SSF Home Group Berhad

KLSE:SSF Stock Report

Market Cap: RM 300.0m

SSF Home Group Berhad Management

Management criteria checks 2/4

We currently do not have sufficient information about the CEO.

Key information

Choong Wong

Chief executive officer

n/a

Total compensation

CEO salary percentagen/a
CEO tenure6.6yrs
CEO ownership48.3%
Management average tenure2.3yrs
Board average tenure2.4yrs

Recent management updates

Recent updates

There May Be Reason For Hope In SSF Home Group Berhad's (KLSE:SSF) Disappointing Earnings

Mar 27
There May Be Reason For Hope In SSF Home Group Berhad's (KLSE:SSF) Disappointing Earnings

SSF Home Group Berhad (KLSE:SSF) Stocks Shoot Up 30% But Its P/E Still Looks Reasonable

Jul 12
SSF Home Group Berhad (KLSE:SSF) Stocks Shoot Up 30% But Its P/E Still Looks Reasonable

CEO Compensation Analysis

How has Choong Wong's remuneration changed compared to SSF Home Group Berhad's earnings?
DateTotal CompensationSalaryCompany Earnings
Jan 31 2025n/an/a

RM 6m

Oct 31 2024n/an/a

RM 7m

Jul 31 2024n/an/a

RM 6m

Apr 30 2024n/an/a

RM 7m

Apr 30 2023RM 1mRM 984k

RM 16m

Apr 30 2022RM 2mRM 1m

RM 17m

Apr 30 2021RM 2mRM 1m

RM 31m

Compensation vs Market: Insufficient data to establish whether Choong's total compensation is reasonable compared to companies of similar size in the MY market.

Compensation vs Earnings: Choong's compensation has been consistent with company performance over the past year.

CEO

Choong Wong (59 yo)

6.6yrs

Tenure

Mr. Choong Loong Wong serves as Managing Director and Chief Executive Officer of SSF Home Group Berhad and Director since October 25, 2018. In 1976, he completed his primary education in Sekolah Rendah Jen...

Leadership Team

NamePositionTenureCompensationOwnership
Choong Wong
CEO, MD & Directorno datano data48.3%
MYR 144.9m
Kok Lok
Deputy CEO & Executive Director2.7yrsno data10.63%
MYR 31.9m
See Chin
Executive Director6.6yrsno data5.94%
MYR 17.8m
Shiew Yong
Chief Financial Officer1.2yrsno datano data
Foong Peng Woon
Head of Human Resource5.3yrsno datano data
Wai Chee Poon
Chief Transformation Officerno datano datano data
Wee Chen Wong
Head of Project1yrno datano data
Su Lim
Head of Retail2.3yrsno datano data
Sor Tea
Company Secretary1yrno datano data
Siew Lee
Company Secretary1yrno datano data
Chooi San Lee
Purchasing Manager5.3yrsno datano data

2.3yrs

Average Tenure

50yo

Average Age

Experienced Management: SSF's management team is considered experienced (2.3 years average tenure).

Board Members

NamePositionTenureCompensationOwnership
Choong Wong
CEO, MD & Director6.6yrsno data48.3%
MYR 144.9m
Kok Lok
Deputy CEO & Executive Director2.7yrsno data10.63%
MYR 31.9m
See Chin
Executive Director29.3yrsno data5.94%
MYR 17.8m
Sau Kong
Independent Non-Executive Director2.4yrsRM 62.08k0.037%
MYR 112.5k
Kian Er
Independent Non-Executive Director2.4yrsRM 62.08kno data
Su Lim
Independent Non-Executive Director2.4yrsRM 61.48k0.0063%
MYR 18.8k
Abdul bin Abdullah
Independent Non-Executive Chairman2.4yrsRM 73.50kno data

2.4yrs

Average Tenure

56yo

Average Age

Experienced Board: SSF's board of directors are not considered experienced ( 2.4 years average tenure), which suggests a new board.

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/05/13 18:55
End of Day Share Price 2025/05/13 00:00
Earnings2025/01/31
Annual Earnings2024/04/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

SSF Home Group Berhad is covered by 3 analysts. 0 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
null nullJF Apex Securities Berhad
Ley Yee LowMalacca Securities Sdn Bhd
Mun ChanTA Securities Holdings Berhad