Baidu (BIDU01) Stock Overview

Provides online marketing and non-marketing value added services through an internet platform in the People’s Republic of China. More details

BIDU01 fundamental analysis
Snowflake Score
Valuation	4/6
Future Growth	0/6
Past Performance	5/6
Financial Health	5/6
Dividends	0/6

Rewards

Trading at 56.3% below our estimate of its fair value

Earnings grew by 32.4% over the past year

Risk Analysis

No risks detected for BIDU01 from our risk checks.

BIDU01 Community Fair Values

Create Narrative

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Baidu, Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Baidu
Historical stock prices
Current Share Price	US$8.45
52 Week High	US$9.10
52 Week Low	US$7.75
Beta	0.33
1 Month Change	6.96%
3 Month Change	n/a
1 Year Change	n/a
3 Year Change	n/a
5 Year Change	n/a
Change since IPO	-7.14%

Recent updates

Shareholder Returns

	BIDU01	TH Interactive Media and Services	TH Market
7D	3.7%	4.0%	5.7%
1Y	n/a	40.1%	-9.0%

Return vs Industry: Insufficient data to determine how BIDU01 performed against the TH Interactive Media and Services industry.

Return vs Market: Insufficient data to determine how BIDU01 performed against the TH Market.

Price Volatility

Is BIDU01's price volatile compared to industry and market?
BIDU01 volatility
BIDU01 Average Weekly Movement	4.5%
Interactive Media and Services Industry Average Movement	6.1%
Market Average Movement	5.1%
10% most volatile stocks in TH Market	10.8%
10% least volatile stocks in TH Market	2.4%

Stable Share Price: BIDU01 has not had significant price volatility in the past 3 months compared to the TH market.

Volatility Over Time: Insufficient data to determine BIDU01's volatility change over the past year.

About the Company

Founded	Employees	CEO	Website
2000	35,900	Robin Li	ir.baidu.com

Baidu, Inc. provides online marketing and non-marketing value added services through an internet platform in the People’s Republic of China. It operates in two segments, Baidu Core and iQIYI. The Baidu Core segment offers search-based, feed-based, and other online marketing services; cloud services; and other products and services based on AI.

Baidu, Inc. Fundamentals Summary

How do Baidu's earnings and revenue compare to its market cap?
BIDU01 fundamental statistics
Market cap	฿985.24b
Earnings (TTM)	฿114.48b
Revenue (TTM)	฿603.24b

8.6x

P/E Ratio

1.6x

P/S Ratio

Is BIDU01 overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
BIDU01 income statement (TTM)
Revenue	CN¥134.06b
Cost of Revenue	CN¥68.20b
Gross Profit	CN¥65.86b
Other Expenses	CN¥40.42b
Earnings	CN¥25.44b

Last Reported Earnings

Mar 31, 2025

Next Earnings Date

Aug 20, 2025

Earnings per share (EPS)	74.01
Gross Margin	49.13%
Net Profit Margin	18.98%
Debt/Equity Ratio	32.2%

How did BIDU01 perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2025/07/22 14:51
End of Day Share Price	2025/07/22 00:00
Earnings	2025/03/31
Annual Earnings	2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Baidu, Inc. is covered by 82 analysts. 36 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Zixiao Yang	Arete Research Services LLP
null null	Argus Research Company
Ishan Majumdar	Baptista Research

BaiduSET:BIDU01 Stock Report