Upsales Technology AB (publ)

DB:Y8D Stock Report

Market Cap: €37.3m

Upsales Technology Management

Management criteria checks 2/4

Upsales Technology's CEO is Daniel Wikberg, appointed in Jan 2003, has a tenure of 23.42 years. total yearly compensation is SEK1.73M, comprised of 69.4% salary and 30.6% bonuses, including company stock and options. directly owns 10.51% of the company’s shares, worth €3.92M. The average tenure of the management team and the board of directors is 1.4 years and 7.4 years respectively.

Key information

Daniel Wikberg

Chief executive officer

SEK 1.7m

Total compensation

CEO salary percentage69.44%
CEO tenure23.4yrs
CEO ownership10.5%
Management average tenure1.4yrs
Board average tenure7.4yrs

Recent management updates

No updates

Recent updates

No updates

CEO Compensation Analysis

How has Daniel Wikberg's remuneration changed compared to Upsales Technology's earnings?
DateTotal CompensationSalaryCompany Earnings
Mar 31 2026n/an/a

SEK 22m

Dec 31 2025n/an/a

SEK 22m

Sep 30 2025n/an/a

SEK 19m

Jun 30 2025n/an/a

SEK 18m

Mar 31 2025n/an/a

SEK 16m

Dec 31 2024SEK 2mSEK 1m

SEK 18m

Sep 30 2024n/an/a

SEK 22m

Jun 30 2024n/an/a

SEK 23m

Mar 31 2024n/an/a

SEK 27m

Dec 31 2023SEK 1mSEK 1m

SEK 28m

Compensation vs Market: Daniel's total compensation ($USD183.05K) is below average for companies of similar size in the German market ($USD433.47K).

Compensation vs Earnings: Daniel's compensation has increased by more than 20% in the past year.

CEO

Daniel Wikberg (46 yo)

23.4yrs
Tenure
SEK 1,728,000
Compensation

Mr. Daniel Wikberg is Founder, MD & Director of Ai Revenue Assistant Software Stockholm Ab from 2026 and its CEO since April 2026. Mr. Wikberg is the Founder and serves as Chief Executive Officer of Upsale...

Leadership Team

NamePositionTenureCompensationOwnership
Daniel Wikberg
Founder23.4yrsSEK 1.73m10.51%
€ 3.9m
Kristina Fridheimer
Chief Financial Officerless than a yearno datano data
David Dernulf
CTO & Directorless than a yearno datano data
Aleksandar Bjorkman
Head of New Sales1.4yrsno datano data
Fredrik Hoglin
CRO1.4yrsno datano data
Niclas Malmhagen
Head of Project Management3.4yrsno datano data
Hanna Millegård
Financial Controllerless than a yearno datano data
1.4yrs
Average Tenure
44yo
Average Age

Experienced Management: Y8D's management team is not considered experienced ( 1.4 years average tenure), which suggests a new team.

Board Members

NamePositionTenureCompensationOwnership
Daniel Wikberg
Founder10.4yrsSEK 1.73m10.51%
€ 3.9m
David Dernulf
CTO & Director1.4yrsno datano data
Sebastian Torneman
Independent Director7.4yrsSEK 60.00kno data
Baltsar Sahlin
Independent Chairman of the Board9.4yrsSEK 120.00kno data
Henry Rawet
Independent Director2.4yrsSEK 41.00kno data
7.4yrs
Average Tenure
46yo
Average Age

Experienced Board: Y8D's board of directors are considered experienced (7.4 years average tenure).

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2026/06/11 00:30
End of Day Share Price 2026/06/11 00:00
Earnings2026/03/31
Annual Earnings2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

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Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Upsales Technology AB (publ) is covered by 1 analysts. 0 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Rikard EngbergDNB Carnegie Commissioned Research