Sa Sa International Holdings Limited

SEHK:178 Stock Report

Market Cap: HK$2.2b

Sa Sa International Holdings Valuation

Is 178 undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

0/6

Valuation Score 0/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Earnings vs Peers

  • Price-To-Earnings vs Industry

  • Price-To-Earnings vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of 178 when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: 178 (HK$0.7) is trading above our estimate of fair value (HK$0.28)

Significantly Below Fair Value: 178 is trading above our estimate of fair value.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for 178?

Key metric: As 178 is profitable we use its Price-To-Earnings Ratio for relative valuation analysis.

The above table shows the Price to Earnings ratio for 178. This is calculated by dividing 178's market cap by their current earnings.
What is 178's PE Ratio?
PE Ratio14.6x
EarningsHK$148.87m
Market CapHK$2.17b

Price to Earnings Ratio vs Peers

How does 178's PE Ratio compare to its peers?

The above table shows the PE ratio for 178 vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PEEstimated GrowthMarket Cap
Peer Average6.5x
398 Oriental Watch Holdings
8xn/aHK$1.9b
2101 Fulu Holdings
7.7xn/aHK$747.8m
590 Luk Fook Holdings (International)
6.5x16.1%HK$8.2b
280 King Fook Holdings
3.9xn/aHK$309.2m
178 Sa Sa International Holdings
14.6x4.0%HK$2.2b

Price-To-Earnings vs Peers: 178 is expensive based on its Price-To-Earnings Ratio (14.6x) compared to the peer average (6.5x).

Price to Earnings Ratio vs Industry

How does 178's PE Ratio compare vs other companies in the HK Specialty Retail Industry?

1 CompanyPrice / EarningsEstimated GrowthMarket Cap
84 Stelux Holdings International
0.2xn/aUS$10.13m
No more companies available in this PE range
178 14.6xIndustry Avg. 9.7xNo. of Companies7PE0612182430+
1 CompanyEstimated GrowthMarket Cap
No more companies

Price-To-Earnings vs Industry: 178 is expensive based on its Price-To-Earnings Ratio (14.6x) compared to the Hong Kong Specialty Retail industry average (9.7x).

Price to Earnings Ratio vs Fair Ratio

What is 178's PE Ratio compared to its Fair PE Ratio? This is the expected PE Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

178 PE Ratio vs Fair Ratio.
Fair Ratio
Current PE Ratio14.6x
Fair PE Ratio7.4x

Price-To-Earnings vs Fair Ratio: 178 is expensive based on its Price-To-Earnings Ratio (14.6x) compared to the estimated Fair Price-To-Earnings Ratio (7.4x).

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst 178 forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
CurrentHK$0.70
HK$0.92
+31.4%
21.2%HK$1.18HK$0.71n/a3
Dec ’25HK$0.75
HK$0.92
+22.7%
21.2%HK$1.18HK$0.71n/a3
Nov ’25HK$0.68
HK$1.09
+60.8%
25.7%HK$1.49HK$0.87n/a3
Oct ’25HK$0.79
HK$1.21
+52.5%
23.7%HK$1.49HK$0.92n/a2
Sep ’25HK$0.68
HK$1.21
+77.2%
23.7%HK$1.49HK$0.92n/a2
Aug ’25HK$0.72
HK$1.21
+67.4%
23.7%HK$1.49HK$0.92n/a2
Jul ’25HK$0.83
HK$1.32
+59.0%
25.1%HK$1.77HK$0.92n/a4
Jun ’25HK$0.78
HK$1.65
+111.9%
20.2%HK$2.00HK$1.10n/a4
May ’25HK$0.78
HK$1.65
+111.9%
20.2%HK$2.00HK$1.10n/a4
Apr ’25HK$0.83
HK$1.65
+99.1%
20.2%HK$2.00HK$1.10n/a4
Mar ’25HK$0.96
HK$1.65
+72.1%
20.2%HK$2.00HK$1.10n/a4
Feb ’25HK$0.82
HK$1.65
+101.5%
20.2%HK$2.00HK$1.10n/a4
Jan ’25HK$1.01
HK$1.71
+68.9%
18.6%HK$2.00HK$1.10n/a5
Dec ’24HK$1.09
HK$1.71
+56.5%
18.6%HK$2.00HK$1.10HK$0.755
Nov ’24HK$1.02
HK$1.83
+78.9%
22.6%HK$2.40HK$1.25HK$0.684
Oct ’24HK$1.03
HK$1.83
+77.2%
22.6%HK$2.40HK$1.25HK$0.794
Sep ’24HK$1.14
HK$1.89
+65.6%
17.5%HK$2.40HK$1.50HK$0.684
Aug ’24HK$1.41
HK$1.97
+39.6%
17.1%HK$2.40HK$1.50HK$0.725
Jul ’24HK$1.41
HK$1.97
+39.6%
17.1%HK$2.40HK$1.50HK$0.835
Jun ’24HK$1.35
HK$1.80
+33.5%
37.4%HK$2.60HK$0.92HK$0.784
May ’24HK$1.84
HK$1.80
-2.0%
37.4%HK$2.60HK$0.92HK$0.784
Apr ’24HK$1.84
HK$1.46
-20.5%
34.7%HK$2.29HK$0.92HK$0.834
Mar ’24HK$1.89
HK$1.46
-22.6%
34.7%HK$2.29HK$0.92HK$0.964
Feb ’24HK$2.04
HK$1.46
-28.3%
34.7%HK$2.29HK$0.92HK$0.824
Jan ’24HK$1.82
HK$1.19
-34.8%
16.8%HK$1.40HK$0.92HK$1.013
Dec ’23HK$1.15
HK$1.19
+3.2%
16.8%HK$1.40HK$0.92HK$1.093

Analyst Forecast: Target price is more than 20% higher than the current share price, but analysts are not within a statistically confident range of agreement.

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Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2024/12/21 22:36
End of Day Share Price 2024/12/20 00:00
Earnings2024/09/30
Annual Earnings2024/03/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Sa Sa International Holdings Limited is covered by 38 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Phoebe TseBarclays
Xiao XingBNP Paribas Securities (Asia)
Hay Mun NgBOCI Research Ltd.