Moonpig Group Valuation

Is 769 undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

3/6

Valuation Score 3/6

  • Below Fair Value

  • Significantly Below Fair Value

  • Price-To-Sales vs Peers

  • Price-To-Sales vs Industry

  • Price-To-Sales vs Fair Ratio

  • Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of 769 when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Discounted Cash Flow
Simply Wall St
€4.81
Fair Value
52.2% undervalued intrinsic discount
10
Number of Analysts

Below Fair Value: 769 (€2.3) is trading below our estimate of fair value (€4.81)

Significantly Below Fair Value: 769 is trading below fair value by more than 20%.


Key Valuation Metric

Which metric is best to use when looking at relative valuation for 769?

Key metric: As 769 is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for 769. This is calculated by dividing 769's market cap by their current revenue.
What is 769's PS Ratio?
PS Ratio2x
SalesUK£346.99m
Market CapUK£686.12m

Price to Sales Ratio vs Peers

How does 769's PS Ratio compare to its peers?

The above table shows the PS ratio for 769 vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
CompanyForward PSEstimated GrowthMarket Cap
Peer Average0.6x
DOU Douglas
0.5x5.7%€2.2b
FIE Fielmann Group
1.6x6.4%€3.4b
MRX Mister Spex
0.2x2.6%€53.2m
BIKE Bike24 Holding
0.2x6.1%€48.4m
769 Moonpig Group
2x7.8%€686.1m

Price-To-Sales vs Peers: 769 is expensive based on its Price-To-Sales Ratio (2x) compared to the peer average (0.6x).


Price to Sales Ratio vs Industry

How does 769's PS Ratio compare vs other companies in the DE Specialty Retail Industry?

4 CompaniesPrice / SalesEstimated GrowthMarket Cap
CEC Ceconomy
0.05x1.3%US$1.24b
GFG Global Fashion Group
0.06x1.2%US$49.79m
DEX Delticom
0.07x2.8%US$36.04m
49S Superdry
0.004x-1.4%US$3.12m
No more companies available in this PS range
769 2.0xIndustry Avg. 0.4xNo. of Companies4PS00.40.81.21.62+
4 CompaniesEstimated GrowthMarket Cap
No more companies

Price-To-Sales vs Industry: 769 is expensive based on its Price-To-Sales Ratio (2x) compared to the European Specialty Retail industry average (0.4x).


Price to Sales Ratio vs Fair Ratio

What is 769's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

769 PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio2x
Fair PS Ratio0.6x

Price-To-Sales vs Fair Ratio: 769 is expensive based on its Price-To-Sales Ratio (2x) compared to the estimated Fair Price-To-Sales Ratio (0.6x).


Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

The above table shows the analyst 769 forecast and predictions for the stock price in 12 month’s time.
DateShare PriceAverage 1Y Price TargetDispersionHighLow1Y Actual priceAnalysts
Current€2.30
€3.76
+63.4%
12.7%€4.70€3.02n/a10
Jan ’26€2.52
€3.76
+49.1%
12.7%€4.70€3.02n/a10
Dec ’25€2.88
€3.74
+30.0%
13.3%€4.70€3.01n/a10
Nov ’25€2.84
€3.59
+26.6%
16.4%€4.69€2.65n/a10
Oct ’25€2.48
€3.08
+24.3%
17.5%€4.18€2.03n/a10
Sep ’25€2.40
€2.93
+22.3%
14.1%€3.55€2.01n/a9
Aug ’25€2.48
€2.93
+18.3%
14.1%€3.55€2.01n/a9
Jul ’25€2.20
€2.75
+25.1%
16.9%€3.54€2.01n/a9
Jun ’25€1.86
€2.76
+48.3%
16.3%€3.51€1.99n/a12
May ’25€1.79
€2.76
+54.0%
16.3%€3.51€1.99n/a12
Apr ’25€1.92
€2.73
+42.3%
17.2%€3.51€1.93n/a12
Mar ’25€1.96
€2.64
+34.5%
17.3%€3.49€1.92n/a10
Feb ’25€1.89
€2.64
+39.5%
17.3%€3.49€1.92n/a10
Jan ’25€1.81
€2.66
+47.2%
17.2%€3.50€1.92€2.5210
Dec ’24€2.02
€2.67
+32.0%
17.4%€3.47€1.91€2.8810
Nov ’24€1.88
€2.65
+40.9%
17.4%€3.45€1.90€2.8410
Oct ’24€1.86
€2.65
+42.5%
17.4%€3.45€1.90€2.4810
Sep ’24€1.95
€2.64
+35.6%
17.9%€3.51€1.93€2.4011
Aug ’24€1.99
€2.59
+29.9%
19.7%€3.47€1.68€2.4811
Jul ’24€1.60
€2.52
+57.6%
26.0%€3.48€1.39€2.2011
Jun ’24€1.50
€2.48
+65.4%
26.0%€3.42€1.37€1.8611
May ’24€1.49
€2.63
+76.4%
23.1%€3.43€1.54€1.7910
Apr ’24€1.34
€2.63
+96.5%
23.7%€3.41€1.54€1.9210
Mar ’24€1.21
€2.85
+135.7%
20.9%€3.44€1.55€1.969
Feb ’24€1.35
€2.85
+111.3%
20.9%€3.44€1.55€1.899
Jan ’24€1.20
€2.85
+137.7%
20.9%€3.44€1.55€1.819
Analyst Price Target
Consensus Narrative from 10 Analysts
€3.58
Fair Value
35.8% undervalued intrinsic discount
10
Number of Analysts

Analyst Forecast: Target price is more than 20% higher than the current share price and analysts are within a statistically confident range of agreement.


Discover undervalued companies

Company Analysis and Financial Data Status

DataLast Updated (UTC time)
Company Analysis2025/01/09 11:07
End of Day Share Price 2025/01/08 00:00
Earnings2024/10/31
Annual Earnings2024/04/30

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

PackageDataTimeframeExample US Source *
Company Financials10 years
  • Income statement
  • Cash flow statement
  • Balance sheet
Analyst Consensus Estimates+3 years
  • Forecast financials
  • Analyst price targets
Market Prices30 years
  • Stock prices
  • Dividends, Splits and Actions
Ownership10 years
  • Top shareholders
  • Insider trading
Management10 years
  • Leadership team
  • Board of directors
Key Developments10 years
  • Company announcements

* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

Moonpig Group PLC is covered by 18 analysts. 10 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

AnalystInstitution
Charlotte BarrieBerenberg
Adam TomlinsonBerenberg
Karl BurnsCanaccord Genuity