Gaming Realms plc

AIM:GMR Stock Report

Market Cap: UK£82.0m

Gaming Realms Management

Management criteria checks 3/4

Gaming Realms' CEO is Mark Segal, appointed in Feb 2023, has a tenure of 3.42 years. total yearly compensation is £617.16K, comprised of 55.9% salary and 44.1% bonuses, including company stock and options. directly owns 0.27% of the company’s shares, worth £222.22K. The average tenure of the management team and the board of directors is 3.4 years and 3.7 years respectively.

Key information

Mark Segal

Chief executive officer

UK£617.2k

Total compensation

CEO salary percentage55.90%
CEO tenure3.4yrs
CEO ownership0.3%
Management average tenure3.4yrs
Board average tenure3.7yrs

Recent management updates

Recent updates

Narrative Update Jun 19

GMR: Stable Cash Generation And High P/E Support Future Upside

Analysts have kept their fair value estimate for Gaming Realms steady at £0.57 per share, with a slightly lower discount rate and similar growth and margin assumptions supporting an unchanged overall price target. What’s in the News for Gaming Realms No recent Gaming Realms news items were identified in the sources provided.
Narrative Update Jun 04

GMR: Stable Cash Generation And High P/E Support Future Upside

Analysts have kept their price target for Gaming Realms broadly in line with prior estimates, reflecting updated assumptions around the discount rate, revenue growth, profit margin, and a future P/E of 30.89x that together support a fair value of about £0.57 per share. What's in the News No recent company-specific news items for Gaming Realms were identified in the provided sources.
Narrative Update Apr 25

GMR: Expanded Buyback Authorization Will Support Future Upside Potential

Analysts have raised their price target on Gaming Realms to £0.57, a modest increase supported by slightly revised assumptions for the discount rate, long-term revenue growth, profit margin and future P/E, which together leave their overall fair value assessment broadly unchanged. What's in the News On March 3, 2026, Gaming Realms increased its equity buyback authorization by £5 million to a total of £11 million, expanding the size of its existing share repurchase plan (Key Developments).
Narrative Update Apr 09

GMR: Expanded Buyback And 2025 Earnings Guidance Will Support Further Upside

Analysts have lifted their price target on Gaming Realms to £0.57 per share, reflecting updated assumptions around discount rates, revenue growth, profit margins and future P/E. These changes fine tune their valuation approach rather than dramatically resetting it.
Narrative Update Mar 26

GMR: Expanded Buyback And 2025 Guidance Will Support Further Upside

Analysts have nudged their price target for Gaming Realms slightly higher to £0.57, reflecting small adjustments to the discount rate and long-term profitability assumptions while keeping fair value essentially unchanged. What's in the News On March 3, 2026, Gaming Realms increased its equity buyback authorization by £5 million, bringing the total planned buyback capacity to £11 million (Key Developments).
Narrative Update Mar 12

GMR: Buyback Expansion And 2025 Guidance Will Support Further Upside

Analysts have lifted their price target for Gaming Realms to £0.57. This reflects updated assumptions around a slightly higher discount rate, steady long term revenue growth and profit margin expectations, and a marginally higher future P/E multiple.
Narrative Update Feb 26

GMR: Higher Margins And 2025 Guidance Will Support Further Upside

Analysts have adjusted their price target on Gaming Realms upward to £0.57, reflecting updated assumptions around a slightly lower discount rate, a stable fair value estimate and fair value P/E, and a higher projected profit margin. What's in the News Gaming Realms issued earnings guidance for the year ending 31 December 2025, indicating expected revenue of approximately £31.4 million.
Narrative Update Feb 11

GMR: Higher Future P/E Will Support Upside Despite Softer Assumptions

Analysts have trimmed their price target on Gaming Realms to £0.57 from £0.66, reflecting updated assumptions around slower revenue growth, lower profit margins and a higher future P/E multiple in their models. Valuation Changes Fair Value: reduced from £0.66333 to £0.57333, indicating a small cut to the implied equity value per share in the refreshed model.
Analysis Article Sep 09

Estimating The Intrinsic Value Of Gaming Realms plc (LON:GMR)

Key Insights Gaming Realms' estimated fair value is UK£0.43 based on 2 Stage Free Cash Flow to Equity Current share...
Analysis Article Aug 13

The Trend Of High Returns At Gaming Realms (LON:GMR) Has Us Very Interested

AIM:GMR 1 Year Share Price vs Fair Value Explore Gaming Realms's Fair Values from the Community and select yours To...
Analysis Article May 15

The Market Lifts Gaming Realms plc (LON:GMR) Shares 34% But It Can Do More

Gaming Realms plc ( LON:GMR ) shareholders would be excited to see that the share price has had a great month, posting...
User avatar
New Narrative Apr 30

Expansion Into North America And Brazil Will Empower Slingo Gaming

Expansion into new regulated markets in North America and Brazil offers significant growth potential, positively impacting revenue through increased geographic reach.
Analysis Article Oct 18

Under The Bonnet, Gaming Realms' (LON:GMR) Returns Look Impressive

To find a multi-bagger stock, what are the underlying trends we should look for in a business? Typically, we'll want to...
Analysis Article May 11

Market Participants Recognise Gaming Realms plc's (LON:GMR) Earnings Pushing Shares 31% Higher

Gaming Realms plc ( LON:GMR ) shares have had a really impressive month, gaining 31% after a shaky period beforehand...
Analysis Article May 11

Does Gaming Realms (LON:GMR) Deserve A Spot On Your Watchlist?

For beginners, it can seem like a good idea (and an exciting prospect) to buy a company that tells a good story to...
Analysis Article Apr 09

Gaming Realms' (LON:GMR) Solid Profits Have Weak Fundamentals

Last week's profit announcement from Gaming Realms plc ( LON:GMR ) was underwhelming for investors, despite headline...
Analysis Article Aug 28

Is It Too Late To Consider Buying Gaming Realms plc (LON:GMR)?

Gaming Realms plc ( LON:GMR ), is not the largest company out there, but it saw a double-digit share price rise of over...
Analysis Article Jun 19

Gaming Realms plc's (LON:GMR) Price In Tune With Earnings

With a price-to-earnings (or "P/E") ratio of 23.1x Gaming Realms plc ( LON:GMR ) may be sending very bearish signals at...
Analysis Article Jan 17

Is There Now An Opportunity In Gaming Realms plc (LON:GMR)?

Gaming Realms plc ( LON:GMR ), might not be a large cap stock, but it saw a decent share price growth in the teens...
Analysis Article Jun 15

When Should You Buy Gaming Realms plc (LON:GMR)?

While Gaming Realms plc ( LON:GMR ) might not be the most widely known stock at the moment, it received a lot of...
Analysis Article Feb 11

Is Gaming Realms plc's (LON:GMR) Shareholder Ownership Skewed Towards Insiders?

The big shareholder groups in Gaming Realms plc ( LON:GMR ) have power over the company. Institutions will often hold...
Analysis Article Dec 20

Have Gaming Realms plc (LON:GMR) Insiders Been Selling Their Stock?

Anyone interested in Gaming Realms plc ( LON:GMR ) should probably be aware that the Co-Founder & Executive Chairman...

CEO Compensation Analysis

How has Mark Segal's remuneration changed compared to Gaming Realms's earnings?
DateTotal CompensationSalaryCompany Earnings
Dec 31 2025UK£617kUK£345k

UK£6m

Sep 30 2025n/an/a

UK£7m

Jun 30 2025n/an/a

UK£8m

Mar 31 2025n/an/a

UK£9m

Dec 31 2024UK£591kUK£330k

UK£9m

Sep 30 2024n/an/a

UK£8m

Jun 30 2024n/an/a

UK£7m

Mar 31 2024n/an/a

UK£6m

Dec 31 2023UK£554kUK£315k

UK£6m

Sep 30 2023n/an/a

UK£5m

Jun 30 2023n/an/a

UK£5m

Mar 31 2023n/an/a

UK£4m

Dec 31 2022UK£373kUK£275k

UK£4m

Sep 30 2022n/an/a

UK£3m

Jun 30 2022n/an/a

UK£2m

Mar 31 2022n/an/a

UK£2m

Dec 31 2021UK£390kUK£250k

UK£1m

Sep 30 2021n/an/a

UK£601k

Jun 30 2021n/an/a

-UK£56k

Mar 31 2021n/an/a

-UK£792k

Dec 31 2020UK£262kUK£242k

-UK£2m

Sep 30 2020n/an/a

-UK£2m

Jun 30 2020n/an/a

-UK£3m

Mar 31 2020n/an/a

-UK£4m

Dec 31 2019UK£201kUK£200k

-UK£5m

Compensation vs Market: Mark's total compensation ($USD833.40K) is above average for companies of similar size in the UK market ($USD414.35K).

Compensation vs Earnings: Mark's compensation has been consistent with company performance over the past year.


CEO

Mark Segal (49 yo)

3.4yrs
Tenure
UK£617,157
Compensation

Mr. Mark Kevin Segal served as the Chief Executive Officer at Gaming Realms plc and is its Company Secretary and serves as its Chief Executive Officer since February 01, 2023 and had been its Acting Chief...


Leadership Team

NamePositionTenureCompensationOwnership
Michael Buckley
Co-Founder & Executive Chairmanno dataUK£468.00k9.41%
£ 7.7m
Mark Segal
CEO, Secretary & Director3.4yrsUK£617.16k0.27%
£ 222.2k
Geoffrey Green
CFO & Director3.4yrsUK£302.20k0.0011%
£ 901.7
Gareth Scott
Chief Commercial Officerno datano datano data
3.4yrs
Average Tenure
49yo
Average Age

Experienced Management: GMR's management team is considered experienced (3.4 years average tenure).


Board Members

NamePositionTenureCompensationOwnership
Michael Buckley
Co-Founder & Executive Chairmanno dataUK£468.00k9.41%
£ 7.7m
Mark Segal
CEO, Secretary & Directorno dataUK£617.16k0.27%
£ 222.2k
Geoffrey Green
CFO & Director3.4yrsUK£302.20k0.0011%
£ 901.7
Mark Blandford
Independent Non Executive Director6.8yrsUK£60.00k4.61%
£ 3.8m
James Ryan
Independent Non-Executive Directorno dataUK£60.00k0.42%
£ 346.2k
Anna Greenberg
Independent Non-Executive Director3.7yrsUK£65.00k0.012%
£ 10.0k
Mark Wilson
Independent Non-Executive Directorno dataUK£60.00kno data
3.7yrs
Average Tenure
65yo
Average Age

Experienced Board: GMR's board of directors are considered experienced (3.7 years average tenure).


Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/07/16 20:25
End of Day Share Price 2026/07/16 00:00
Earnings2025/12/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Gaming Realms plc is covered by 4 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Mark PhotiadesCanaccord Genuity
Jane AnscombeEdison Investment Research
Roberta CiacciaInvestec Bank plc (UK)