SNDL's CEO is Zach George, appointed in Jan 2020, has a tenure of 6.58 years. directly owns 1.58% of the company’s shares, worth CA$6.73M. The average tenure of the management team and the board of directors is 3.3 years and 6.7 years respectively.
Key information
Zach George
Chief executive officer
n/a
Total compensation
CEO salary percentage
n/a
CEO tenure
6.6yrs
CEO ownership
1.6%
Management average tenure
3.3yrs
Board average tenure
6.7yrs
Recent management updates
Recent updates
CEO Compensation Analysis
How has Zach George's remuneration changed compared to SNDL's earnings?
Date
Total Compensation
Salary
Company Earnings
Jun 30 2026
n/a
n/a
-CA$22m
Mar 31 2026
n/a
n/a
-CA$11m
Dec 31 2025
n/a
n/a
-CA$16m
Sep 30 2025
n/a
n/a
-CA$92m
Jun 30 2025
n/a
n/a
-CA$98m
Mar 31 2025
n/a
n/a
-CA$107m
Dec 31 2024
CA$9m
CA$958k
-CA$95m
Sep 30 2024
n/a
n/a
-CA$110m
Jun 30 2024
n/a
n/a
-CA$113m
Mar 31 2024
n/a
n/a
-CA$136m
Dec 31 2023
CA$10m
CA$945k
-CA$168m
Sep 30 2023
n/a
n/a
-CA$211m
Jun 30 2023
n/a
n/a
-CA$287m
Mar 31 2023
n/a
n/a
-CA$331m
Dec 31 2022
CA$11m
CA$948k
-CA$335m
Sep 30 2022
n/a
n/a
-CA$266m
Jun 30 2022
n/a
n/a
-CA$151m
Mar 31 2022
n/a
n/a
-CA$130m
Dec 31 2021
CA$7m
CA$632k
-CA$227m
Sep 30 2021
n/a
n/a
-CA$228m
Jun 30 2021
n/a
n/a
-CA$316m
Mar 31 2021
n/a
n/a
-CA$296m
Dec 31 2020
CA$12m
CA$583k
-CA$200m
Sep 30 2020
n/a
n/a
-CA$170m
Jun 30 2020
n/a
n/a
-CA$184m
Mar 31 2020
n/a
n/a
-CA$164m
Dec 31 2019
CA$375k
CA$350k
-CA$143m
Compensation vs Market: Insufficient data to establish whether Zach's total compensation is reasonable compared to companies of similar size in the Canadian market.
Compensation vs Earnings: Zach's compensation has been consistent with company performance over the past year.
CEO
Zach George (48 yo)
6.6yrs
Tenure
CA$8,703,747
Compensation
Mr. Zachary Ryan George, B.A, J.D., also known as Zach, is a Co-Founder, Managing Member, Partner and Portfolio Manager at FrontFour Capital Group LLC since 2006. He serves as Chairman at Nova Cannabis Inc...
Leadership Team
Name
Position
Tenure
Compensation
Ownership
Zachary George
CEO & Non Independent Director
6.6yrs
CA$8.70m
1.58% CA$ 6.7m
Alberto Paredero-Quiros
Chief Financial Officer
3.1yrs
CA$2.27m
0.36% CA$ 1.5m
Matthew Husson
General Counsel & Corporate Secretary
3.5yrs
CA$531.65k
0.017% CA$ 72.6k
Ryan Hellard
Chief Strategy Officer & Interim President of Cannabis
no data
CA$737.24k
0.060% CA$ 257.1k
Phil McBride
Chief Information Officer
1.8yrs
no data
0.0032% CA$ 13.5k
Deanna Garand
Vice President of Human Resources
4.3yrs
no data
no data
Navroop Sandhawalia
President of Liquor Division
1.9yrs
no data
0.0034% CA$ 14.4k
3.3yrs
Average Tenure
44yo
Average Age
Experienced Management: SNDL's management team is considered experienced (3.3 years average tenure).
Board Members
Name
Position
Tenure
Compensation
Ownership
Zachary George
CEO & Non Independent Director
6.8yrs
CA$8.70m
1.58% CA$ 6.7m
Gregory Turnbull
Independent Director
7.8yrs
CA$300.00k
0.030% CA$ 128.6k
James Cannell
Independent Director
1.8yrs
CA$75.00k
0% CA$ 0
Frank Krasovec
Independent Director
3.6yrs
CA$300.00k
0.014% CA$ 59.9k
Lori Ell
Independent Director
5.1yrs
CA$300.00k
no data
J. Mills
Independent Non-Executive Chairman
7.2yrs
CA$700.00k
0.050% CA$ 214.3k
Bryan Pinney
Independent Director
6.7yrs
CA$300.00k
0.022% CA$ 94.3k
6.7yrs
Average Tenure
67yo
Average Age
Experienced Board: SNDL's board of directors are considered experienced (6.7 years average tenure).
Company Analysis and Financial Data Status
Data
Last Updated (UTC time)
Company Analysis
2026/08/10 05:35
End of Day Share Price
2026/08/10 00:00
Earnings
2026/06/30
Annual Earnings
2025/12/31
Data Sources
The data used in our company analysis is from S&P Global Market Intelligence LLC. The following data is used in our analysis model to generate this report. Data is normalised which can introduce a delay from the source being available.
* Example for US securities, for non-US equivalent regulatory forms and sources are used.
Unless specified all financial data is based on a yearly period but updated quarterly. This is known as Trailing Twelve Month (TTM) or Last Twelve Month (LTM) Data. Learn more.
Analysis Model and Snowflake
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Industry and Sector Metrics
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Analyst Sources
SNDL Inc. is covered by 9 analysts. 2 of those analysts submitted the estimates of revenue or earnings used as inputs to our report. Analysts submissions are updated throughout the day.