Pricer Management
Management criteria checks 0/4
Pricer's CEO is Magnus Larsson, appointed in Feb 2022, has a tenure of 1.42 years. total yearly compensation is SEK4.81M, comprised of 59.8% salary and 40.2% bonuses, including company stock and options. directly owns 0.002% of the company’s shares, worth SEK18.25K. The average tenure of the management team and the board of directors is 1.7 years and 0.1 years respectively.
Key information
Magnus Larsson
Chief executive officer
SEK 4.8m
Total compensation
| CEO salary percentage | 59.8% |
| CEO tenure | 1.4yrs |
| CEO ownership | 0.002% |
| Management average tenure | 1.7yrs |
| Board average tenure | less than a year |
Recent management updates
Recent updates
CEO Compensation Analysis
| Date | Total Compensation | Salary | Company Earnings |
|---|---|---|---|
| Jun 30 2023 | n/a | n/a | -SEK 25m |
| Mar 31 2023 | n/a | n/a | -SEK 13m |
| Dec 31 2022 | SEK 5m | SEK 3m | SEK 5m |
Compensation vs Market: Magnus's total compensation ($USD463.58K) is above average for companies of similar size in the UK market ($USD348.41K).
Compensation vs Earnings: Insufficient data to compare Magnus's compensation with company performance.
CEO
Magnus Larsson (53 yo)
1.4yrs
Tenure
SEK 4,810,000
Compensation
Mr. Magnus Larsson is Chief Executive Officer and President of Pricer AB (publ) from December 2022. He served as Acting Chief Executive Officer at Pricer AB (publ) since February 2022 until December 2022 a...
Leadership Team
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| President & CEO | 1.4yrs | SEK 4.81m | 0.0021% SEK 18.3k | |
| Chief Financial Officer | 1.8yrs | no data | no data | |
| Vice President of Operations | 1.5yrs | no data | 0.049% SEK 434.8k | |
| Global Communications Manager | no data | no data | no data | |
| Head of Americas Region | 6.5yrs | SEK 1.71m | 0.17% SEK 1.5m | |
| Head of Region APAC | 1.5yrs | no data | no data | |
| Chief Digital Officer | 4.5yrs | no data | no data | |
| Head of Region Europe | 1.5yrs | no data | 0.016% SEK 143.1k | |
| Business Controller | 8.2yrs | no data | no data |
1.7yrs
Average Tenure
58yo
Average Age
Experienced Management: PRICBS's management team is not considered experienced ( 1.7 years average tenure), which suggests a new team.
Board Members
| Name | Position | Tenure | Compensation | Ownership |
|---|---|---|---|---|
| Director | less than a year | no data | no data | |
| Director | less than a year | no data | no data | |
| Chairman of Board | less than a year | SEK 181.00k | no data | |
| Director | less than a year | no data | no data | |
| Independent Director | 6.3yrs | SEK 325.00k | 0.056% SEK 496.4k | |
| Independent Director | 9.2yrs | SEK 375.00k | 2.15% SEK 19.0m | |
| Independent Director | 7.5yrs | SEK 325.00k | no data |
0.08yrs
Average Tenure
57yo
Average Age
Experienced Board: PRICBS's board of directors are not considered experienced ( 0.1 years average tenure), which suggests a new board.
Company Analysis and Financial Data Status
| Data | Last Updated (UTC time) |
|---|---|
| Company Analysis | 2023/07/26 20:49 |
| End of Day Share Price | 2023/04/28 00:00 |
| Earnings | 2023/06/30 |
| Annual Earnings | 2022/12/31 |
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
| Package | Data | Timeframe | Example US Source * |
|---|---|---|---|
| Company Financials | 10 years |
| |
| Analyst Consensus Estimates | +3 years |
|
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| Market Prices | 30 years |
| |
| Ownership | 10 years |
| |
| Management | 10 years |
| |
| Key Developments | 10 years |
|
* example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.
Analysis Model and Snowflake
Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.
Learn about the world class team who designed and built the Simply Wall St analysis model.
Industry and Sector Metrics
Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .
Analyst Sources
Pricer AB (publ) is covered by 4 analysts. 1 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.
| Analyst | Institution |
|---|---|
| Simon Granath | ABG Sundal Collier Sponsored |
| null null | ABG Sundal Collier Sponsored |
| Andreas Joelsson | Carnegie Commissioned Research |