Personas Social Valuation

Is PRSN undervalued compared to its fair value, analyst forecasts and its price relative to the market?

Valuation Score

0/6

Valuation Score 0/6

Below Fair Value
Significantly Below Fair Value
Price-To-Sales vs Peers
Price-To-Sales vs Industry
Price-To-Sales vs Fair Ratio
Analyst Forecast

Share Price vs Fair Value

What is the Fair Price of PRSN when looking at its future cash flows? For this estimate we use a Discounted Cash Flow model.

Below Fair Value: Insufficient data to calculate PRSN's fair value for valuation analysis.

Significantly Below Fair Value: Insufficient data to calculate PRSN's fair value for valuation analysis.

Key Valuation Metric

Which metric is best to use when looking at relative valuation for PRSN?

Key metric: As PRSN is unprofitable we use its Price-To-Sales Ratio for relative valuation analysis.

The above table shows the Price to Sales ratio for PRSN. This is calculated by dividing PRSN's market cap by their current revenue.
What is PRSN's PS Ratio?
PS Ratio	3.4x
Sales	CA$4.61m
Market Cap	CA$15.62m

PRSN key valuation metrics and ratios. From Price to Earnings, Price to Sales and Price to Book to Price to Earnings Growth Ratio, Enterprise Value and EBITDA.
Key Statistics
Enterprise Value/Revenue	3.5x
Enterprise Value/EBITDA	-45.9x
PEG Ratio	n/a

Price to Sales Ratio vs Peers

How does PRSN's PS Ratio compare to its peers?

The above table shows the PS ratio for PRSN vs its peers. Here we also display the market cap and forecasted growth for additional consideration.
Company	Forward PS	Estimated Growth	Market Cap
Peer Average	0.6x
ADSL ADSL Holdings	0.6x	n/a	CA$10.3m
OAM OverActive Media	1.6x	n/a	CA$32.7m
ESE ESE Entertainment	0.2x	n/a	CA$7.8m
BRMI Boat Rocker Media	0.2x	4.7%	CA$36.9m
PRSN Personas Social	3.4x	n/a	CA$15.6m

Price-To-Sales vs Peers: PRSN is expensive based on its Price-To-Sales Ratio (3.4x) compared to the peer average (0.6x).

Price to Sales Ratio vs Industry

How does PRSN's PS Ratio compare vs other companies in the CA Entertainment Industry?

3 Companies	Price / Sales	Estimated Growth	Market Cap
BBTV BBTV Holdings	0.02x	n/a	US$5.90m
SWRM Swarmio Media Holdings	0.1x	n/a	US$400.55k
ICRS Icarus Capital	0.08x	n/a	US$70.53k

No more companies available in this PS range

3 Companies		Estimated Growth	Market Cap

No more companies

Price-To-Sales vs Industry: PRSN is expensive based on its Price-To-Sales Ratio (3.4x) compared to the North American Entertainment industry average (1.2x).

Price to Sales Ratio vs Fair Ratio

What is PRSN's PS Ratio compared to its Fair PS Ratio? This is the expected PS Ratio taking into account the company's forecast earnings growth, profit margins and other risk factors.

PRSN PS Ratio vs Fair Ratio.
Fair Ratio
Current PS Ratio	3.4x
Fair PS Ratio	n/a

Price-To-Sales vs Fair Ratio: Insufficient data to calculate PRSN's Price-To-Sales Fair Ratio for valuation analysis.

Analyst Price Targets

What is the analyst 12-month forecast and do we have any statistical confidence in the consensus price target?

Analyst Forecast: Insufficient data to show price forecast.

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