RumbleOn Ownership

Who are the major shareholders and have insiders been buying or selling?

Recent Insider Transactions

DB:4Q01 Recent Insider Transactions by Companies or Individuals
Date	Value	Name	Entity	Role	Shares	Max Price
19 Dec 24	Buy€1,406,476	Stone House Capital Management, LLC	Company		349,333	€4.03

Insider Trading Volume

Insider Buying: Insufficient data to determine if insiders have bought more shares than they have sold in the past 3 months.

Ownership Breakdown

What is the ownership structure of 4Q01?
Owner Type	Number of Shares	Ownership Percentage
Private Companies	1,317,005	3.49%
General Public	5,543,431	14.7%
Institutions	6,788,433	18%
Hedge Funds	10,142,352	26.9%
Individual Insiders	13,972,077	37%

Dilution of Shares: Shareholders have not been meaningfully diluted in the past year.

Top Shareholders

Top 25 shareholders own 83.94% of the company

Ownership	Name	Shares	Current Value	Change %	Portfolio %
18.7%	Stone House Capital Management, LLC	7,075,815	€30.7m	10.4%	18.29%
18.1%	Mark Tkach	6,842,823	€29.7m	6.77%	no data
17.9%	William Coulter	6,749,453	€29.3m	6.77%	no data
8.12%	Nantahala Capital Management, LLC	3,066,537	€13.3m	-30.6%	1.09%
4.51%	Citigroup Inc.,Banking and Securities Investments	1,701,503	€7.4m	46,900%	0.01%
3.49%	The Wrc 2021 Irrevocable Trust	1,317,005	€5.7m	6.77%	no data
2.96%	Union Square Park Capital Management, LLC	1,119,593	€4.9m	39.5%	6.34%
2.22%	BlackRock, Inc.	836,711	€3.6m	4.32%	no data
1.93%	The Vanguard Group, Inc.	729,135	€3.2m	1.97%	no data
1.57%	Silverback Asset Management, LLC	593,994	€2.6m	0%	1.95%
1.17%	Geode Capital Management, LLC	442,328	€1.9m	8.74%	no data
0.48%	State Street Global Advisors, Inc.	181,190	€786.4k	1.72%	no data
0.44%	Bridgeway Capital Management, LLC	164,931	€715.8k	4.23%	0.01%
0.36%	Northern Trust Global Investments	134,992	€585.9k	224%	no data
0.25%	Invesco Capital Management LLC	93,792	€407.1k	0.43%	no data
0.24%	Steven Berrard	90,751	€393.9k	0%	no data
0.23%	Steven Pully	87,082	€377.9k	6.77%	no data
0.22%	Morgan Stanley, Investment Banking and Brokerage Investments	83,899	€364.1k	271%	no data
0.2%	Magnus Financial Group LLC	76,500	€332.0k	147%	0.03%
0.19%	Alan Weber	70,000	€303.8k	0%	0.06%
0.15%	Rebecca Polak	55,307	€240.0k	5.85%	no data
0.13%	Simplex Trading, LLC, Asset Management Arm	49,765	€216.0k	1,420%	0.01%
0.13%	Marshall Chesrown	48,750	€211.6k	0%	no data
0.12%	Charles Schwab Investment Management, Inc.	44,218	€191.9k	1.73%	no data
0.12%	Sherbrooke Park Advisers LLC	43,697	€189.6k	0%	0.04%

Company Analysis and Financial Data Status

Data	Last Updated (UTC time)
Company Analysis	2025/01/17 12:10
End of Day Share Price	2025/01/17 00:00
Earnings	2024/09/30
Annual Earnings	2023/12/31

Data Sources

The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.

Package	Data	Timeframe	Example US Source ^*
Company Financials	10 years	Income statement Cash flow statement Balance sheet	SEC Form 10-K SEC Form 10-Q
Analyst Consensus Estimates	+3 years	Forecast financials Analyst price targets	Analyst Research Reports Blue Matrix
Market Prices	30 years	Stock prices Dividends, Splits and Actions	ICE Market Data SEC Form S-1
Ownership	10 years	Top shareholders Insider trading	SEC Form 4 SEC Form 13D
Management	10 years	Leadership team Board of directors	SEC Form 10-K SEC Form DEF 14A
Key Developments	10 years	Company announcements	SEC Form 8-K

^* example for US securities, for non-US equivalent regulatory forms and sources are used.

Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more here.

Analysis Model and Snowflake

Details of the analysis model used to generate this report is available on our Github page, we also have guides on how to use our reports and tutorials on Youtube.

Learn about the world class team who designed and built the Simply Wall St analysis model.

Industry and Sector Metrics

Our industry and section metrics are calculated every 6 hours by Simply Wall St, details of our process are available on .

Analyst Sources

RumbleOn, Inc. is covered by 8 analysts. 4 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.

Analyst	Institution
Craig Kennison	Baird
Eric Wold	B. Riley Securities, Inc.
Ilya Grozovsky	B. Riley Wealth