Baidu (K3SD) Stock Overview

Provides online marketing and non-marketing value added services through an internet platform in the People’s Republic of China. More details

K3SD fundamental analysis
Snowflake Score
Valuation	4/6
Future Growth	1/6
Past Performance	5/6
Financial Health	5/6
Dividends	0/6

Rewards

Trading at 56.3% below our estimate of its fair value

Revenue is forecast to grow 4.44% per year

Earnings grew by 32.4% over the past year

Risk Analysis

Shares are highly illiquid

K3SD Community Fair Values

Create Narrative

See what others think this stock is worth. Follow their fair value or set your own to get alerts.

Baidu, Inc. Competitors

Price History & Performance

Summary of share price highs, lows and changes for Baidu
Historical stock prices
Current Share Price	US$91.46
52 Week High	US$91.46
52 Week Low	US$91.46
Beta	0.33
1 Month Change	n/a
3 Month Change	n/a
1 Year Change	n/a
3 Year Change	n/a
5 Year Change	n/a
Change since IPO	-11.63%

Recent updates

Shareholder Returns

	K3SD	SG Interactive Media and Services	SG Market
7D	n/a	0%	0%
1Y	n/a	0%	0%

Return vs Industry: Insufficient data to determine how K3SD performed against the SG Interactive Media and Services industry.

Return vs Market: Insufficient data to determine how K3SD performed against the SG Market.

Price Volatility

Is K3SD's price volatile compared to industry and market?
K3SD volatility
K3SD Average Weekly Movement	n/a
Interactive Media and Services Industry Average Movement	0%
Market Average Movement	0%
10% most volatile stocks in SG Market	0%
10% least volatile stocks in SG Market	0%

Stable Share Price: K3SD's share price has been volatile over the past 3 months compared to the SG market.

Volatility Over Time: Insufficient data to determine K3SD's volatility change over the past year.

About the Company

Founded	Employees	CEO	Website
2000	35,900	Robin Li	ir.baidu.com

Baidu, Inc. provides online marketing and non-marketing value added services through an internet platform in the People’s Republic of China. It operates in two segments, Baidu Core and iQIYI. The Baidu Core segment offers search-based, feed-based, and other online marketing services; cloud services; and other products and services based on AI.

Baidu, Inc. Fundamentals Summary

How do Baidu's earnings and revenue compare to its market cap?
K3SD fundamental statistics
Market cap	US$30.19b
Earnings (TTM)	US$3.55b
Revenue (TTM)	US$18.68b

8.5x

P/E Ratio

1.6x

P/S Ratio

Is K3SD overvalued?

See Fair Value and valuation analysis

Earnings & Revenue

Key profitability statistics from the latest earnings report (TTM)
K3SD income statement (TTM)
Revenue	CN¥134.06b
Cost of Revenue	CN¥68.20b
Gross Profit	CN¥65.86b
Other Expenses	CN¥40.42b
Earnings	CN¥25.44b

Last Reported Earnings

Mar 31, 2025

Next Earnings Date

n/a

Earnings per share (EPS)	74.01
Gross Margin	49.13%
Net Profit Margin	18.98%
Debt/Equity Ratio	32.2%

How did K3SD perform over the long term?

See historical performance and comparison

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2025/07/21 14:00
End of Day Share Price	2025/07/16 00:00
Earnings	2025/03/31
Annual Earnings	2024/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Baidu, Inc. is covered by 82 analysts. 36 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Zixiao Yang	Arete Research Services LLP
null null	Argus Research Company
Ishan Majumdar	Baptista Research

BaiduSGX:K3SD Stock Report