Deer Consumer Products (DEER) Stock Overview

Through its subsidiaries, engages in the design, manufacture, and sale of small home and kitchen electronic appliances. More details

DEER fundamental analysis
Snowflake Score
Valuation	0/6
Future Growth	0/6
Past Performance	0/6
Financial Health	0/6
Dividends	0/6

Risk Analysis

Shares are highly illiquid

Latest financial reports are more than a year old

High level of non-cash earnings

Does not have a meaningful market cap ($3K)

DEER Community Fair Values

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Deer Consumer Products, Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Deer Consumer Products
Historical stock prices
Current Share Price	US$0.0001
52 Week High	US$0.0001
52 Week Low	US$0.000001
Beta	0
1 Month Change	0%
3 Month Change	n/a
1 Year Change	0%
3 Year Change	-50.00%
5 Year Change	-99.62%
Change since IPO	-100.00%

Recent updates

Shareholder Returns

	DEER	US Consumer Durables	US Market
7D	0%	-4.1%	2.6%
1Y	0%	-2.3%	14.2%

Return vs Industry: DEER exceeded the US Consumer Durables industry which returned -2.3% over the past year.

Return vs Market: DEER underperformed the US Market which returned 14.2% over the past year.

Price Volatility

Is DEER's price volatile compared to industry and market?
DEER volatility
DEER Average Weekly Movement	n/a
Consumer Durables Industry Average Movement	6.0%
Market Average Movement	6.5%
10% most volatile stocks in US Market	16.8%
10% least volatile stocks in US Market	3.0%

Stable Share Price: DEER's share price has been volatile over the past 3 months compared to the US market.

Volatility Over Time: Insufficient data to determine DEER's volatility change over the past year.

About the Company

Founded	Employees	CEO	Website
n/a	n/a	Bill He	n/a

Deer Consumer Products, Inc., through its subsidiaries, engages in the design, manufacture, and sale of small home and kitchen electronic appliances. It offers blenders, juicers, soy milk makers, food processors, popcorn makers, meat grinders, coffee machines, and hot water kettles primarily under the Deer brand name, as well as under one store brand for retailer’s private label programs. Deer Consumer Products also offers humidifiers and dehumidifiers, rice cookers, and toasters.

Deer Consumer Products, Inc. Fundamentals Summary

How do Deer Consumer Products's earnings and revenue compare to its market cap?
DEER fundamental statistics
Market cap	US$3.36k
Earnings (TTM)	US$40.22m
Revenue (TTM)	US$241.82m

0.0x

P/E Ratio

0.0x

P/S Ratio

Is DEER overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
DEER income statement (TTM)
Revenue	US$241.82m
Cost of Revenue	US$167.05m
Gross Profit	US$74.77m
Other Expenses	US$34.56m
Earnings	US$40.22m

Last Reported Earnings

Jun 30, 2012

Next Earnings Date

n/a

Earnings per share (EPS)	0
Gross Margin	0.00%
Net Profit Margin	0.00%
Debt/Equity Ratio	0.0%

How did DEER perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2025/12/24 02:30
End of Day Share Price	2025/12/08 00:00
Earnings	2012/06/30
Annual Earnings	2011/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Deer Consumer Products, Inc. is covered by 2 analysts. 0 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Joe Giamichael	Seaport Research Partners
Jon Andersen	William Blair & Company L.L.C.

Deer Consumer Products, Inc.OTCPK:DEER Stock Report