Inuvo Management

Management criteria checks 1/4

Inuvo's CEO is Rob Buchner, appointed in Feb 2026, has a tenure of less than a year. total yearly compensation is $843.94K, comprised of 10% salary and 90% bonuses, including company stock and options. directly owns 0.018% of the company’s shares, worth €1.68K. The average tenure of the management team and the board of directors is 0.3 years and 4.5 years respectively.

Key information

Rob Buchner

Chief executive officer

US$843.9k

Total compensation

CEO salary percentage	10.00%
CEO tenure	less than a year
CEO ownership	0.02%
Management average tenure	less than a year
Board average tenure	4.5yrs

Recent management updates

Recent updates

CEO Compensation Analysis

How has Rob Buchner's remuneration changed compared to Inuvo's earnings?
Date	Total Compensation	Salary	Company Earnings
Jun 30 2026	n/a	n/a	-US$4m
Mar 31 2026	n/a	n/a	-US$2m
Dec 31 2025	US$844k	US$84k	-US$5m

Compensation vs Market: Rob's total compensation ($USD843.94K) is above average for companies of similar size in the German market ($USD398.84K).

Compensation vs Earnings: Insufficient data to compare Rob's compensation with company performance.

CEO

Rob Buchner (62 yo)

less than a year

Tenure

US$843,938

Compensation

Mr. Robert Buchner, also known as Rob, serves as Chairman and Chief Executive Officer of Inuvo, Inc. from February 1, 2026. He is Director of Inuvo, Inc. from February 27, 2025 and served as its Chief Oper...

Leadership Team

Name	Position	Tenure	Compensation	Ownership
Robert Buchner	CEO & Chairman	less than a year	US$843.94k	0.018% € 1.7k
Wallace Ruiz	Advisor	less than a year	US$368.88k	0.77% € 70.6k
Derric Ciccone	President	less than a year	no data	no data
Aleesha Parris	Chief Accounting Officer	less than a year	no data	0.050% € 4.6k
Katie Cooper	Head of Brand Communications & Director of Marketing	no data	no data	no data
Amir Bakhshaie	Senior Vice President of IntentKey	5.3yrs	no data	no data
Dana Robbins	Senior Vice President of Bonfire	5.3yrs	no data	no data

0.3yrs

Average Tenure

54.5yo

Average Age

Experienced Management: CD5's management team is not considered experienced ( 0.3 years average tenure), which suggests a new team.

Board Members

Name	Position	Tenure	Compensation	Ownership
Robert Buchner	CEO & Chairman	1.6yrs	US$843.94k	0.018% € 1.7k
Jonathan Bond	Independent Director	4.5yrs	US$49.39k	0.073% € 6.7k
Richard Howe	Director	17.8yrs	US$568.79k	3.35% € 308.7k
Gordon Cameron	Independent Director	9.8yrs	US$49.39k	0.36% € 32.7k
Sanja Partalo	Independent Director	less than a year	no data	no data

4.5yrs

Average Tenure

62.5yo

Average Age

Experienced Board: CD5's board of directors are considered experienced (4.5 years average tenure).

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2026/09/09 21:19
End of Day Share Price	2026/09/09 00:00
Earnings	2026/06/30
Annual Earnings	2025/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* Example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on Github.

Analyst Sources

Inuvo, Inc. is covered by 9 analysts. 3 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Brian Kinstlinger	Alliance Global Partners
Eric Martinuzzi	Craig-Hallum Capital Group LLC
Almas Almaganbetov	Freedom Broker

Inuvo Management

Management criteria checks 1/4

Key information

Recent management updates

Inuvo, Inc. Announces CFO Changes, Effective August 17, 2026

Inuvo, Inc. Appoints Sanja Partalo as Class Iii Director

Inuvo, Inc. Names Katie Cooper as Head of Brand and Communications

Inuvo, Inc., Annual General Meeting, Jun 18, 2026

Inuvo, Inc. Announces CEO Changes

Inuvo, Inc. Announces Executive Changes, Effective from September 30, 2025

Recent updates

New minor risk - Financial position

Inuvo, Inc. Announces CFO Changes, Effective August 17, 2026

New minor risk - Profitability

Inuvo, Inc. Supports Health Insurer With IntentKey To Drive Net-New Open Enrollment Customers

Inuvo, Inc. to Report Q2, 2026 Results on Aug 11, 2026

Inuvo Expands Intentkey Signal Intelligence into Workforce Recruitment Marketing

Inuvo, Inc. Appoints Sanja Partalo as Class Iii Director

First quarter 2026 earnings released: EPS: US$0.13 (vs US$0.088 loss in 1Q 2025)

Inuvo, Inc. Names Katie Cooper as Head of Brand and Communications

Inuvo, Inc., Annual General Meeting, Jun 18, 2026

Inuvo, Inc. Announces CEO Changes

Inuvo, Inc. announced that it expects to receive $3 million in funding

Inuvo, Inc. Launches Ranger: AI Tool for Ad Quality and Compliance

Inuvo, Inc. Introduces IntentPath for Next-Level Audience Visualization

Inuvo, Inc. Announces Executive Changes, Effective from September 30, 2025

Inuvo, Inc. Reaffirms Earnings Guidance for the Second Quarter of 2025

Inuvo, Inc., Annual General Meeting, May 22, 2025

Inuvo, Inc. Announces Board Changes

Inuvo, Inc. Launches Self-Serve Intentkey Platform: A Revolutionary Interface for Ai-Powered Audience Modeling

Inuvo Introduces Zip Code-Based Audience Insights and Targeting

No longer forecast to breakeven

No longer forecast to breakeven

Third quarter 2024 earnings released: US$0.015 loss per share (vs US$0.009 loss in 3Q 2023)

Inuvo, Inc. Provides Growth Guidance for the Fourth Quarter of 2024

Forecast to breakeven in 2025

Second quarter 2024 earnings released: US$0.012 loss per share (vs US$0.027 loss in 2Q 2023)

First quarter 2024 earnings released: US$0.015 loss per share (vs US$0.028 loss in 1Q 2023)

Forecast to breakeven in 2025

Inuvo, Inc. has filed a Follow-on Equity Offering in the amount of $15 million.

Inuvo, Inc., Annual General Meeting, Jun 13, 2024

Inuvo, Inc. Announces Enhancements to Its Audience Discovery Portal

Inuvo Puts the Power of Its Ai in the Hands of Agencies and Brands

New major risk - Financial position

Full year 2023 earnings released: US$0.079 loss per share (vs US$0.11 loss in FY 2022)

Inuvo, Inc. to Report Q4, 2023 Results on Feb 29, 2024

Third quarter 2023 earnings released: US$0.009 loss per share (vs US$0.032 loss in 3Q 2022)

Inuvo Releases Version 2.0 of the Ai-Powered Audience Discovery Portal

Inuvo, Inc.'s IntentKey Solution Enables Audience Targeting on Safari Browser, Despite Apple’s New Privacy Restrictions

Second quarter 2023 earnings released: US$0.027 loss per share (vs US$0.027 loss in 2Q 2022)

Inuvo, Inc. has completed a Follow-on Equity Offering in the amount of $4 million.

Inuvo, Inc. has completed a Follow-on Equity Offering in the amount of $4 million.

Inuvo, Inc. Announces AI-Based Media Mix Modeling Solution for Probablistic, Cookieless Attribution

Inuvo, Inc. Appoints Barry Lowenthal as President

First quarter 2023 earnings released: US$0.028 loss per share (vs US$0.018 loss in 1Q 2022)

Inuvo, Inc. Launches the Audience Discovery Portal, A Showcase for Its Generative Artificial Intelligence

Full year 2022 earnings released: US$0.11 loss per share (vs US$0.065 loss in FY 2021)

Third quarter 2022 earnings released: US$0.032 loss per share (vs US$0.016 loss in 3Q 2021)

Second quarter 2022 earnings released: US$0.027 loss per share (vs US$0.02 loss in 2Q 2021)

Independent Director recently bought €128k worth of stock

First quarter 2022 earnings released: US$0.018 loss per share (vs US$0.019 loss in 1Q 2021)

Inuvo, Inc., Annual General Meeting, Jun 16, 2022

Inuvo, Inc. Appoints Jonathan Bond and Kenneth Lee to the Board of Directors

Now 29% undervalued after recent price drop

Full year 2021 earnings: Revenues and EPS in line with analyst expectations

No longer forecast to breakeven

Third quarter 2021 earnings released: US$0.016 loss per share (vs US$0.026 loss in 3Q 2020)

Forecast to breakeven in 2022

No longer forecast to breakeven

Chief Operating Officer has left the company

First quarter 2021 earnings released: US$0.019 loss per share (vs US$0.053 loss in 1Q 2020)

Inuvo’s IntentKey Generates B2B Leads at Scale by Uncovering Niche Audience Data

General Counsel recently sold €118k worth of stock

Full year 2020 earnings released: US$0.094 loss per share (vs US$0.11 loss in FY 2019)

Revenue beats expectations

New 90-day high: €1.57

Inuvo, Inc. Announces the Launch of the Software-as-a-Service (SaaS) Version of the IntentKey

Inuvo, Inc. has completed a Follow-on Equity Offering in the amount of $6.249999 million.

Inuvo, Inc. has completed a Follow-on Equity Offering in the amount of $8 million.

New 90-day high: €0.39