Pursuit Attractions and Hospitality (PRSU) Stock Overview
An attraction and hospitality company, owns and operates hospitality destinations in the United States, Canada, and Iceland. More details
| Snowflake Score | |
|---|---|
| Valuation | 1/6 |
| Future Growth | 4/6 |
| Past Performance | 0/6 |
| Financial Health | 3/6 |
| Dividends | 0/6 |
PRSU Community Fair Values
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Pursuit Attractions and Hospitality, Inc. Competitors
Price History & Performance
| Historical stock prices | |
|---|---|
| Current Share Price | US$34.39 |
| 52 Week High | US$47.49 |
| 52 Week Low | US$26.66 |
| Beta | 1.5 |
| 1 Month Change | -3.64% |
| 3 Month Change | 14.44% |
| 1 Year Change | -12.89% |
| 3 Year Change | 21.78% |
| 5 Year Change | 27.42% |
| Change since IPO | 29.24% |
Recent News & Updates
Recent updates
Shareholder Returns
| PRSU | US Hospitality | US Market | |
|---|---|---|---|
| 7D | -4.6% | -6.4% | -2.1% |
| 1Y | -12.9% | 0.2% | 17.2% |
Return vs Industry: PRSU underperformed the US Hospitality industry which returned 3.7% over the past year.
Return vs Market: PRSU underperformed the US Market which returned 20.1% over the past year.
Price Volatility
| PRSU volatility | |
|---|---|
| PRSU Average Weekly Movement | 6.2% |
| Hospitality Industry Average Movement | 6.2% |
| Market Average Movement | 6.5% |
| 10% most volatile stocks in US Market | 17.4% |
| 10% least volatile stocks in US Market | 3.0% |
Stable Share Price: PRSU has not had significant price volatility in the past 3 months compared to the US market.
Volatility Over Time: PRSU's weekly volatility (6%) has been stable over the past year.
About the Company
| Founded | Employees | CEO | Website |
|---|---|---|---|
| 1926 | 1,500 | David Barry | www.pursuit.com |
Pursuit Attractions and Hospitality, Inc., an attraction and hospitality company, owns and operates hospitality destinations in the United States, Canada, and Iceland. It operates various attractions and lodges with integrated restaurants, retail, and transportation facilities. The company was formerly known as Viad Corp and changed its name to Pursuit Attractions and Hospitality, Inc. in January 2025.
Pursuit Attractions and Hospitality, Inc. Fundamentals Summary
| PRSU fundamental statistics | |
|---|---|
| Market cap | US$1.01b |
| Earnings (TTM) | -US$143.92m |
| Revenue (TTM) | US$382.38m |
Is PRSU overvalued?
See Fair Value and valuation analysisEarnings & Revenue
| PRSU income statement (TTM) | |
|---|---|
| Revenue | US$382.38m |
| Cost of Revenue | US$325.77m |
| Gross Profit | US$56.61m |
| Other Expenses | US$200.53m |
| Earnings | -US$143.92m |
Last Reported Earnings
Jun 30, 2025
Next Earnings Date
Nov 05, 2025
| Earnings per share (EPS) | -5.09 |
| Gross Margin | 14.80% |
| Net Profit Margin | -37.64% |
| Debt/Equity Ratio | 4.0% |
How did PRSU perform over the long term?
See historical performance and comparisonCompany Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2025/11/04 04:38 |
| End of Day Share Price | 2025/11/04 00:00 |
| Earnings | 2025/06/30 |
| Annual Earnings | 2024/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
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| Market Prices | 30 years |
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| Ownership | 10 years |
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| Management | 10 years |
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| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Pursuit Attractions and Hospitality, Inc. is covered by 8 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Bryan Maher | B. Riley Securities, Inc. |
| Eric Des Lauriers | Craig-Hallum Capital Group LLC |
| Alex Fuhrman | Craig-Hallum Capital Group LLC |

