First Financial Holding Co., Ltd., together with its subsidiaries, provides various financial products and services in Asia, North America, Oceania, and Europe. It operates through four segments: Bank, Security, Insurance, and Other. The company engages in commercial banking products and services; trading and proprietary trading of securities, securities underwriting, stock brokerage services, margin trading, and issuing warrant; securities investment trust funds and discretionary investment services; and life insurance products. It is also involved in the acquisition of financial institution financial claims, accounts receivable, and real estate transactions; provision of capital, business management, and consulting services; management of movable property; foreign currency conversion; credit; bond investment; mortgage; and financial technology and payment. The company was founded in 2001 and is based in Taipei, Taiwan.