Forrester Research Management
Management criteria checks 3/4
Forrester Research's CEO is George Colony, appointed in Jul 1983, has a tenure of 42.83 years. total yearly compensation is $673.33K, comprised of 70.2% salary and 29.8% bonuses, including company stock and options. directly owns 38.02% of the company’s shares, worth $49.37M. The average tenure of the management team and the board of directors is 4.7 years and 6.2 years respectively.
Key information
George Colony
Chief executive officer
US$673.3k
Total compensation
| CEO salary percentage | 70.17% |
| CEO tenure | 42.8yrs |
| CEO ownership | 38.0% |
| Management average tenure | 4.7yrs |
| Board average tenure | 6.2yrs |
Recent management updates
Recent updates
Narrative Update • May 11
FORR: Impairment And Weaker Revenue Outlook Will Drive Bearish Repricing
Analysts have adjusted their fair value estimate for Forrester Research based on updated assumptions for discount rate, revenue growth, profit margin and future P/E, resulting in a revised price target that reflects these refreshed forecasts. What's in the News Forrester launched the Forrester AI agent for Microsoft 365 Copilot, giving existing Forrester Decisions, Forrester Market Insights, and Forrester AI Access clients in-app access to its research and tools at no additional cost within Microsoft 365 workflows, including via the Model Context Protocol connector.Narrative Update • Apr 21
FORR: Impairment Charge And AI Adoption Trends Will Shape Fair Outlook
Analysts have slightly raised their $ fair value estimate for Forrester Research, citing a modestly lower discount rate, a smaller projected revenue decline, stronger profit margins, and a lower assumed future P/E multiple as the key drivers of the updated price target. What's in the News Forrester reported goodwill impairment of $26,812,000 for the fourth quarter ended December 31, 2025, which directly affects reported earnings for that period (Key Developments).Narrative Update • Apr 04
FORR: Impairment Charge And AI Usage Trends Will Shape Fairly Valued Outlook
Analysts have raised their price target on Forrester Research to $6.00 from $6.00, reflecting updated assumptions around the discount rate, revenue growth, profit margins, and future P/E that keep the stock's fair value view largely unchanged in dollar terms. What's in the News Forrester reported a goodwill impairment of $26,812,000 for the fourth quarter ended December 31, 2025, which directly affects reported earnings for that period (Key Developments).Narrative Update • Mar 21
FORR: Impairment Charge And AI Rollout Will Shape Fairly Valued Outlook
Analysts have trimmed their fair value estimate for Forrester Research to $6.00, a move they link to slightly adjusted assumptions on discount rate, revenue growth, profit margins, and a higher future P/E of about 25x. What's in the News Forrester AI, the company’s generative AI tool, is now certified for Microsoft Teams and available as an app in Microsoft Marketplace, giving existing clients a new way to access proprietary research, data, and frameworks directly within their work environment (Key Developments).Narrative Update • Mar 06
FORR: Weaker Outlook And Impairment Charge Will Shape Fairly Valued Profit Profile
Analysts have nudged their price target on Forrester Research slightly higher, reflecting updated assumptions around the discount rate, revenue trajectory and profit margin, while keeping fair value expectations broadly in line with prior estimates. What's in the News Forrester Research issued earnings guidance for full year 2026, projecting total revenues of about US$345.0 million to US$360.0 million, which the company described as a 13% to 9% decline versus the prior year (company guidance).Narrative Update • Feb 19
FORR: Weaker Outlook And Impairment Charge Will Reshape Future Profit Profile
Narrative Update Analysts have reduced their price target for Forrester Research from $12 to $6, citing updated assumptions that include a higher discount rate, weaker revenue growth expectations, lower profit margin estimates, and a higher future P/E multiple. What's in the News Forrester issued earnings guidance for full year 2026, calling for total revenue of about US$345.0m to US$360.0m, which the company framed as a 13% to 9% decline versus the prior year, and a diluted loss per share of about US$0.20 to US$0.10 (company guidance).Analysis Article • Feb 19
Need To Know: Analysts Just Made A Substantial Cut To Their Forrester Research, Inc. (NASDAQ:FORR) Estimates
The analysts covering Forrester Research, Inc. ( NASDAQ:FORR ) delivered a dose of negativity to shareholders today, by...Analysis Article • Feb 13
Lacklustre Performance Is Driving Forrester Research, Inc.'s (NASDAQ:FORR) 25% Price Drop
Forrester Research, Inc. ( NASDAQ:FORR ) shares have had a horrible month, losing 25% after a relatively good period...Analysis Article • Feb 07
Forrester Research (NASDAQ:FORR) Seems To Use Debt Quite Sensibly
Some say volatility, rather than debt, is the best way to think about risk as an investor, but Warren Buffett famously...Analysis Article • Jan 01
Slowing Rates Of Return At Forrester Research (NASDAQ:FORR) Leave Little Room For Excitement
To find a multi-bagger stock, what are the underlying trends we should look for in a business? Ideally, a business will...Analysis Article • Nov 25
Forrester Research, Inc. (NASDAQ:FORR) Not Doing Enough For Some Investors As Its Shares Slump 25%
Forrester Research, Inc. ( NASDAQ:FORR ) shareholders that were waiting for something to happen have been dealt a blow...Seeking Alpha • Nov 06
Forrester Research: Macro Pressures And AI Risks
Summary Forrester continues to see macro pressures and sales and earnings pressure in addition to idiosyncratic organizational shift impacts. I don't believe AI will disintermediate as much business as some analysts conclude, but I also don't believe it'll be as unimpactful as management believes. Given current trends and additional thinking about the AI threat, I'm not sure there's enough long-term growth to compensate for the AI and macro risks, given other investments out there. Read the full article on Seeking AlphaAnalysis Article • May 16
Analysts Have Been Trimming Their Forrester Research, Inc. (NASDAQ:FORR) Price Target After Its Latest Report
It's been a good week for Forrester Research, Inc. ( NASDAQ:FORR ) shareholders, because the company has just released...Analysis Article • Apr 23
Returns At Forrester Research (NASDAQ:FORR) Are On The Way Up
If we want to find a stock that could multiply over the long term, what are the underlying trends we should look for...Analysis Article • Mar 20
Forrester Research, Inc. (NASDAQ:FORR) Not Doing Enough For Some Investors As Its Shares Slump 27%
Unfortunately for some shareholders, the Forrester Research, Inc. ( NASDAQ:FORR ) share price has dived 27% in the last...Seeking Alpha • Mar 02
Forrester Research: Shares More Attractive Today
Summary Forrester's share price decline materially after posting directionally negatively fundamental results in Q4. Looking forward, with the FD product transition now behind them, I think there's a more positive future than the market is assuming. My concerns, however, remain future M&A risks per their history as well as future strategy shifts again, both of which would put another dent in the financial profile (returns). Read the full article on Seeking AlphaSeeking Alpha • Feb 16
Forrester Research Q4: A Business Turnaround That Is Taking Its Time
Summary Q4 results were weak, with revenue down significantly, but earnings ticking up due to strict cost control. Underlying metrics are in a positive trend, with management expecting CV to stabilize this year, following several quarters of declines. Shares are cheaply valued at 7.5 times earnings, when adjusting for its net cash position, which represents more than 25% of the current market cap. Given the risks I see to the current outlook, I remain cautious and retain my Hold rating on the stock. Read the full article on Seeking AlphaAnalysis Article • Jan 11
There's No Escaping Forrester Research, Inc.'s (NASDAQ:FORR) Muted Revenues
With a price-to-sales (or "P/S") ratio of 0.6x Forrester Research, Inc. ( NASDAQ:FORR ) may be sending bullish signals...Analysis Article • Nov 08
Forrester Research (NASDAQ:FORR) Has A Somewhat Strained Balance Sheet
David Iben put it well when he said, 'Volatility is not a risk we care about. What we care about is avoiding the...Seeking Alpha • Oct 14
Forrester Research: Upside Potential Hinges On Return To Organic Growth
Summary Shares are down 40% this year due to declining growth and falling margins. The weakness has been driven by weaker macro as well as more complicated sales cycles related to the Forrester Decisions product. I see healthy upside from the current valuation at 11 times earnings, if the company can return to organic growth. However, there are no signs of the rebound in growth, which together with other risks lead me to a Hold rating on the shares. Read the full article on Seeking AlphaAnalysis Article • Sep 26
Insufficient Growth At Forrester Research, Inc. (NASDAQ:FORR) Hampers Share Price
You may think that with a price-to-sales (or "P/S") ratio of 0.7x Forrester Research, Inc. ( NASDAQ:FORR ) is a stock...
New Narrative • Sep 24
Izola's Launch And Calculated Shifts Poised To Bolster Growth And Market Leadership
Introduction of the generative AI tool, Izola, and strategic platform migrations aim to enhance customer satisfaction and revenue predictability.Seeking Alpha • Aug 02
Forrester Research Faces Headwinds: Sell Rating Amidst Revenue Decline
Summary Forrester Research, Inc. beat revenue but missed earnings estimates in Q2 2024. The company is seeing a substantial revenue decline due to reduced event sponsorship spending and lower demand in its consulting segment. Investor funds would likely be better allocated elsewhere, so my outlook on Forrester Research stock is to Sell. Read the full article on Seeking AlphaAnalysis Article • Jul 17
Forrester Research (NASDAQ:FORR) Seems To Use Debt Quite Sensibly
Warren Buffett famously said, 'Volatility is far from synonymous with risk.' So it might be obvious that you need to...Seeking Alpha • May 03
Forrester Research: Margin Execution Would Drive Outperformance
Summary Forrester Research's share price has tumbled dramatically over the past 2 years, corresponding with their fundamental degradation. Sales have been impacted by short-term transition headwinds, largely driven by their transition to Forrester Decisions but should grow over time as this passes. Investors can earn good returns on capital if management can extract more operating leverage from the model, however, M&A and management risks lurk. Read the full article on Seeking AlphaAnalysis Article • Mar 15
Forrester Research's (NASDAQ:FORR) Soft Earnings Are Actually Better Than They Appear
The market for Forrester Research, Inc.'s ( NASDAQ:FORR ) shares didn't move much after it posted weak earnings...Analysis Article • Mar 06
Forrester Research (NASDAQ:FORR) Will Want To Turn Around Its Return Trends
If you're not sure where to start when looking for the next multi-bagger, there are a few key trends you should keep an...Analysis Article • Feb 09
Is Forrester Research (NASDAQ:FORR) Using Too Much Debt?
Warren Buffett famously said, 'Volatility is far from synonymous with risk.' So it seems the smart money knows that...Analysis Article • Oct 31
Forrester Research (NASDAQ:FORR) Has A Pretty Healthy Balance Sheet
The external fund manager backed by Berkshire Hathaway's Charlie Munger, Li Lu, makes no bones about it when he says...Analysis Article • May 06
Is Now An Opportune Moment To Examine Forrester Research, Inc. (NASDAQ:FORR)?
While Forrester Research, Inc. ( NASDAQ:FORR ) might not be the most widely known stock at the moment, it received a...CEO Compensation Analysis
| Date | Total Compensation | Salary | Company Earnings |
|---|---|---|---|
| Mar 31 2026 | n/a | n/a | -US$54m |
| Dec 31 2025 | US$673k | US$473k | -US$119m |
| Sep 30 2025 | n/a | n/a | -US$85m |
| Jun 30 2025 | n/a | n/a | -US$89m |
| Mar 31 2025 | n/a | n/a | -US$86m |
| Dec 31 2024 | US$215k | US$51 | -US$6m |
| Sep 30 2024 | n/a | n/a | -US$7m |
| Jun 30 2024 | n/a | n/a | US$1m |
| Mar 31 2024 | n/a | n/a | US$452k |
| Dec 31 2023 | US$245k | US$208k | US$3m |
| Sep 30 2023 | n/a | n/a | US$2m |
| Jun 30 2023 | n/a | n/a | US$5m |
| Mar 31 2023 | n/a | n/a | US$14m |
| Dec 31 2022 | US$993k | US$598k | US$22m |
| Sep 30 2022 | n/a | n/a | US$31m |
| Jun 30 2022 | n/a | n/a | US$31m |
| Mar 31 2022 | n/a | n/a | US$25m |
| Dec 31 2021 | US$2m | US$462k | US$25m |
| Sep 30 2021 | n/a | n/a | US$19m |
| Jun 30 2021 | n/a | n/a | US$11m |
| Mar 31 2021 | n/a | n/a | US$14m |
| Dec 31 2020 | US$682k | US$425k | US$10m |
| Sep 30 2020 | n/a | n/a | US$12m |
| Jun 30 2020 | n/a | n/a | US$14m |
| Mar 31 2020 | n/a | n/a | US$3m |
| Dec 31 2019 | US$713k | US$421k | -US$10m |
Compensation vs Market: George's total compensation ($USD673.33K) is about average for companies of similar size in the US market ($USD624.15K).
Compensation vs Earnings: George's compensation has increased whilst the company is unprofitable.
CEO
George Colony (71 yo)
42.8yrs
Tenure
US$673,332
Compensation
Mr. George F. Colony is Founder, Chairman, and Chief Executive Officer of Forrester Research, Inc since July 1983 and also serves as its President since September 2001 and served as its President from 1983...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Founder | 42.8yrs | US$673.33k | 38.02% $ 49.4m | |
| Chief Financial Officer | 4.7yrs | US$1.23m | 0.21% $ 277.5k | |
| Chief Research Officer | 7.5yrs | US$922.10k | 0.15% $ 192.7k | |
| Chief Legal Officer & Secretary | 9.2yrs | US$806.41k | 0.17% $ 215.7k | |
| Chief Product Officer | 10.8yrs | US$1.24m | 0.21% $ 270.3k | |
| Advisor & Independent Director | 1.3yrs | US$120.83k | 0.066% $ 85.2k | |
| Chief Accounting Officer & Treasurer | 16.5yrs | US$747.03k | 0.088% $ 114.7k | |
| Chief Technology Officer | 1.8yrs | no data | 0.034% $ 44.2k | |
| Investor Relations | no data | no data | no data | |
| Chief Marketing Officer | 1yr | no data | 0.014% $ 18.6k | |
| Chief Sales Officer | 1.3yrs | no data | 0.071% $ 91.9k | |
| Chief People Officer | 2yrs | no data | 0.035% $ 45.2k |
4.7yrs
Average Tenure
50yo
Average Age
Experienced Management: FORR's management team is considered experienced (4.7 years average tenure).
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Founder | 42.8yrs | US$673.33k | 38.02% $ 49.4m | |
| Advisor & Independent Director | 1.9yrs | US$120.83k | 0.066% $ 85.2k | |
| Lead Independent Director | 8.9yrs | US$128.33k | 0.16% $ 213.7k | |
| Independent Director | 8.3yrs | US$117.08k | 0.18% $ 239.5k | |
| Independent Director | 4.2yrs | US$125.08k | 0.10% $ 131.8k | |
| Independent Director | 1.8yrs | US$117.08k | 0.089% $ 115.8k |
6.2yrs
Average Tenure
61yo
Average Age
Experienced Board: FORR's board of directors are considered experienced (6.2 years average tenure).
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2026/05/27 07:12 |
| End of Day Share Price | 2026/05/27 00:00 |
| Earnings | 2026/03/31 |
| Annual Earnings | 2025/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
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* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.
Analyst Sources
Forrester Research, Inc. is covered by 5 analysts. 2 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Daniel Leben | Baird |
| Vincent Colicchio | Barrington Research Associates, Inc. |
| Vincent Colicchio | NOBLE Capital Markets, Inc. |