Cash Flow as at Nov 2025

Head to the Valuation section of our Company Report for more details on how we arrive at this Fair Value for Ashland.

Approach 2: Ashland Price vs Sales

For companies like Ashland, which may experience volatile or cyclical earnings, the Price-to-Sales (P/S) ratio can be a more suitable valuation tool than earnings-based multiples. The P/S ratio is particularly useful because it smooths out short-term fluctuations and focuses on the company’s ability to generate revenue over time.

It is important to remember that what counts as a "fair" P/S ratio typically depends on expectations for future growth and the risks investors perceive. Fast-growing or highly profitable companies often deserve higher multiples, while riskier or slower-growth businesses usually trade on lower multiples.

Currently, Ashland trades at 1.17x sales. For comparison, key benchmarks include the chemicals industry average at 1.14x and its peer average at 1.12x. While these numbers seem close, Simply Wall St’s Fair Ratio for Ashland stands at 1.22x sales. This Fair Ratio goes beyond peer and industry comparisons by factoring in Ashland’s projected growth, profit margins, scale, and risks, providing a more tailored assessment of what the company's sales multiple should be.

Comparing Ashland's actual P/S multiple of 1.17x to its Fair Ratio of 1.22x, the difference is quite marginal, suggesting that the stock is fairly valued on this metric.

Result: ABOUT RIGHT

NYSE:ASH PS Ratio as at Nov 2025
NYSE:ASH PS Ratio as at Nov 2025

PS ratios tell one story, but what if the real opportunity lies elsewhere? Discover 1411 companies where insiders are betting big on explosive growth.

Upgrade Your Decision Making: Choose your Ashland Narrative

Earlier we mentioned that there's an even better way to understand valuation, so let's introduce you to Narratives. A Narrative is Simply Wall St’s unique approach that helps you build and track an investment “story” based on your personal perspective regarding a company’s future revenue, profits, margins, and fair value.

Unlike traditional ratios or formulas, a Narrative weaves together the story behind the numbers, linking your outlook for a company directly to a dynamic financial forecast and a calculated fair value. Narratives are simple to use and fully accessible on Simply Wall St’s Community page, where millions of investors share, challenge, and refine their views in real time.

This tool empowers you to decide when to buy or sell Ashland by comparing your own estimated Fair Value to the current market price. As new news or earnings data appears, Narratives automatically update, so your forecast always reflects the latest information.

For example, a growth-focused investor might see Ashland’s innovation and cost savings as supporting a fair value as high as $79.0 per share. In contrast, a more cautious investor focused on ongoing risks and margin pressure could justify a fair value closer to $53.0. This serves as a reminder that every investment decision should start with your own Narrative.

Do you think there's more to the story for Ashland? Head over to our Community to see what others are saying!

NYSE:ASH Earnings & Revenue History as at Nov 2025
NYSE:ASH Earnings & Revenue History as at Nov 2025

This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.

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